Business Growth

Increasing your B2B sales is tough and challenging: From generating leads, talking to your potential customers, and pushing the sales, not all strategies that work for others might work for you.

So how exactly can you grow your B2B sales?

To share his experiences handling different B2B companies, Spencer welcomes Patrick Baynes. Patrick was a cofounder of PeopleLinx, the first B2B social marketing platform based on the LinkedIn API, which raised $8 million in venture capital. He is now the CEO of Nerdwise, which enables sales teams to accelerate each stage of the buying process from prospect discovery to outreach and acquisition. Patrick talks about how he succeeded as an entrepreneur and what it took to get there.

Episode Highlights

• Who is Patrick Baynes and what is Nerdwise?
• What is the business of Nerdwise all about?
• What’s unique about their marketing strategy?
• Setting a foundation.
• A lot of people don’t get past the point of reaching 1 to 2 Million in sales. Has Patrick experienced interacting with these people in his company?
• Unpacking the B2B Strategies: Different ceilings Patrick saw and what he did to breakthrough.
• Things that he sees popping up from successful people who are using Nerdwise.
• The best ways to get in touch with Patrick Baynes and Nerdwise. Links and Resources
• https://www.nerdwise.com/
• https://www.linkedin.com/company/nerdwisecorp
• https://www.linkedin.com/in/baynes 

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Who is the person in your life who can make complex things look effortless and simple? What do you think are the processes and systems that they follow?

These are just two of the many questions that Dave Zumpano answered with Spencer. Dave is an entrepreneurial attorney who does not only help people with their businesses but also educates others in creating systems and processes that can make complex things simpler. Dave shares the difference between systems and processes. He also talks about The Who, Not How belief. Dave shares important advice for people who want to add value in their lives: To create value, you have to simplify the path.

Episode Highlights

• Dave Zumpano is the master of making things look simple.
• Who is Dave Zumpano?
• Protecting the financial freedom of families: But why Freedom?
• To create value, you have to simplify the path.
• How did Dave realize the most important things to simplify?
• Driving and providing strategy: Matching another person’s strategies with his expertise.
• Focusing on people working on strategic coaching calls in their unique ability.
• The Who, Not How book.
• Difference between a process and a system.
• How to reach out and get in touch with Dave?
• Words of advice: Read and consume more information to help you with your business and let it grow.  Links and Resources
• Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork
• https://eplawcenter.com/
• https://guidr.legal/
• [email protected]
• [email protected]
• https://www.linkedin.com/in/david-zumpano-a0208119a
• https://eplawcenter.com/about-estate-planning-law-center/eplc-legal-team/david-zumpano-cpa-esq/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

How do you decide whether to pursue your business idea or not? Spencer shares an important lesson for entrepreneurs and those who are planning to start their own business: You need to stop growing businesses in your head. He reiterates the importance of taking the first step of action, reassessing, and moving forward before making the final decision. After all, if the idea is not pushing you to take an action right away, it’s probably not good enough.

Episode Highlights

• What Spencer enjoys most
• The eye-opening story
• We need to stop growing our businesses in our heads
• It’s really for us to get wrapped up and to think about the final piece before we even get started
• As you’re trying to grow, take the first step of action, reassess, then move forward from there
• If it’s not driving you to take action right away, it’s probably not good enough Links and Resources
• N/A

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After experiencing working from home, a lot of employees refuse to return to work, especially after the scare of COVID-19. As an employer who prefers working on location, what are the ways you can encourage your team to enjoy working back in an office? In this episode, Spencer and Lynn Thomas talk about how you can build stronger connections with your employees and strategies that you can apply in your business.

Episode Highlights

• How COVID-19 has given companies a great opportunity to build stronger connections with employees.
• COVID has changed the relationship between the workplace, employees, and employers.
• As a manager and employer, should you share issues that are hard like your mental health, physical health, and overall well-being with your team?
• How does an employer, who’s used to having employees within the company inside a location, decide whether they’ll implement the permanent work from home setup or not?
• Make your employees and yourself be part of your future.
• Do you prefer working in an office or virtually?
• What are the different ways you can discourage boredom in the office, without working remotely?
• Coming from COVID, people miss the social connection, the human connection.
• Caring plus passion equals empathy.
• You want to be trusted by your employees.
• Connect to your employees by asking, “As a human being, how are you doing?”
• There’s a slice of genius in every employee.
• Be curious enough to ask a question and patient enough to listen. Links and Resources
• https://www.linkedin.com/in/lynnthomasjd/
• https://www.linkedin.com/company/thomas-consulting/
• https://www.thomasconsultingwins.com/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

We’ve all heard the phrase: “America, the land of opportunity” and this episode is all about it! Spencer had a conversation with Jeff Badu, who is from Ghana, Africa. He tells us how he grew up, and what it was like. Even though he is still young, he has made his mark as a real estate professional, owning multiple real estate properties, and is impacting his community! Stay tuned to hear his fascinating story!

