Business Connections Live - The UK's Leading Online Business TV Channel

Business Connections Live - The UK's Leading Online Business TV Channel

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Business Connections Live - The UK's Leading Online Business TV Channel episodes

  • BCL68 Expense or Investment Your Online Marketing

    Expense or Investment Your Online Marketing?
    On this edition of Business Connections Live, we talk to Michael Nagles of Strother Marketing Solutions, When your company gets really big, really successful, and you have a rocking operation that mirrors your vision, you should have someone ‘down the hall’ whose job it is to maintain your website, promote your business through social media and search engine marketing, and stay abreast of the trends in search engine optimization.

    How much faster could you grow your business if your web site, social media, online marketing, and overall web presence was paying a return on the money you spend?

    Key things to remember

    • Securing a Domain name
      With the rapidly growing base of the web, now is the best time to secure your domain name, even if you are not yet ready to begin building a website. Securing your domain name is a smart, easy and inexpensive way to protect your brand. If you don’t register your name, someone else might, and getting the rights to it from a rouge can be time consuming and expensive.
    • Pay Per Click Advertising
      PPC Advertising can be a profitable investment for companies that are looking for an immediate increase in traffic. By utilizing PPC with the right keywords, your text advertisement is placed within searches that are relevant to the users search term.
      PPC stands for “Pay Per Click” which means exactly that; you set a daily amount that you’re willing to pay and every time someone clicks on your ad, you’re paying Google that fee. If no one clicks on your ad, then you don’t get charged, but that also means that your ad may not have been as effective as you had hoped. There are many variables including how much you’ll pay, how many keywords to use, how much relevance it has, how many ads to have, etc.
    • Google reports that PPC ads are clicked on roughly 15% of the time. Which means that even though organic search results are clicked on more often, if someone sees an ad that fits exactly what they are looking for, they’ll certainly click it.
      There’s no guarantee that your ad will appear first, second or even third. Google uses an algorithm which dictates whether it shows up based on which keywords you have assigned to your ad, how much you are willing to pay for each click, and how relevant your ad is to the user. The closer you get to your ideal target market, the more your ad will appear and be clicked on.

      • What are SSL and Digital Certificates?
        Secure Socket Layer (SSL) is a protocol developed by Netscape in 1996 which quickly became the method of choice for securing data transmissions across the Internet. SSL is an integral part of most Web browsers and Web servers and makes use of the public-and-private key encryption system developed by Rivest, Shamir, and Adleman.
        In order to make an SSL connection, the SSL protocol requires that a server should have a digital certificate installed. A digital certificate is an electronic file that uniquely identifies individuals and servers. Digital certificates serve as a kind of digital passport or credential which authenticate the server prior to the SSL session being established.
        Typically, digital certificates are signed by an independent and trusted third party to ensure their validity. The “signer” of a certificate is known as a Certification Authority (CA), such as VeriSign and GeoTrust.
        So what are the practical applications of SSL certificates?
        Firstly, looking at categories of data, the most common deployment is for securing transmission of financial information in ecommerce. However, with incidence of identity theft on the rise, protecting the transmission of a broad range of personally-identifiable information is becoming ever more important. This category of data would include identity and social security numbers, e-mail addresses and demographic information as well as account registration and login information.
        In terms of applications and protocols, SSL Certificates can be used to secure the following:
        • Web Servers
        • Mail Servers
        • Databases
        • FTP Sites
        • Internet Chat
        • Shopping Carts
      • Strother Marketing Solutions helps you make smart online marketing decisions based on your vision and your data. Our training, mentoring, and consulting efforts are based on knowledge and experience, thoughtfully delivered so that you can stand above your competitors.

        http://www.strotherweb.com/
        Business Connections Live Programme 68

        This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 68. Broadcast 21st January 2015

        Follow Business Connections Live TV 
        The UK's Leading Online Business Channel:
        Visit our Website
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        Live Shows on Youtube Every Mondays Mid-day GMT
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        1 hr 3 min
      • BCL67 Managing Your Property Obligations

        Managing Your Property Obligations
        http://www.businessconnectionslive.com/‬‬‬‬‬‬‬‬‬ Managing Your Property Obligations
        On tonight’s edition of Business Connections Live, we talk to Peter Levaggi, Partner at Charles Russell Speechlys. Peter is a Solicitor Advocate with Higher Rights of Audience. He has a thriving commercial property litigation practice dealing with every aspect of contentious landlord and tenant work.

