Business Anchors

It's always challenging running a business, and one of those challenges is balance. Balancing planet Vs profit is a massive challenge!
Whether you're a leader in sustainability or you're a person just trying to do your bit and take small steps to look after this rock we call home, we hope you'll learn from our business journey in today's episode.

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Is Advertainment just a buzzword? Or is it an underutilised strategy in the business world? Advertainment focuses on what your customers want to see on social media first, before trying to sell to them. Entertaining your audience could gain the attention of your target market. If you'd like to hear more about how Advertainment can be used to attract new customers and more income for your business check out Episode 069 - Marketing 2.0 Forget Everything You’ve Ever Learnt About Marketing.

We've been generating B2B leads for our own business and our clients for years and we've learned a lot along the way! Wouldn't you love to receive a new business lead from a senior decision-maker in a business with £8 billion turnover, with 30,000 employees? We're talking through the steps we take to attract leads just like this in today's episode.

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Linkedin is a vital tool for anyone trying to succeed in the business world, but sometimes it's made out to be more complicated than it needs to be. There are four key pillars to building your personal brand on LinkedIn that Dan and Lloyd discuss here. If you like what you hear & want to start your journey on LinkedIn, go & listen to ‘Episode 075 – The 5 Most Effective Marketing Strategies We’ve Ever Used'
 

After going ‘viral’ on TikTok a number of times, we’ve learnt a lot about the platform. In this podcast, we break down 5 of the key lessons we’ve learnt on our TikTok journey. If you’re looking for actionable tips & tricks you can implement to help you go viral on TikTok today, this is the episode for you!

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Sometimes, one small mindset shift can have an astronomical impact on your life. For us, the mindset shift we speak about in this Knowlton Nugget did exactly that. Maybe it could do the same for you? If you like what you hear & want to discover more life-changing business advice, go & listen to ‘Episode 057 – Life-Changing Business Advice We Wish We Had When Starting’. 

Want to hear the carefully selected 10+ best bits from the last 100 Business Anchors episodes? From the best-ever advice we’ve shared on the podcast, to the stories that have made us belly laugh, to life-changing business lessons. This episode really does have it all! Oh and if that’s not enough, we’re giving away 100 Business Anchors Mugs AND we have a HUGE announcement. Enjoy!

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‘Networking’ sounds like another wanky business buzzword (and it is), think of it as ‘relationship building’. Relationship building is a key part of driving sales and in this clip we share our approach to ‘networking’. If you like what you hear & want to discover more tips to get the most out of networking, go & listen to ‘Episode 053 – The Non-Wanchy Guide To Networking’. 

Want to discover some of the less well-known LinkedIn strategies we’re using to drive lots of new B2B business for our Agency? How about some of the additional tools & resources we use to keep up to speed with LinkedIn’s latest features? If you’re nodding along, give this bad boy a listen. We really do give everything away to you guys! 

The most successful people in any company are the ones who are willing to share and implement their crazy ideas. In this Knowlton nug, you’ll discover the power of being confident enough to share crazy ideas & an activity we do at Knowlton to enable our team to share their craziest ideas. If you like what you hear & want to discover more tips to progress your career & improve your Marketing knowledge, go & listen to ‘Episode 046 – We’re Calling Out Your Marketing BS’.