Episode Highlights

• Who he is
• You should invest your money early
• The way Ghana is built
• Returning to Ghana for a family vacation
• Going to college
• His real estate investment company
• Try to do things better
• There’s so much financial illiteracy
• Free education on his website
• Creating businesses that are providing massive value
• What’s next for Jeff Links and Resources
• https://www.jeffbadu.com/
• https://www.linkedin.com/in/jeffbadu/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

This podcast is for business owners that are out there, that did good but they missed great. This episode is a little different than most, we’re getting into the psychology of communication, specifically about overcoming communication fears. We talk with Janice Dean about some techniques and things that you can practice in your business.

Episode Highlights

• First seconds on stage
• What’s fear and why people get it
• We all must communicate
• People want to hear what you have to say
• The principles that she teaches
• Stop thinking about yourself and think more about others
• You have to be in the journey Links and Resources
• https://janicedeancommunications.com/
• https://www.amazon.com/Ten-Secrets-Overcoming-Stage-Fright-ebook/dp/B097789B4Q 

Subscribe and Share

• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

Having good operators in your business is a MUST. If you’re looking to acquire a business and you don’t have an operator, listen to this episode as we spoke with Ana Santiago, the COO of Outsource School. Her story is very special as she started as a general VA and today she is the COO of a well-established company!

Episode Highlights

• Being the COO of Outsource School
• When she started - 2:44
• How she became COO
• What Outsource School does
• Wanting to be part of something bigger
• Hiring VAs
• The different roles that she has in the company
• Focus on communication and attitude
• Her role as a COO
• Being in touch with everybody in the team
• Outsource School’s focus Links and Resources
• https://www.outsourceschool.com/
• [email protected]  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

Spencer shares the simple way of doing business, but it is more complex than that. Listen to this interview with Dan Rogers, who has a really unique story. Learn how to do business the simple way!

Episode Highlights

• Not being trained as a sales person
• Changing the mechanics of the business
• Building a family relationship
• Creating value and exposure
• What’s not sales
• You have to be a viable business
• The best position of strength
• Principles that you can adopt into your business

Links and Resources

• [email protected]
• https://salessidekick.com/contact/
• https://www.linkedin.com/in/dantrogers/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

Hiring new employees, and team members… It's work! There’s a lot of filtering in the process, there’s a lot of uncertainty. Spencer interviewed Ugis Balmaks, who has a company called Recruiter Mill. In this episode, you’ll learn a seven-step process for hiring people.

Episode Highlights

• Who is Ugis Balmarks
• A formula that Ugis uses
• Why a person should be looking for this conversation
• Being selective in who you bring on
• Finding the ideal candidate
• Start filtering
• Using Google Forms
• Making a test job
• You should test your employees before you hire them Links and Resources
• https://www.linkedin.com/in/u%C4%A3is-balmaks-74067647/?originalSubdomain=lv
• https://recruitermill.com/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

Spencer talks with Justin Breen, who has a unique ability, and unique skill sets that you definitely need to listen to. Justin is a connector and has the ability to find the unseen material, the unseen relationships, connect things together, and make things happen faster than anyone else.

Episode Highlights

• Your Kolbe numbers
• 100% simplify
• An entrepreneur that happens to be a journalist
• Having a team that helps him execute
• Helping people understand their unique ability
• Being a high-performance entrepreneur
• The purpose of his life
• The impact filter of his business Links and Resources
• Connect with Justin Breen
• [email protected]
• https://www.linkedin.com/in/justinbreen1/
• https://www.brepicllc.com/  Subscribe and Share
• Find us on Apple Podcasts
• Follow us on Spotify
• Listen on Stitcher
• Say hi on Twitter @spencershaw

If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!