        Many SMEs (and larger companies) have been affected by the use of interest rate hedging products by banks as part of their lending apparatus over the last five years. Commercial occupiers (retailers, professional businesses, and businesses leasing premises of all kinds) have all been affected and faced very difficult times with their banks during this period.

        The financial downturn created an unprecedented rise in the number of receiver appointed by banks over mortgaged commercial property. Sometimes these receiverships are referred to as LPA Receivers (as they are nominally regulated under the Law of Property Act 1925 – although most standard charge documents vary and/or exclude the provisions of the Act, giving the bank and their receivers extremely wider powers).

        Meanwhile a substantial number of the same commercial occupiers (alleged to be in default with their banks) have been determined to be victims of a serious bank mis-selling scandal. The majority of small and medium size companies were sold interest rate hedging products (IRHPs) by their banks.
        The misselling of these IRHPs was subject to the Financial Conduct Authority (“FCA”) (the Financial Services Authority (“FSA”) as it then was) review. The FSA found serious failings in the sale of many products to small businesses.

        IRHPs are products that were sold to protect against interest rate movements. A variety of products were sold to purportedly protect customers including caps to limit interest rate rises, swaps to enable a customer to fix their interest rate, collars to place a cap on interest rate rises to within a range (i.e. a ceiling and a floor) and the complicated structured collars. These overly complex arrangements often caused businesses serious losses. Where an IRHP was mis-sold, the banks are having to compensate these businesses to a cost of billions.

        6 key features

        • How best to deal with Bank finance in relation to property
        • The necessity of taking proper advice in relation to alleged bank default
        •  Managing liabilities when vacating a commercial premises
        •  Seeking and obtaining redress in the case of these mis sold hedge products 

          6 key benefits
        • When negotiating an exit from a commercial premises, a business can save substantial amounts of money if proper legal advice is taken. Liabilities owed to banks and landlords depend greatly on the terms of the subject mortgage or lease.
        • Landlords are bringing an increasing number of dilapidations claims at the end of the lease. However such claims should be resisted particularly when it is apparent that the landlord intends to redevelop the property.
        • Lease liabilities are often a question of detail — in relation to the terms and conditions of the lease. Landlord sometimes purport to be able to recover costs and expenses in circumstances where the lease does not allow.
        • Negotiating comprehensively before the lease is executed is essential to avoid misunderstandings and unreasonable liabilities arising.
        • Peter has a strong reputation in the property litigation field and has a substantial national client base. He also specialises in insolvency issues arising in the context of property. He is the Head of the Property Insolvency Group and the Property Litigation Group. He is named as leader in his field in Legal 500 and Chambers who say he “heads up the practice and is extremely well reputed for his crisp delivery and deep knowledge.” Peter regularly writes articles and books on property and insolvency issues (he was the author of the Law Society’s Guide to Enforcement Law published in 2008 – second edition published in December 2014 and Jordon’s Property Insolvency published in 2009 – second edition published to be published February 2015). He chairs the Lexis Commercial property series of webinars, and is a regular speaker for the Property bar Association, the Law Society and RICS.

          http://www.charlesrussellspeechlys.com/

          Business Connections Live Programme 67
          This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 67. Broadcast 14th January 2015

          Follow Business Connections Live TV 
          The UK's Leading Online Business Channel:
          Visit our Website
          Follow us on Twitter for the latest news
          Live Shows on Youtube Every Mondays Mid-day GMT
          Follow us on our Google+ page
          Follow us on our Facebook page
          You can email the studio here

           

          1 hr 14 min
        • BCL 66 Just Cashflow Money For Business

          Cashflow is one of the most important aspects to understand in business.
          Effective cashflow management is crucial. Although it’s a challenge and you need to be making enough sales, there are many things you can do to ensure sufficient cash enters your business when you need it to. But who do you turn do when you need to, Just Cashflow

          The well-worn business cliché is true: turnover is vanity; profit is sanity; cash is reality. But what does it mean?

