In this episode of Built to Scale: B2B Growth, host Rym Benchaar sits down with Cameron Bannister, Co-Founder and CEO of Freebyrd, to unpack her journey from working as a traveling hairstylist to building a tech platform that supports independent beauty professionals.

Cameron shares how firsthand experience in the beauty industry helped her identify real operational pain points, from scheduling challenges to income instability. She explains how those insights shaped Freebyrd, why pivoting was essential to the company’s survival, and how navigating the COVID 19 pandemic forced hard decisions and rapid adaptation.

The conversation also offers an honest look at entrepreneurship without venture capital. Cameron discusses why she chose to remain independent, the realities of fundraising, and how focusing on customers instead of investors helped her build a more resilient business.

This episode is a must-listen for founders, bootstrapped SaaS operators, and anyone building technology for service-based industries.

Key Topics Covered

• Transitioning from service provider to tech founder

• Identifying real pain points through lived experience

• Why pivoting is a healthy part of startup growth

• Lessons learned navigating COVID-19 as a founder

• The pros and cons of raising capital versus staying independent

• Building resilience and confidence through failure

• What’s next for Freebyrd and the focus on simplification

Cameron Bannister LinkedIn Profile: ⁠⁠⁠LinkedIn⁠⁠⁠

Freebyrd Website: ⁠⁠https://freebyrd.pro/

In this episode of Built to Scale: B2B Growth, host Rym Benchaar sits down with Patrick Stuart Constant, CEO of Sociaaal, a company focused on building, launching, and scaling mobile apps for Gen Z audiences.

Patrick shares his journey to becoming a CEO and how Sociaaal has achieved 100 percent growth in just six months while remaining break-even, challenging traditional startup expectations around growth at all costs. He explains why prioritizing profitability alongside scale has been critical to the company’s success.

The conversation dives into user-centric product development, the marketing channels driving real traction today, and how Sociaaal is leveraging Gen AI to dramatically reduce advertising costs and speed up creative production. Patrick also outlines how AI is integrated across the business, from marketing to operations, and why data-driven decision-making and a lean team structure are essential for sustainable growth.

This episode is a must listen for founders, operators, and investors building consumer apps, Gen Z platforms, or AI powered growth engines.

Key Topics Covered

• Scaling Gen Z mobile apps in a competitive market
• Achieving rapid growth while staying break even
• Why profitability is no longer optional for startups
• Using TikTok and Google to drive user acquisition
• How Gen AI is transforming mobile app advertising
• Building lean teams with AI-powered workflows
• Data-driven decision-making for sustainable scale
• Future growth plans, partnerships, and fundraising

Patrick Stuart-Constant LinkedIn Profile: ⁠⁠LinkedIn⁠⁠

Sociaaal Website: ⁠https://enthu.ai⁠

In this episode of Built to Scale: B2B Growth, host Rym Benchaar speaks with Tushar Jain, co-founder of EnthuAI, about the evolving role of AI in contact centers and the challenges of scaling a SaaS business.

Tushar shares his entrepreneurial journey, the lessons learned from failures, and how AI can transform customer experience by providing real-time insights and enhancing sentiment analysis. He also discusses the importance of trust, security, and ROI when implementing AI solutions and explains why the future of AI in contact centers is about assisting, not replacing, human agents.

This episode is perfect for SaaS founders, AI enthusiasts, and anyone interested in the intersection of technology, customer experience, and business growth.

Key Takeaways

• Entrepreneurship often comes with failures and learning moments

• AI is becoming essential infrastructure for modern contact centers

• Real-time insights are increasingly demanded by customers

• Customer sentiment is now a critical KPI for success

• Trust and security are major concerns in AI adoption

• Driving ROI remains a significant challenge for SaaS companies

• High implementation costs can be a barrier to AI adoption

• Future AI solutions are designed to assist, not replace, humans.
• Rapid market evolution requires adaptability and forward thinkingLeveraging existing AI infrastructure is key to building scalable solutions

Tushar Jains LinkedIn Profile: LinkedIn
EnthuAI Website: https://enthu.ai

In this episode of Built to Scale: B2B Growth, host Rym Benchaar sits down with Brian Sampson, founder of Plugg Technologies, to explore the opportunities and challenges of scaling businesses in Latin America. Brian shares his personal entrepreneurial journey from the Midwest to San Francisco and discusses how nearshoring to Latin America can offer US companies unique advantages.

Listeners will gain insights into:

• Building businesses in dynamic, fast-changing markets

• The creative problem-solving mindset needed to thrive in chaos

• How time zone alignment and cultural understanding can drive operational success

• Practical advice for early-stage startups looking to scale efficiently

Whether you’re in startup growth, SaaS, nearshoring, or international business expansion, this conversation highlights the strategies and mindset required to scale effectively across borders.

Connect with Brian Sampson:
LinkedIn: https://www.linkedin.com/in/briansamson/
Plug Technologies Website: https://plugg.tech/meet-the-founder/

In this episode of Built to Scale: B2B Growth, we sit down with Karoline Souza, Co-Founder & COO of EyePegasus, a cutting-edge cloud-based EHR and practice management platform for optometry. Based in Orange County, EyePegasus delivers intuitive, all‑in‑one software designed to streamline operations—from e‑prescribing and digital faxing to device integrations and patient communications—helping practices scale with ease.

