Welcome to episode 4 of Business Battles: Force Multipliers. Today, host Rich Robertson, Owner & Operator of Computer Enhancement Systems, is a guest on his own show and is joined by Warren Orey, VP of Glades Media Radio Group. In this episode, Rich gives us some valuable insights into how he runs his business, and where he sees the most success. He dives into how he finds his employees (and retains them), how to coach his employees succeed, the scary side of IT, and how he revolutionizes his business with the use of AI. Rich and Warren, both successful C-suites in the tech world, have an amazing chemistry as they dive into these topics with their decades of friendship. This episode is filled with intelligent advice that any business leader needs to hear. You won’t want to miss this!
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Host: Rich Robertson, Computer Enhancement Systems CEO
Guests: Warren Orey, VP of Glades Media Radio Group
Time Stamps:
(00:00 - 1:42) Intro
(1:42 - 3:18) Business strategies Rich uses to grow his business
(3:19 - 5:40) Finding the right people for your business
(5:41 - 8:04) Techniques Rich uses when interviewing prospects
(8:05 - 10:09) Work ethics as a determiner for a good applicant
(10:10 - 13:58) Coaching your employees to be successful
(13:59 - 17:14) What to do when your employee makes a mistake
(17:15 - 18:24) How to deal with tardiness
(18:25 - 22:11) When to terminate an employee
(22:12 - 25:18) Economic decisions in business
(25:19 - 27:22) The increase in IT costs
(27:23 - 29:42) How ransomware gets into your business
(29:43 - 30:51) Finding the black web
(30:52 - 33:00) How to avoid getting hacked and what to do after it happens
(33:01 - 36:37) How to identify if you were hacked
(36:38 - 41:12) Using AI in business
(41:13 - 42:07) What ChatGPT is and how it can be hacked
(42:08 - 43:17) How to use ChatGPT
(43:18 - 45:23) Marketing your company
(45:24 - 47:05) Social media advertising
(47:06 - 48:52) Customer-driven goals