Business Growth Lab

Sales are the lifeblood of your business.  Now imagine you can sell your offers without having to go through the process of traditional sales calls… 
In this episode of Influence by Design, we explore how to fill your offers with zero sales calls and no sales pages with Joy Bufalini. Although trained with the conventional wisdom of growing a business, Joy took the courage and set forth on a new sales process.
The transformational journey begins with recognising who the ‘yes clients’ are and educating them about content that aligns with them. By shortening the sales process, Joy honours her prospects and leans into the energetic component of whether she’s the best fit to work with clients or not.
Joy has tapped into an ingenious way of leveraging her sales process. She shares how she signs clients without sales calls and creating sales pages. 
Samantha Riley xx

For full show notes and links -  https://samanthariley.global/podcast/485/

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Setting goals is an essential part of being successful in business. Having a clearly defined goal allows us to better measure progress, and ultimately reach desired results. However, it can be difficult to monitor progress and ensure that you are on track to reach your goal without proper tracking and checking in.
In this episode of Influence by Design, we explore the importance of knowing if you are on track to reach your goals, or whether some re-adjustments are needed. 
One of the most valuable skills you can have as a business owner is setting targets and regularly checking your developments. This gives you data on crucial questions such as, what you could’ve done differently, what can be improved, and where more support is needed.
Samantha Riley xx

For full show notes and links -  https://samanthariley.global/podcast/484/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Developing a refined brand can be extremely challenging. It takes time, dedication, and a lot of inner work to craft a brand identity that truly represents your values, mission, and vision. But once you've refined your brand, the next challenge is bringing it to life. How do you take all your work into your brand and make it tangible, visible, and impactful?

This episode of Influence by Design is the last in our three-part series on how to reinvent and transition your personal brand. In this episode, I am joined again by Paula Brennan as we discuss how you make the leap and bring your refined brand to life.

Paula and I share insights and tips on how to translate your brand identity into a visual representation, communicate your brand message through content creation, and leverage various channels to promote your brand. 

We also discuss how to stay true to your brand while adapting to the changing needs of your audience and the market.

If you're ready to take your refined brand to the next level and make it a reality, this episode is for you. Join us as we explore the practical steps you can take to bring your brand to life and impact your industry. Let's dive in.

Samantha Riley xx

For full show notes and links -  https://samanthariley.global/podcast/483/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Reinventing a brand that reflects your personality and values can be a challenging yet rewarding experience. Your brand is an extension of you and should convey your unique identity, story, and purpose to your audience.

This episode of Influence by Design is the second episode of our three-part series on how to reinvent and transition your personal brand. In this episode, I am joined again by Paula Brennan and we share how you can transition your brand to truly reflect who you are.

We share our insights and expertise on the importance of understanding your audience, as well as your strengths and weaknesses, so you can create an authentic and effective brand.

We also discuss the key elements of a strong personal brand and provide practical tips and examples to help you develop a brand that is deeply authentic while also resonating with your target audience.

Ultimately, creating a brand that reflects who you are is a process of self-discovery and intentionality, and can help you stand out in a crowded marketplace and achieve your personal and professional goals, while lighting your soul on fire.

Samantha Riley xx

For full show notes and links -  https://samanthariley.global/podcast/482/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Are you wanting to leave your corporate job to go out and make it on your own in business?  Have you been in business for a while and you want to transition into something more meaningful?  

Either way, your personal brand is an essential tool for success in today's rapidly changing world. As industries and technologies evolve, it's common for people to outgrow their current brand or desire a shift in direction. This is where reinvention and transition come in.

This episode of Influence by Design is the first instalment of a three-part training series on reinventing and transitioning your personal brand. 

I’ve invited personal brand photographer Paula Brennan to join me for this 3-part series where, we discuss in depth how to reinvent and transition your personal brand. 

We deep dive into why you should be clear on what you want and don’t want, and share the importance of authentic self-expression and how to align your personal brand with your values and goals. 