          What do you do when your cash flow goes wrong? Go to the Bank? Look for Funding? Find a willing investor? Many company’s are faced with this problem everyday. On this edition of Buisiness Connections Live we look at the Importance of cash flow to businesses (Cash is King) and how Just Cash Flow is funding UK businesses.

          We talk to

          John Davies, Director Just Cash Flow PLC about how Just Cashflow can help your business.

          He explains:

          • Guidance for companies wanting to borrow
          • Importance of Cash Flow
          • How to improve cash flow tips
          • How can Just Cashflow help ?
          • What are our solutions
          • and what the ambitions are of Just Cashflow.
          • You will find out what the key benefits are to your Business by working with Just Cash Flow

            • What we mean by Wageroller
            • How important is MDs Degree and director education
            • The Ease of application
            • What can a business can do to improve their application
            • Flexibility you can pay back anytime
            • It is not a loan but a cash credit facility
            • Just Cashflow is funding new and growing UK Businesses.

              The’re your alternative to a bank overdraft or a business loan.

              Just Cashflow PLC is a specialist lender to new and growing UK businesses.

              A free, no obligation funding decision made by real people with many years of commercial experience. And we lend our own funds.

               

              They will lend funds against the following:

              • A single invoice
              • Multiple invoices
              • Commercial premises
              • Fixed, tangible assets
              • A positive balance sheet
              • A debtor ledger
              • A successful crowd funding application
              •  Just what do they offer? 
Our facilities are a form of credit that is automatically renewed as the cash is repaid where you can borrow from £20,000 to £500,000.

                 You’ll get a free, no-obligation funding decision in less than 6 minutes. It’s confidential and your credit score will not be effected. You can even do it all over the phone.

                 And with interest rates from just 0.05% per day you could borrow £100,000 for just £50 a day.

                Call 0121 418 4100  or visit http://www.justcashflow.com. Our team will take care of the rest.

                Follow us on Twitter as we’re #funding2015

                This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 66. Broadcast 7th January 2015

                Follow Business Connections Live TV 
                The UK's Leading Online Business Channel:
                Visit our Website
                Follow us on Twitter for the latest news
                Live Shows on Youtube Every Mondays Mid-day GMT
                Follow us on our Google+ page
                Follow us on our Facebook page
                You can email the studio here

                 

                1 hr 13 min
              • Business Connections Live TV Christmas 2014

                Business Connections Live TV Christmas 2014

                Watch our Live Show every Wednesday 6pm UK HERE on Business Connections LiveBusiness Connections Live Christmas 2015 Special. http://www.businessconnectionslive.com It’s that time of the year to look back on the past 12 Months. So while you’re decking out the hall with ivy you can enjoy again some of the highlights from the ghosts of guests past. On the show we talk about everything from LinkedIn and Apps to promote your business to the thorny topic of Pension Auto enrolment and generating leads. Its 60mins of the best of the year on Business Connections Live Christmas 2015 Special. And don’t forget our New Year Special 2015.

                Business Connections Live TV Christmas 2014

                 

                Angus Grady LinkedIn and Social Media BCL 60 http://businessconnectionslive.com/linkedin-social-media-can-used-generate-leads/ Bulent Osman from the App Garden Mobile Apps BCL 54 http://businessconnectionslive.com/bcl54-how-to-make-mobile-apps-business/ Antonio Falco Looking at Sales BCL 33 http://businessconnectionslive.com/antonio-falco-fsb/ Philip Skinner Pension auto enrolment BCL 37 http://businessconnectionslive.com/bcl37-auto-enrolment-pensions/ Nicky Kriel Twitter Time Tools Tips BCL 46 http://businessconnectionslive.com/twitter-time-tools-tips/ Mark Rouvray Active Web Design Raise your Google Ranking BCL43 http://businessconnectionslive.com/raise-google-ranking-seo/ Nigel Blake from Perfect Pitch outbound marketing BCL21 Also how to really benefit from been on BCL http://businessconnectionslive.com/make-perfect-pitch-increase-sales/ Brad Burton no1 Motivational speaker BCL29 http://businessconnectionslive.com/brad-burton-life-business-just-got-easier/ Jim McLaughlin Axiall Generating Leads BCL 23 http://businessconnectionslive.com/generating-leads-finding-new-business/ Annie Knight of Wiley Publishing For Dummies BCL 51 http://businessconnectionslive.com/bcl51-for-dummies-publish-business-book/ From all the team at Business Connections Live Televisiona very Merry Christmas and a Happy new Year.

