What does it take to create a truly data-driven culture? How can organisations empower their people beyond data teams to make better decisions with data?  

In this episode, we’re joined byGreg Freeman Founder & CEO of Data Literacy Academy and their Director of Education & Data Katy Gooblar.

Data Literacy Academy is an organisation dedicated to solving data literacy challenges across industries and is on a mission to help people and businesses become more confident and capable with data building skills that drive real impact.  

Their approach focuses on working with entire organisations, not just data professionals, to ensure everyone has the tools, mindset, and confidence to use data effectively in their everyday roles.  

The academy connects data initiatives to tangible business goals, measuring success in ways that go beyond simple adoption metrics to demonstrate meaningful outcomes. Katy and Greg also highlight the importance of hands-on, practical learning in creating lasting change, and why developing the right mindset is just as crucial as technical skills.  

We dive into the academy’s broader mission: making data literacy accessible to everyone and using data education to tackle societal challenges.  

An inspiring discussion on the future of data literacy and how Data Literacy Academy is helping organisations and individuals unlock their full potential enjoy the episode!  

0:00 Intro

1:36 Data Literacy and Organisational Challenges  

4:46 Defining Data Literacy and Its Importance  

9:02 Measuring Success and ROI in Data Literacy Programs  

13:53 Founding Data Literacy Academy  

17:04 Growth and Evolution of the Data Literacy Academy  

25:00 Addressing Barriers and Misconceptions in Data Literacy  

32:01 The Role of Data Literacy in Business Strategy  

41:23 Engaging Leaders and Overcoming Budget Constraints  

48:05 Future of Data Literacy and Education  

1:02:46 Quick Fire Data Lightning Round  

For more information head to https://www.miraitalent.com/

To learn more about Data Literacy Academy head to https://www.dl-academy.com/

Welcome to “Let’s Talk Data”, a deep dive into the transformative realm of data with the trailblazers of this disruptive industry.

Your host Emma Crabtree explores the latest trends and developments in the data sector, while also delving into the personal stories of these data pioneers.

They reveal how they harness data, not just in business, but in shaping their everyday lives, from optimising daily routines to making data-informed decisions. You'll hear about their motivations, role models, and how they plan to use their position to innovate, inspire and influence change.

Many companies today are still missing the golden opportunity to unlock true potential with their data. Our conversations will shed light on this untapped potential as well as the pivotal role that data professionals play in driving progress.

“Let’s Talk Data” is your go-to source for inspiration and knowledge, providing a front-row seat to the future of data-driven insights and innovations.