Siddharth spills the beans on starting up Bijnis while still in college. He talks about finding product market fit, raising funds without having an IIT or IIM pedigree, and how they continue to scale Bijnis profitably despite facing competition from extremely well-funded competitors like Udaan and Ajio B2B.

Additional links:-

1.India’s Bijnis lands $30 million to help manufacturers build digital identity and sell to retailers

2.Matrix moments: building a B2B platform that helps digitise manufacturing in India