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Sometimes building a business can feel akin to trying to open a lock using the wrong key. Nothing fits, everything's hard and you just feel stuck. The challenge comes from the fact that your business is uniquely yours, and no one has ever built one like you yet!
This episode will walk you through a few signs that will tell you how to know if you're cutting the right business "key" and if not, how to tweak the things that aren't working. I'll also teach you how to know when you DO have the right "key" but you just need to turn up the volume and do more of what's working.
Come join me for Office Hours, most Thursday afternoons for free business coaching and Q&A.
Download my free guide to getting your coaching business up and running in ONE weekend.
00:28 Welcome to Burning Brightly
00:52 The Perfect Key Analogy
02:19 Trial and Error in Business
04:22 Identifying a Broken Key
08:57 Signs of a Working Key
09:23 Identifying the Right Audience and Offer
10:10 Crafting Clear and Concise Messaging
10:33 Building a Detailed Coaching Program
11:07 Passion and Free Content
12:03 The Role of a Business Coach
12:32 Scaling Your Business
13:07 Attracting and Nurturing Leads
15:37 Conversion Strategies
16:53 Perfecting Your Business Key
17:47 Final Thoughts and Encouragement
Many Christian women in the entrepreneur space never set out to be a boss or a mogul initially. Most of us just saw a need and wanted to help people. But the quicker we can embrace and step into the energy that comes from being a true boss in our business, the quicker we'll create (and become) something truly amazing.
Being a boss means so much more than just hiring employees - in fact, I suggest everyone step into this boss energy WAY before ever hiring your first team member. It looks like embracing confidence, respecting your own and other people's time, it looks like trusting your intuition and building something with God by your side.
Your audience desperately needs you to take charge and help them to change their lives. And this episode will help you get started!
Mastering Confidence and Balance in Parenting and Business Leadership
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:16 Motherhood and Intuition: A Personal Journey
01:05 Questioning the Experts: Curating Information
01:59 Parenting: Trusting Your Own Expertise
03:02 You Are the Boss: Embracing Business Leadership
04:17 Knowing Yourself: Leveraging Personal Expertise
07:19 Seeking Help: When to Rely on Experts
10:47 The Power of Being in Charge: Embracing Leadership
13:22 Embodying Boss Traits
13:40 Choosing Confidence
14:46 Practicing Compassion
15:38 Setting Boundaries
16:10 Prioritizing Your Business
17:06 Committing Fully
18:19 Showing Up as a Boss
22:44 Eliminating Insecurity
25:08 Final Thoughts on Being a Boss
If you're a mother, then you know all about the different seasons of life and how each requires different time and energy. There are times of life when we can work full time, times when we are way busier than we'd like to be and seasons when we're barely hanging on.
It can be tempting to try to start or grow a business during a season of life that isn't particularly conducive to extra obligations. Conversely, it can be easy to dismiss a call from God asking us to do something new because we think we're "just too busy".
This episode will help us determine if and when might be the right time to scale a business, start something new or just be patient and "wait upon the Lord".
Ready to get started on your own coaching or content business? Join me for office hours where you can ask questions or get advice on where to go next.
00:44 Understanding Times and Seasons
03:21 Classifying Life Phases
04:19 Determining Readiness for Business
05:24 Self-Reflection and God's Guidance
07:20 Practical Questions to Consider
10:07 Balancing Business and Personal Life
14:16 Spiritual Growth Through Business
16:12 Final Thoughts and Encouragement
I've been podcasting for almost 6 years now and it's one of my favorite means of communicating with my audience and disseminating expertise, encouragement and coaching.
If you've been dreaming of a podcast of your own, this episode will give you a high level overview of the steps you'll need to put in place in order to launch a show yourself.
Learn how to find a purpose for your show, create a title (and possibly a tagline), intro, outro and cover art, choose a hosting platform and music, as well as build a launch plan that's doable for you.
Becoming a podcaster is a goal that's a lot closer than you think!
Check out a very robust launch plan here.
Download Descript, my favorite recording and editing software.
Audio Jungle is where I love to get my music.
Download my free guide to getting your coaching business up and running in ONE weekend.
00:22 Introduction to Burning Brightly
00:48 Why Start a Podcast?
01:18 My Podcasting Journey
02:35 Defining Your Podcast's Purpose
05:46 Essential Elements for Launching
07:38 Crafting Your Podcast Title and Tagline
10:14 Creating Your Intro and Outro
12:38 Recording and Editing with Descript
14:37 Designing Your Cover Art
16:09 Planning and Recording Episodes
18:46 Choosing a Hosting Platform
21:31 Creating a Launch Plan
24:40 Final Tips for Podcast Success
Are you a coach or content creator with niche drama?
Let's be honest, you probably have niche drama. We all do at some point! You're definitely not alone but this part of building your business doesn't have to be hard!
When I became a certified life coach, I went all in a niche for several months, and eventually learned through testing (that we talk about in this episode) that it wasn't going to be a good fit for the kind of business I wanted to build. So I pivoted and now make money coaching people with a real problem on a topic I LOVE.
If you're still worried, overthinking or otherwise stressed about your business niche, this episode will calm your mind. There IS a perfect money-making niche for you, one that maximizes your passion, your skill and market demand!
