Quilting on the Side

Building a diverse product line - our chat with Julie Luoma


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In this episode, Andi chats with Julie Loma from Off the Wall Quilt, discussing her transition from quilt hobbyist to quilt business owner. They delve into Julie's coincidental journey into quilting, her experiences in vending at quilt shows, and her passion for business growth and customer success. The conversation highlights how Julie manages different facets of her business, including the creation of custom rulers and templates, puzzle design, and vending at quilt shows. Strewn along the conversation are Julie's personal anecdotes and valuable advice for potential quilt business owners.

Takeaways

  • Starting a legitimate quilting business requires having the necessary basics in place, such as a business license and a tax ID number.
  • Color preferences in quilts can vary, and some quilters may struggle to include certain colors, such as brown.
  • Working with yardage allows quilters to create quilts in the size they want, while pre-cuts may not always meet their needs.
  • Having the right notions, such as easy-grip rulers and rotary cutters with ball bearings, can greatly enhance the quilting experience.
  • Finding inspiration from other quilters and businesses can fuel creativity and motivation.
  • The most rewarding part of running a quilting business is helping others and seeing them succeed.
  • Quilters often have multiple quilts in progress or finished quilts in their workspace.
  • Attending shows and events is an important part of promoting a quilting business and connecting with customers.

Learn more about Tori & Andi here.

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Quilting on the SideBy Andi Stanfield and Tori McElwain

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