In this episode of the Business Insider Secrets podcast, we welcome Simon Hassett, the founder of Vape Guardian. Join us as Simon shares his inspiring journey from running a family furniture business to tackling the underage vaping epidemic with innovative solutions.

Discover how Simon pivoted from his initial ventures, including a successful app that mapped Banksy's artwork, to creating a groundbreaking device that detects vaping in schools. He discusses the importance of education, policy change, and cutting-edge technology in addressing this pressing issue.

Simon also opens up about the challenges he faced, the lessons learned from past failures, and how he transformed his business model to focus on making a positive impact on the next generation.

Tune in to hear about Simon's unique approach to entrepreneurship, his insights on PR and marketing, and how he aims to safeguard children from the dangers of vaping.

Don't miss this engaging conversation filled with valuable lessons for aspiring entrepreneurs and anyone interested in making a difference in their community!

**Key Topics:**

* Simon's background and education

* The evolution of Vape Guardian

* The importance of market research and hiring experts

* Lessons learned from past business ventures

* The role of PR in promoting a cause

* Strategies for tackling the vaping epidemic

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