If you're feeling stuck or unsure about your personal brand, this episode will provide you with valuable insights and actionable strategies to reinvent and transition your brand with confidence and clarity.


Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/481/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Marketing is an essential tool for generating leads and sales. Unfortunately, not every business has a million dollar marketing budget at their disposal. 
In today’s episode of Influence by Design, we discuss marketing that gets results without breaking the bank. We firmly believe that no matter how big your business is, and even if you have a large marketing budget, there are brilliant yet cost-effective ways to market your business and your brand.
Marketing on a budget allows you to evaluate resources and gauge what you can leverage. We share tips on different marketing activities that enable you to organically generate some great exposure.
Taking advantage of your time, your team’s skill set, and resources readily available to you can help drive great results. 
Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/480/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Are you tired of hustling for pennies and want to take your business to the next level? Has your current income level plateaued and you’re not sure of what to do differently to get a different result? 

In this episode of Influence by Design, we discuss how to transition your business to seven figures with Elizabeth Purvis, an entrepreneur, business coach, and spiritual teacher known for her work in manifestation and abundance. She is the founder of the Feminine Magic movement and the creator of several successful online programs.

Elizabeth shares her proven strategies for building a successful business and achieving financial abundance. She also provides practical tips and actionable advice for entrepreneurs looking to take their businesses to the next income level. 

Whether you're just starting or looking to take your business to the next level, Elizabeth's wisdom and guidance can help you create the life and business of your dreams.

Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/479/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

Starting a business can be exciting, intimidating, and daunting all at the same time. It’s very easy to get caught up in the hustle and bustle of getting up and running and keep all the plates in the air.

In this episode of Influence by Design, we discuss five of our biggest business building mistakes and what we’ve learned from them so that your path forward may be smoother than ours.

No one likes making mistakes… they’re never fun! Yet in entrepreneurship, it’s guaranteed you will make a few along the way - because no one is perfect. Mistakes allow us to learn and grow to be better prepared for future challenges.

This episode is for you if you are a budding entrepreneur or an existing business owner. We hope that by sharing our mistakes and how we navigated them will help you find the courage to grow your own business despite any uncertainty you may be feeling.


Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/478/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

When it comes to sharing your message and showcasing your expertise on a larger scale, it takes a lot of hard work, effort, and strategic thinking. So, what's one of the most effective ways to get your knowledge out there and position yourself as a leading authority in a powerful way?
In this episode of Influence by Design I chat with life and business coach and publisher, Susan Dean about why a book is so valuable in your suite of products 
Publishing a book that represents who you are, what you do, and how you can help people attracts your ideal audience. It’s a powerful platform that educates prospects about your products and services and ushers them into your funnel.
Learn more about how a book can showcas your expertise, how it helps you stand out as an authority, and how it brings new opportunities for your business. 
Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/477/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/

One of the advantages of being a business owner compared to a regular employee is the ability to be able to control and increase your income - especially when you need a cash injection.

In this episode of Influence by Design, we share 3 ways to make money by the weekend. These are proven strategies that Tim and I have both used to bring in additional income on short notice. 

As an entrepreneur, adopting a proactive approach instead of a reactive one puts you in a much stronger position. Relying solely on customers to approach you for purchases is not a sound business strategy.
Knowing that you have the ability to bring in extra funds, whether for your personal life or business, will definitely come in handy when the need arises. 

Let’s dive in…

Samantha Riley xx
For full show notes and links -  https://samanthariley.global/podcast/476/

Get your free copy of The Human Design Advantage -  https://samanthariley.global/advantage/

Join the Coaches, Thought Leaders & Changemakers FB Group - https://www.facebook.com/groups/172041823301121

I’d love to connect with you - please reach out and say hi: 

Instagram - https://www.instagram.com/thesamriley/
LinkedIn: https://www.linkedin.com/in/samriley/