                1 hr 4 min
              • BCL65 Time Management for Success

                BCL65 Time Management for Success

                Watch our Live Show every Wednesday 6pm UK HERE on Business Connections LiveTime Management for Success and How to increase Productivity ‪http://www.businessconnectionslive.com/‬‬‬‬‬‬‬‬‬ Tracey Carr Leadership expert, speaker, coach, serial entrepreneur explains the principles behind her cloud based personnel time management system. A great time management system that allows entrepreneurs to set goals and be more successful. Having spent 14 years coaching senior executives in large corporations, Tracey Carr has gained some unique insight into the challenges that highly successful people face in terms of achieving their long term gaols and dreams.

                Time Management for Success and How to increase Productivity

                 

                She has also developed a global brand while bringing up 3 children as a single parent. She needed to be ruthless with her time and couldn't find any time management systems that worked for her so she developed her own. In the beginning she taught the system for a decade in Europe, Asia and USA in a seminar called The 6 Distinctions of Highly Successful Women. Next she developed the system into a paper planner which people bought and liked. Finally, due to many requests over many years, she developed the system into software. The software is designed to mirror the way the brain works and will help to ensure that your daily activity is aligned to your goals. It also solves the problem of our time – reduces overwhelm and increases productivity. Find out how to FREE YOUR MIND and reach your dreams faster The philosophy of success is as follows 1. Create a compelling future with visualisation and vision boards 2. Know your WHY for this huge dream 3. Use Tracey’s proprietary SAW analysis to break the dream down into manageable steps 4. Record your goals according to your SAW analysis 5. Use a monthly compass to chart and check progress to the bigger plan 6. Make sure that you are analysing time and tasks for relevance to the bigger picture Turn a big dream into a realistic plan Learn how to chunk and set goals Learn why people fail and how not make that mistake Use a system for reducing overwhelm and staying on track Learn about highly effective time management Restore peace of mind into your busy life Business Connections Live Programme 64 Time Management for Success and How to increase Productivity This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 64. Broadcast 17th December 2014

                1 hr 3 min
              • BCL64 Never Give Up in Business

                BCL64 Never Give Up in Business

                Watch our Live Show every Wednesday 6pm UK HERE on Business Connections LiveNever Give Up in Business http://businessconnectionslive.com/free-business-video/ On tonight’s edition of Business Connections Live we will be talking to Reuben Singh CEO of alldayPA Reuben has experienced outstanding success in his business career and he’s seen some incredibly tough times too. He knows what it’s like to enjoy the success of a business and the pain of trying to rescue it.

                Never Give Up in Business

                 

                 

                • Starting & Growing a Business
                •  The difficulties he faced in growing a business (personal experience)
                •  The tough times in business (personal experience)
                •  Surviving when the odds are against you
                •  Focussing on the needs of your clients
                • Business Advice from Reuben Singh

                  • Never give up in business
                  • Don’t make money your goal
                  • Entrepreneurs have no age and stereo type
                  • Business is about people and emotions
                  • The UK needs to embrace people who have tried regardless of success or failure
                  • UK is one of the best countries to grow your business on a local or global scale
                  • About alldayPA

                    Answering calls for businesses since 1999, we give businesses reassurance that they will never miss a call.
                    Since 1999 our UK-based business has grown to a team of over 150 staff. All our calls are answered from one of our three contact centre locations by our highly-trained team of PAs. Providing a personal, friendly and professional service, we help uphold our clients’ reputations.
                    No matter how large or small your business your customers deserve the highest quality service. We give you the ability to be available for your callers every day of the year.We believe in the power of excellent service. 24 hours a day, 365 days a year, we help ensure that you never miss a call or business opportunity.

