Business Growth

Spencer talks with Ashley Micciche, the CEO of True North Retirement Advisors. They discuss business, finance, and some of the essentials that will help you out in your business. Ashley is an outstanding, brilliant business thinker and business mind.

Episode Highlights

• How Ashley explains what her company does
• All types of clients
• Every business is unique
• Metrics that determine business value
• The two main drivers of value
• Not having document processes or procedures
• Making your business more valuable
• The valuation of a business
• As your revenue grows, your business grows
• The most successful businesses that she works with
• Building an exit plan property
• A big part of an exit plan
• Continuing to work in that business
• Take the time to find out what your business is worth Links and Resources
• https://truenorthra.com
• [email protected]
• https://www.linkedin.com/in/ashley-micciche/ 

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Spencer shares a story on how his daughter taught him a lesson in business, she is only nine years old and this lesson is something that really opened his eyes.

Episode Highlights

• In business, it is good to get a no
• The difference between a prospect and a customer
• A service that could be valuable for others Subscribe and Share
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Are you solving the right problem in your business? This episode comes from a Twitter thread from Shreyas Doshi. He has great leadership skills that could help you!

Episode Highlights

• Starting to understand the problem
• Trying to solve the wrong problem
• Understand the fundamentals of your business Links and Resources
• https://twitter.com/shreyas/status/1376033582305615873  Subscribe and Share
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If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

This is a special episode of Business Growth because Spencer talks with Nathan Hirsch who has been on the podcast before, but today Spencer is totally impressed with Nathan as he is “Mr. Systems and Mr. Processes” he is the SOP king! You’ll learn how to hire great people, the processes for doing it, the thinking for doing it, and the way that he is making this revolutionary for you as a business owner. He talks about Outsource School, his latest company.

Episode Highlights

• What Nathan did with Outsource School
• The validation piece
• When outsourcing can help with the validation phase
• What helped him to accelerate his business
• Hiring a virtual assistant
• Having adequate businesses and processes
• Why he created Outsource School
• What’s an SOP
• Starting with something that is low risk
• Building communities
• Hiring someone that does not know your business
• Creating amazing SOPs
• What a virtual assistant can do Links and Resources
• https://podkick.com/outsourceschool.com  - this is an affiliate link and we may be compensated if you purchase from our referral.
• https://www.linkedin.com/in/nathanhirsch
• https://twitter.com/realnatehirsch?lang=en
• https://www.outsourceschool.com/  Subscribe and Share
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If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

What’s the lifetime value of your customers? Spencer explains it from a Twitter thread from Elizabeth Yin.

Episode Highlights

• What is the lifetime value
• Retaining customers
• Lifetime value is your best lever
• The lifetime value of your customer
• Understand your metrics Links and Resources
• https://twitter.com/dunkhippo33/status/1354569834881662977  Subscribe and Share
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It arrived: the 2020 year in review! Spencer dives into some of the most important things that happened during the year for him.

Episode Highlights

• A different year
• Having Zoom conversations
• Seeing people grow during these challenging times
• Time is the most important thing that we have
• Spend your time well
• Focus on things that will help you grow as a person
• Focus on relationships Subscribe and Share
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Spencer is taking some favorite Twitter threads and some of his favorite blog posts and relaying them to you! This one comes from Andrew Wilkinson: four types of people that buy internet pieces. Think like the buyer and become the buyer of your business.

Episode Highlights

• Become the buyer of your business
• Think like the buyer, not the seller
• Types of business buyers
• The flippers at the business
• A business that will probably die
• Think about yourself as the buyer of the business Links and Resources
• https://twitter.com/awilkinson/status/1326221638614933505  Subscribe and Share
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If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

We are tackling the different SMB questions to grow your business. These are all about accounting basics and this all started from a tweet that Spencer read recently in the Brent Beshore Twitter account.

Episode Highlights

• Do you need to understand accounting to invest?
• Three things that will help you out with accounting in your business
• You need to arm yourself with a basic knowledge
• Having a good bookkeeper
• Know your numbers
• Bonus tip about accounting Links and Resources
• https://www.khanacademy.org/economics-finance-domain/core-finance/accounting-and-financial-stateme
• https://twitter.com/BrentBeshore/status/1320899569690050563  Subscribe and Share
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Several of the next episodes are shorter podcasts where we will be talking about some of the most important fundamental pieces within business. This podcast is for a specific audience, the world of small and medium business owners, so if you’re a business owner, you should ask yourself why your business needs recurring revenue.

Episode Highlights

• Why your business needs recurring revenue
• An example from Costco
• Why recurring revenue is so important
• Empowering the customer
• What you need to do for your business
• A company to look at: www.pipe.com Links and Resources
• www.pipe.com  Subscribe and Share
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If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!

Stephen King of www.GrowthForce.com explains how you can avoid having an employee commit financial fraud against your business. You'll learn the things to be aware of, where it originates, and then how to prevent it.

Episode Highlights

• How to reduce risk
• Who to trust
• Reducing the risk of fraud
• Rationalizing behavior
• Level of risk
• Understanding your risk
• GrowthForce goal
• Helping business owners to grow
• A webinar about how fraud happens

Links and Resources

• www.growthforce.com 
• https://twitter.com/skingGForce
• https://www.linkedin.com/in/stephenkingcpa

Subscribe and Share

• Find us on Apple Podcasts
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If you like what you hear we’d love for you to leave a review and tell us what you think. Your support is the fuel that keeps us going!