Business Book Podcast

Ray Bard is the founder of the business publishing house Bard Press.

Over the last 30 years, half of Bard Press's books have been on bestseller lists, including The ONE Thing with over 1 million books sold and the all-time bestselling sales book in history, The Little Red Book of Selling with over 3 million sold.

He came on the podcast to talk about his own new book Fired UP! Selling: Great Quotes to Inspire, Energize, and Succeed as well as to share the 4 things every business book must sell.

Authors experience common fears: lack of confidence, rejection, and criticism, to name a few. Derek shares his thoughts on how to face them head on and push past those blocks that keep us from doing our work.

Daniel Steven is an intellectual property rights attorney. He represents all aspects of authors and people in media and intellectual property. Author of four books, Dan previously worked as a book editor and publisher.

Listen to this podcast as Dan takes us through the complex (but crucial) world of publishing law, and how authors and other creatives can protect themselves and their work.

Michele DeFilippo is an indie book publishing mentor who educates authors on better self-publishing, and author ofPublish Like the Pros. She’s also owner of 1106Design, which was recently named as the only full-service book design firm recommended by IngramSpark.

Ed Gandia is co-author of The Wealthy Freelancer and Business Coach and Strategist for freelance Writers and creative Professionals. He and his co-authors leveraged their existing businesses to write, publish and market their book at a time when the economy was taking a nosedive and the global corporate environment was experiencing a massive shift.

Listen to the podcast to learn how Ed and his co-authors as they developed their business book idea and the impact it made on his business.

Your book title can help make or break book sales. Derek explains why authors should invest time in creating the right title for their book and audience. He describes the criteria he uses to evaluate titles, some of the pitfalls authors face, and an exercise to get started on picking your book title.

Author Jack Covert is founder of 800-CEO-READ, a firm that helps authors navigate the world of book sales. From advertising and promotion to shipping and customization, they help authors understand the marketplace and make the best decisions for their unique objectives and situation.

Jack talks about his start in the publishing world, how he co-wrote The 100 Best Business Books of All Time, and what authors need to successful sell books.

Cynthia Zigmund is founding president of Second City Publishing based in Madison, Wisconsin. She represents business authors and works with them through the all phases of the publishing process. Her firm has sold a number of business bestsellers, and is a leading publisher of business books.

Listen to Cynthia’s beginnings as at John, Wiley & Sons and how she fostered her love of business books to eventually found her own literary agency and work with some of today’s leading business authors.

Writer’s block is normal and is something any writer can overcome.

Derek takes us through the five steps he uses to ghost write several books a year and coach aspiring authors to write their own books, virtually eliminating writer’s block.

Jeniffer Thompson and Derek Lewis cover everything from book trailers, brand building, author platform development, and printing for self-published authors.