                    Useful Sites http://www.alldaypa.com http://www.alldaypa.com/team/reuben-singh http://www.reubensingh.com  

                    1 hr 4 min
                  • BCL63 Mentor Why You Need One In Business

                    BCL63 Mentor Why You Need One In Business

                    Watch our Live Show every Wednesday 6pm UK HERE on Business Connections Live
                    Mentor Why You Need One In Business On this edition of Business Connections Live we will be talking to Chelsey Baker the founder of “Broadcasting Your Business” - the Pitch, Press & Publicity Programme” which she launched to support innovators, entrepreneurs & business owners.

                    Mentor Why You Need One In Business

                     

                    Why even top entrepreneurs need mentoring On this programme,Mentor Why You Need One In Business, Chelsey finds mentoring a hugely gratifying experience and has witnessed the substantial benefits mentoring can bring and how it can help avoid many potentially fatal and expensive mistakes. People often become so engrossed in their business they often miss many opportunities and possible problems; this is where mentoring really pays off! Offering a second opinion, being there as a sounding board to suggest there are other options available is key.  Why learn from your own costly mistakes when you can learn from someone else’s; someone who’s been through these mistakes, and who is willing to share their experiences, advice and contacts? Chelsey has found that setting goals to work together within set timescales produces staggering results. CHELSEY is one of the UK’s leading business mentors; having successfully raised the profile and enhanced the brands of hundreds of businesses throughout the UK. She tries to ensure business owners have a true and realistic perspective of the challenges confronting them.  Start-ups don’t typically have a wealth of experience or intuition to fall back on or the foresight to see further ahead, this is where an experienced mentor can step into action. Many new businesses have brilliant ideas but often no track record, no contacts and no real business experience; those businesses stand to gain greatly from the guidance of an experienced business mentor who can help take their idea from concept to reality. Chelsey’s company is Broadcasting Your Business Broadcasting Your Business is 1-2-1 mentoring consisting of

                    • Perfecting Your Message – Sales & Marketing Mentoring
                    • Press & Publicity – Media & PR Mentoring
                    • Pitching & Presenting – Powerful Public Speaking & Business pitching.
                    • Raises your profile & credibility

                      • Creates a stronger brand identity, increased visibility and uniqueness
                      • Helps you stand out by creating message exclusivity, market demand and media exposure.
                      • Helps fulfil your purpose and focuses on your strengths
                      • Helps in growing and expanding your business
                      •   Benefits of mentoring  

                        • Provides support, expertise, constructive feedback, accountability, different perspective
                          • Accelerated learning with access to mentors resources and contacts
                          • Can strengthen the business making it more robust, sustainable & profitable
                          • Experienced mentor with a proven track record helps avoid costly mistakes
                          • Improve focus, direction, confidence & performance
                          • Provides encouragement and motivation so goals achieved quicker
                          • Someone to trust and act as a sounding board to bounce ideas off
                          • A Multi Award-winning Business Mentor    Chelsey is the Author of the “The Pocket Mentor” – the 24/7 mentor to fast-track your business and creator of “Broadcasting Your Business - the Pitch, Press & Publicity Programme” which she launched to support innovators and entrepreneurs. Chelsey realised there was a growing demand for a specialist mentor to increase the profile of entrepreneurs and her advanced sales & communications programmes deliver outstanding results. As the host of ‘The Midas Touch’ at the Business Show in London Chelsey has listened to over 700 entrepreneurs pitch their business ideas. Chelsey is an authority on having the perfect pitch with a proven track record in pitching for investment, perfecting  your message, public speaking & presentations. As a regular speaker at high profile business events and award ceremonies around the world; Chelsey has spoken alongside prolific business speakers including Peter Jones, Richard Farleigh, Rachel Elnaugh, Doug Richards and Levi Roots. Last week Chelsey won the award for  “Best Mentor”  at the Excellence in Women’s Enterprise Mentoring –awarded by the British Banker’s Association at BT Tower. Dragons’ Den star Doug Richards recently presented Chelsey with an award for winning the “Excellence in Enterprise Mentoring Awards” at BAFTA in recognition for her mentoring work. Other awards include – Best Mentor 2013 by Rockstar Group and host of – The Business Show, The Midas Touch, Madrid Film Awards, St Tropez Film Awards. Chelsey launched “The Business Model” competition to encourage female enterprise and teamed up with Dragons’ Den star Richard Farleigh to encourage more women with entrepreneurial skills to start their own business. The show was a pioneering format and the model entrepreneurs were mentored to deliver their business pitches to an audience of over 600 people where the winner walked away with over £20,000 in prizes. Author - http://www.thepocketmentor.com Company - http://www.broadcastingyourbusiness.com Personal - http://www.chelseybaker.com Business Connections Live Programme 63  Why you need a mentor This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 65. Broadcast 17th December 2014