Want personal help (for free) on your niche? Come to office hours! Register here.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:31 Understanding the Importance of a Niche
01:05 Defining Your Niche
02:54 Testing Your Niche
03:45 The Three P's of a Perfect Niche
08:11 Crafting Your Elevator Pitch
12:53 Gauging Reactions and Getting Feedback
21:30 The Importance of a Narrow Niche
24:56 Conclusion and Next Steps
If you have kids at home and are building a business, this episode is for you! It's taken me years and years to develop and implement a work-at-home schedule that works for me and my (very large) family.
In today's episode, I'm sharing my own current schedule, showing you how to decide what's most important in creating your own, and walking you through the process. By the end of this show, you'll know exactly when you want to schedule regular working time on your business and how to make it happen even around family and household obligations.
I'll also share some common places that moms can let go of additional home management duties to free up time and energy.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
01:03 Balancing Business and Family Life
01:49 The Importance of Focus and Boundaries
04:22 Implementing Block Scheduling
05:45 Creating a Flexible Schedule
12:49 Tips for Prioritizing and Delegating Tasks
18:19 Conclusion and Final Thoughts
What do you feel when you hear the word "failure?" Does it make you cringe? Worry? Stress or shiver? Most people have only negative connotations to the word "failure", but when building a small business, we have to get up close and personal to this concept and start to reexamine it.
Instead of seeing our business building adventure as a series of small failures, instead I want us to look at it as a series of experiments. This is how every business is built and getting comfortable with these experiments is critical if you're going to succeed.
But sometimes, it IS time to fail, or in other words, close our doors or do a major business pivot. What will we make THIS mean about us as entrepreneurs? Will we let it affect how we view ourselves? Does the success or failure of our business mean that we ourselves are either successes or failures?
We're going to talk all about this concept today, and teach you how to reframe failure in a way that will serve you in your business and in life, forever.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:30 Understanding Failure in Business
02:04 Reframing Failure: Lessons Learned
02:44 Reality vs. Expectations
03:36 Applying Lessons from Failure
05:55 Separating Personal Identity from Business
14:20 Commitment and Timeframe for Business Success
18:40 Evaluating Your Business: What Works and What Doesn't
19:43 Seeking Divine Guidance in Business Decisions
22:16 Making Fearless Choices in Your Business
26:11 Redefining Failure and Success in Entrepreneurship
30:41 Personal Story: The Journey of Novalie
33:42 Embracing Failure and Moving Forward
Today, we're talking about the concept of success and exploring how we can define and recognize our own success in business and life. I'm going to challenge conventional notions of success, and teach you how important it is to set personal goals instead of chasing other people's ideas of success.
We'll start with what success means like for us, discuss how critical it is to manage our own expectations, and teach you the magic of how to start feeling successful NOW without waiting for external validation or financial milestones. We're going to learn how to prioritize what truly matters to you and to find joy and contentment in your current circumstances, even while working towards the business of your dreams.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:31 Defining Success: A Personal Journey
01:57 The Dictionary's Take on Success
03:21 Personal Definitions of Success
04:16 The Subjectivity of Success
04:56 Setting Personal Success Goals
11:24 Money and Success: Finding the Balance
15:32 Living Your Success Now
In this episode we're exploring the benefits of networking and how to do it in a way that feels good and genuine as an online business owner. We'll talk about what networking means, and I'm sharing my personal journey and struggles with this skill, especially when it felt salesy and/or disingenuous.
We'll redefine 'networking' to make it a more authentic, service-driven approach and I'll give you three key strategies for successful networking: listen before speaking, build trust through vulnerability, and offer help without expecting anything in return.
Let's look at the importance of genuine connections and how these can be cultivated in both our personal and professional lives, plus I'll give you real tactics for how to network at an event.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:30 Personal Struggles with Networking
01:18 The Misconceptions of Networking
04:46 The Right Way to Network
05:34 The Wrong Way to Network
09:03 Building Genuine Relationships
11:30 Three Keys to Successful Networking
16:56 Applying Networking Principles to All Relationships
19:08 Conclusion and Call to Action
In this episode, I'm discussing the significance of honoring the Sabbath and how it has completely revolutionized my business and personal life.
Through biblical references and personal anecdotes, I'm going to show you how dedicating a day to God not only fosters spiritual growth but will also improve productivity and creativity in your business.
I'll give you some suggestions for implementing Sabbath day observance in your own life, and share some of the transformative benefits of keeping this day holy, even while it's not always easy. This episode is for Christian moms who want to build a business in a way that's pleasing to God, by setting boundaries and prioritizing rest and spiritual connection.
Download my free guide to getting your coaching business up and running in ONE weekend.
Ready to work together? Schedule a call to explore your goals and learn how I can help you.
00:00 Introduction to Episode 58
00:34 The Importance of Honoring the Sabbath
00:57 Biblical Foundations of the Sabbath
01:53 Personal Commitment to the Sabbath
04:43 Why Keeping the Sabbath is Hard
08:34 How Honoring the Sabbath is Easy
14:36 Practical Tips for a Holy Sabbath
19:14 Conclusion and Encouragement
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