Lance explains how to build a great sales team and what mistakes business owners commonly make when hiring sales people. 

About Lance Tyson
#1 Wall Street Journal and USA Today Bestselling Author and industry leader, Lance Tyson, is the President and CEO of Tyson Group.

Tyson Group is an award-winning, high-performance sales training and consulting firm. With more than thirty years focused on sales training and consulting for some of the biggest brands in the world such as the Dallas Cowboys, Eli Lilly, and Fenway Sports Management.

Lance specializes in generating measurable results due to his evidence-based approach to the subtleties, and the power, of the human-to-human connection.

 
EPISODE LINKS:
 

• Lance's newest book:
  The Human Sales Factor: The Human-to-Human Equation for Connecting, Persuading, and Closing the Deal
  
  Best price here >>>
  https://amzn.to/3x6Na9P
  
  Tyson Group
  https://www.tysongroup.com

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