You can never make it to easy for your customers to do business with you.

This week we share the story of how one business insisted on not allowing a customer to pay for goods using a card as the transaction was below a certain level and the consequences that occurred.

Today’s guest is Greg Cassar who helps small business and entrepreneurs with his digital marketing mastermind, The Collective.  

What is covered in this episode:

• Why going to events is in important in growing your network and opportunities
• How Amazon is dominating as an e-commerce platform
• The power of the Fulfilment By Amazon program
• The impact Amazon will have on the Australian retail market when it launches
• The power of targeting in Facebook Ads
• Value first approach to social advertising
• How using video ads can help get more people to know like and trust you
• What is remarketing and how it can help to develop a longer relationship with your potential clients
• How knowledge and being smart with his time is helping Greg to grow his business
• The Pay-Yourself-First mindset for managing your time
• The importance of playing the long-term game.

Greg Cassar in this episode shares with us the latest tips and tricks in Social Media marketing to help you maximise your marketing outcomes and performance in your business.

We address the challenges faced by entrepreneurs in this episode when starting a new business. We look at what they are and how to avoid them.

This episode we cover the 5 most common challenges business owners face when starting out in a new business. How to best address these and ensure you achieve success in your business.

A healthy business starts with healthy business owner. Learn about the impact health can have on your business and tips to improve it.

The importance of a business plan can not be overestimated. It is critical to your business success and should be dynamic, to changing business conditions.

Learn how Donna Webeck, merged her two passions of property & copywriting into a fulltime business Prestige Property Copy.

The importance of a smile in business cannot be underestimated in growing the relationships and opportunities in your business.

People don't plan to fail in business they fail to plan. In this episode learn the importance of a Business Plan in your business and a simple system to implement a strategic business plan in your business.