                            1 hr 7 min
                          • BCL62 The Great Business Show Olympia 2014

                            BCL62 The Great Business Show Olympia 2014

                            Watch our Live Show every Wednesday 6pm UK HERE on Business Connections Live
                            Streamed live on 19th November 2014 ‪http://www.businessconnectionslive.com/‬‬‬‬‬‬‬‬‬ The Great Business Show Olympia 2014.The Business Show has grown to be the UK’s largest business event, running twice a year and attracting huge numbers of exhibitors, visitors and speakers through its doors. The November show promises to be the best yet with keynote speakers from some of the most influential names in business. It really is the best place to learn valuable new skills, network with 25,000 other business owners, and discover the latest products and services in the marketplace. The opportunities to develop, grow or expand your business are endless at the UK’s largest business event.

                            The Great Business Show Olympia 2014

                             
                            • Seminar schedule & keynote speakers
                            • Different networking options available
                            • Angels Den
                            • Workshops
                            • The other shows which run alongside the business show
                            • The wide range of exhibitors
                            • How the Business show stands out from other trade shows:

                              • Industry experts providing valuable advice and knowledge.
                              • Wealth of opportunity that the business show provides
                              • Importance of exhibiting for business
                              • How the specific shows running alongside the business show allow you to find content relevant for your business.
                              • Registering for free tickets
                              • The Prysm Group is the biggest independent events organiser in the UK. It launched its first exhibition, Business Startup, at the NEC in April 2000. Now Britain’s biggest business event, The Business Show has welcomed more people through its doors than any other business show in the UK. This May saw the 31st time it has been staged. 14 years on, the company has never been more ambitious, and enjoys a sturdy foundation to build upon. We are targeting a minimum of two launch events every six months, and growing the Business Show into a 100,000 square metre event within three years. Find out more at http://www.prysmgroup.co.uk Hilary Bryant is Marketing and Operations Manager Prysm London Business Connections Live Programme 62 The Business Show This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 62. Broadcast 19th November 2014

                                1 hr 5 min
                              • BCL61 How to Supercharge your Marketing and Business Growth

                                BCL61 How to Supercharge your Marketing and Business Growth

                                Watch our Live Show every Wednesday 6pm UK HERE on Business Connections Live
                                How to Supercharge your Marketing and Business Growth http://www.businessconnectionslive.com Vanessa Lanham-Day is an award-winning marketing inspirer and business growth consultant. Vanessa works with businesses owners across the South, South East - and the rest of the UK - helping them to understand how they can grow their businesses. The Growth Voucher is a fantastic opportunity for you and you need to find out more before the money runs out in March 2015. The Government Growth Voucher scheme could deliver £2000 in match-funding to help you develop a great new strategy for your marketing. But, if you're not careful, you could fall into a trap that could end up MISSING OUT ON FUNDING to which you genuinely are entitled.