Karoline shares:

• Her journey as a psychologist turned tech co‑founder

• How EyePegasus empowers practices to go paperless and work securely across all devices

• Why streamlined workflows and real-time insights free up valuable time for patient care

If you're in healthcare tech, practice management, or scaling a SaaS platform, this conversation highlights how smart design and empathy can improve both efficiency and experience.

Karoline Souza’s LinkedIn Profile: LinkedIn
EyePegasus Website: https://eyepegasus.com/

In this episode of Built to Scale: B2B Growth, we sit down with Vijitha Kaduwela, Partner at Kavi Global, to explore how they’re revolutionizing logistics and analytics through AI and cloud-powered insights. Vijitha brings deep expertise in data analytics and AI, leading Kavi Global’s drive to help companies—from logistics providers in Arizona to educational institutions—unify fragmented data, forecast more accurately, and automate complex workflows

We cover:

• How smart analytics are enhancing fleet management, demand forecasting, and real-time decision-making

• Using AI to detect anomalies and prevent fraud across industries

• Bringing all data together—from finance to operations—to unlock strategic, data-driven business outcomes

If you're leading logistics, operations, education, or any data-driven initiative, this conversation offers hands-on insights into scaling intelligence and clarity across your organization.

Vijitha Kaduwela’s LinkedIn Profile: LinkedIn
Kavi Global Website: https://www.kaviglobal.com/

In this episode of Built to Scale: B2B Growth, we sit down with Jess Reagan, Co‑Founder & CRO of Paiv, to explore how they’re using AI‑enabled field sales technology to turbocharge home‑exterior businesses. Jess brings over 20 years of frontline sales and SaaS growth experience—and a unique background as a storyteller—to share how they're helping trades scale faster, smarter, and more profitably.

We dive into:

• How Paiv uses AI agents and conversational video to boost field rep performance

• Scaling revenue from $0 to $5M ARR in under two years

• Building partner integrations with JobNimbus, ServiceTitan & more

• The power of voice, hustle, and grit in modern GTM strategies

Whether you lead a trade, manage field sales, or build GTM tech, this episode offers actionable strategies and a real-world playbook for scaling revenue from the front lines.

Jess Reagan’s LinkedIn Profile: LinkedIn
Paiv Website: https://www.paiv.ai/

In this episode of Built to Scale: B2B Growth, we sit down with Mark Wright, VP of Sales at Kognitos, to dive into the cutting edge of enterprise-scale automation powered by AI. With a track record from UiPath to Zeitworks and now leading go-to-market strategy at Kognitos, Mark shares how the company is democratizing automation—putting powerful, safe, and explainable AI tools directly into the hands of business users across industries like finance, customer support, IT, and legal.

We explore:

• The rise of "Agentic AI" and its role in reliable, human-like task execution

• Why Kognitos is bridging the gap between legacy RPA and next-gen generative AI

• How enterprises can reduce total cost of ownership and shorten time-to-value

• Real-world use cases: auto-write, auto-debug, invoice processing, and more.

If you're leading a sales, finance, or IT team and want to unlock automation with full control and explainability, this episode offers actionable strategies to scale smarter.

Mark Wright’s LinkedIn Profile: LinkedIn kognitos.com
Kognitos Website: https://www.kognitos.com/

In this episode of Built to Scale: B2B Growth, we sit down with Tushneem Dharmagadda, Founder & CEO of HubEngage, to explore the future of internal communications and employee engagement in hybrid workplaces. With a background in mobile technology and gamification, Tushneem shares how HubEngage evolved from a retail pilot for Whole Foods into a comprehensive, multi-channel platform used by major brands to connect with every team member—whether they’re in-office, remote, or on the plant floor.

We dive into:

• The power of gamified communication to boost productivity and morale

• How HubEngage consolidates messaging, recognition, surveys, chat, and digital signage

• Real-world results: reaching 100% of a workforce and cutting communication tool expenses by up to 5x

  
  

If you manage hybrid teams, internal comms, or HR, this conversation offers real-world insights and strategies for building meaningful engagement at scale.

Tushneem Dharmagadda’s LinkedIn Profile: LinkedIn
HubEngage Website: https://hubengage.com/

In this episode of Built to Scale: B2B Growth, we sit down with Natalie Kaminski, CEO and Co-Founder of JetRockets, to discuss how she’s built a global software development agency with empathy, transparency, and a strong founder-first mindset.

With 20+ years in tech, Natalie shares her journey from launching MVPs on Elance to leading a team of 60+ engineers across 5 countries. We dive into JetRockets’ venture studio model, her bold team relocation during geopolitical upheaval, and how her company helps non-technical founders—especially women—bring their SaaS ideas to life with flexible engagement models.

Whether you’re building your first product or leading a dev team, this conversation is packed with real-world insights on scaling software companies with purpose.

Natalie Kaminski’s LinkedIn Profile: LinkedIn
JetRockets Website: https://jetrockets.com/