Ken Nielson hosts this weekly Count on the Truth Radio show where he talks about the Entrepreneurial story of with Peter Mingils.
On this show, Ken Nielson talks about a the Marian Donovan and how she invented Pampers. Read the text below to read the history
The Pampers product (disposable diapers) was developed by a team at Procter & Gamble (P&G), led by chemical engineer Victor Mills.In the mid-1950s (starting around 1956), Victor Mills—frustrated with changing his newborn grandson's cloth diapers—initiated and led the project to create a convenient, affordable, disposable alternative. He assigned researchers in P&G's Exploratory Division to develop it, drawing on absorbent materials and production innovations. Prototypes were tested on his grandchildren, and after refinements, testing, and market trials (including in Peoria, Illinois), Pampers launched in 1961 as the world's first widely successful and mass-marketed disposable diaper.Key contributors included:
Victor Mills (the primary inventor and driving force, often called the "father” of modern disposable diapers).Other P&G researchers, such as Norma Lueders Baker.The brand name "Pampers” was coined by Alfred Goldman, a creative director at the advertising agency Benton & Bowles.This innovation revolutionized baby care, turning disposable diapers into a global industry (Pampers remains one of P&G's top brands today). Victor Mills (1897–1997) was a prolific P&G engineer also known for work on products like Pringles, Ivory soap improvements, and Jif peanut butter.Sources confirming this include P&G's official history on the Pampers website, Wikipedia, University of Washington alumni profiles, and historical articles from outlets like the Chicago Tribune.
But Wait…. there's more when asked about the history before this:
You're right, there was earlier history and several key figures who pioneered aspects of disposable or semi-disposable diapers well before Victor Mills and Pampers (launched in 1961). Pampers is often credited with making the modern, mass-market, affordable disposable diaper a household staple, but the concept evolved over decades with contributions from multiple inventors and companies.Here's a chronological overview of the key pre-Pampers developments:
1930s: Early ideas emerged. For example, UK company Robinsons of Chesterfield listed "Destroyable Babies Napkins” in catalogs—essentially early disposable pads for wholesale use. In Sweden, around 1936, Pauliström Bruk (a paper company) developed soft cellulose tissue inserts for cloth diapers. These absorbent pads were thrown away after use, making cloth diaper cleaning easier. By the 1940s, they sold millions of these inserts, and later full "roll diapers” made of cellulose wadding.1942: Often cited as the first true disposable diaper reference—Pauliström in Sweden created an absorbent pad (using cellulose sheets due to cotton shortages during WWII) held in place with rubber pants. It wasn't a full one-piece diaper but a significant step toward disposability.1946–1951: American housewife and inventor Marion Donovan created the "Boater,” a waterproof, reusable diaper cover made from shower curtain material (later nylon parachute cloth) with snaps instead of pins. It prevented leaks and reduced rashes from rubber pants. She patented it in 1951 (U.S. Patent No. 2,556,800), sold the rights for $1 million, and then worked on a fully disposable paper diaper idea. Companies initially dismissed her disposable concept as impractical, but it directly influenced later developments. Donovan is inducted into the National Inventors Hall of Fame for her role as a precursor to modern disposables.Late 1940s: In the UK, Valerie Hunter Gordon developed "Paddi” (1947–1949), a two-part system with a disposable cellulose pad inside a reusable plastic garment with snaps. It was patented and sold widely (e.g., through Boots UK).1948–1949: Johnson & Johnson introduced the first mass-marketed disposable diaper in the U.S. (sometimes called CHUX from Chicopee, a J&J subsidiary). These were early one-piece disposables but expensive, not very absorbent, and not widely adopted yet. CHUX was rectangular and required folding/pinning like cloth diapers.Other early efforts included prototypes from the 1930s–1940s by various inventors (e.g., for absorbent inserts or better covers), but none achieved widespread, affordable success until P&G's refinements.Victor Mills at Procter & Gamble built on these ideas in the mid-1950s—frustrated with cloth diapers for his grandson, he led a team to create a better, layered, absorbent, disposable version that was practical to manufacture and buy. After prototypes, market tests (e.g., in Peoria, IL), and improvements like tape fasteners (replacing pins), Pampers launched in 1961 and transformed the industry by making disposables convenient and economical.In short: Yes, people like Marion Donovan (key U.S. innovator for the waterproof cover and disposable concept), Pauliström (early Swedish absorbent pads), and others started it decades earlier. Mills/Pampers didn't "invent” disposables from scratch but perfected and commercialized the modern version that caught on globally.
Interesting story for sure!
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