                                How to Supercharge your Marketing and Business Growth

                                 
                                • Raising finance and managing cash flow
                                • Marketing, attracting and keeping customers
                                • Making the most of digital technology
                                • Improving leadership and management skills
                                • Recruiting and developing your staff
                                • Why Mastermind could be the perfect next step for you.. That old brainbox Albert Einstein defined insanity as “doing the same thing over and over again and expecting different results” and that’s certainly the case in business. If you just keep on keeping on, doing the same stuff next year that you’ve done this year, you can’t expect anything other than very similar results. Which is fine if you’ve had a great year, with new customers flowing into your business and new profits flowing into your bank account. But if that doesn’t sound like you, then something needs to change. If you’ve got the desire to make a major step change in your business this year, AND you’re the kind of person who’s not afraid of speaking up and getting involved, then you should definitely consider applying for a seat around the Mastermind table. Your Mastermind seat means you are committed to growing not only your business, but also yourself. We’re not necessarily looking for the biggest businesses or the most profitable companies, but businesses led by someone who has that determination and desire to grow and share that experience with fellow Masterminders. http://on-track-marketing.co.uk/index.php/our-programmes/mastermind

                                  • You’ve had a good 12 months rather than a great one?
                                  • So what are you going to do differently in the next 12 months that’s going to make the difference?
                                  • What’s going to change your results from ‘ok’ or ‘fine’ to “Fantastic” and “Exceptional”?
                                  • Vanessa has been running her marketing business since 1988 - that means she’s successfully survived TWO recessions and is still here to tell the tale! In that time Vanessa learned a great deal about what it takes to become a successful and sustainable business and she is passionate about sharing that knowledge. http://www.growth-voucher.co.uk/ How to Supercharge your Marketing and Business Growth Business Connections Live Programme 61 This is the Business Connections Live Business Channel on YouTube Business Connections Live Programme 61. Broadcast 12th November 2014

                                    1 hr 6 min
                                  • BCL60 How LinkedIn and Social Media can be used to Generate Leads

                                    BCL60 How LinkedIn and Social Media can be used to Generate Leads

                                    Watch our Live Show every Wednesday 6pm UK HERE on Business Connections LiveLinkedIn, most people are on it but have no real idea of what to do with it. How LinkedIn and Social Media can be used to Generate Leads. http://www.businessconnectionslive.com The F words are never thought about. Find and Found are the corner stone’s of your social selling platform. Have a good optimised profile is one aspect, the getting Found but being able to search and Find potential leads is another.

                                    • We look at the basics of a good profile and why it’s important as well as a quick overview of searching.
                                    • How to organise your connections.
                                    • Connections and how to use them for lead generation…what are Tags.
                                    • How LinkedIn and Social Media can be used to Generate Leads

                                      By the end of this edition of Business Connections Live you will understand the basics and have a better understanding of:
                                      •  Better lead generation
                                      • The power of a well optimised profile that attracts new business because you can be found
                                      • How to get to be seen as the Expert
                                      • How to have people contact you instead of you having to prospect for new leads.
                                      • How to attract new Followers who could turn into customers
                                      • Social Selling and what this means – prospecting, making contact, building relationships, next steps..taking the relationship off line…meet up in person possibly

                                        • Why Listening is important – find the value in the social noise.
                                        • Daily tasks to help you stay on top of LinkedIn
                                        • Best ways to manage and post using Hootsuite.
                                        • You will also find out why

                                          • Optimisation is important
                                          • Publishing
                                          • Searching LinkedIn and Twitter get results
                                          • How Setting up searches allows you to monitor the noise
                                          • Our Guest is Angus Grady MD of Customeyes Media Angus provides LinkedIn training, strategy and business development services that use social media platforms for lead generation. Customeyes Medias aim is to help clients Listen to the social media noise and be able to tune into the opportunities. Social Selling is very much the in word and their services help that.

                                            1 hr 12 min

                                          About Business Connections Live - The UK's Leading Online Business TV Channel

                                          From the publisher's feed

                                          If you are looking for advice on how to start a business, increase sales. effective marketing, how to use social media, crowdfunding, business motivational techniques, list building and a lot more then Business Connections Live TV is here to help.