Business, Spoken

Call It Franchising 2.0. The tech industry is setting its sights on the little guy, looking to turn ambitious go-getters into small-business owners. Tech companies provide the tools and support; you supply services. Bedeviled by last-mile delivery costs, Amazon began enabling entrepreneurs to launch their own package-delivery hubs this summer. Starting at a relatively modest $10,000, “delivery service partners” can lease fleets of 20 to 40 Amazon-branded vans.

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Every single gosh-darn good-for-nothing day, some piece of “frictionless” “seamless” “user-friendly” technology craps out on me. Touch ID fails—cool. Bluetooth can’t connect—awesome. If I’m on the road, Google Maps freezes at the most crucial turn. If I’m watching TV: “Sorry, we could not reach the Netflix service.

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Some people call bitcoin "the internet of money," suggesting the digital currency and related technologies could do for the financial system what the internet did to information distribution over the past few decades. But skeptics are still waiting for a "killer app," while bitcoin prices have never returned to their late 2017 peak when trading hit more than $20,000 per bitcoin.

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When the Jeff Bezoses and Jack Dorseys of the world leap from the bow of the ships they’re sailing forth, what will happen to them? Where will they go? When Paul Allen, the cofounder of Microsoft who died this week at age 65, left the business he started, he traveled the world. He collected paintings and learned to scuba dive. Scuba diving, he said at the time, “takes me away from myself.” Allen had it right.

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Google CEO Sundar Pichai was upbeat Monday when he told WIRED about internal tests of a censored search engine designed to win approval from Chinese officials. It will take more than a government nod for Google to succeed, however. That’s not only because of the political tensions raised by President Trump’s tariffs on Chinese goods, which analysts say make Google’s expansion unlikely.

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Silicon Valley’s deep financial ties to Saudi Arabia illustrate “the hypocrisy behind the ‘change the world’ fantasy” pushed by tech companies, said journalist Anand Giridharadas. Saudi backing for popular apps like Uber, Slack, and Wag offers proof that “the most idealistic companies on earth---in rhetoric---are very happy to take the dirtiest money on earth to grow and grow and grow,” he said.

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It’s no longer enough to build lean companies quickly. The companies of the near future will need to be both fast and massive. And if it takes years to grow from a small startup to a major player in Silicon Valley, well. That’s just too slow. LinkedIn co-founder Reid Hoffman says Silicon Valley now demands that companies double their size after three months, then six months, then a year.

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Deep in the bowels of Facebook's serpentine campus in Menlo Park, California is a room about 25-feet-square that may have a lot to do with how the world thinks about the company in the coming months. It looks like a Wall Street trading floor, with screens on every wall and every desk. And 20 hours a day---soon to be 24 hours a day---it's jammed with about two dozen geeks, spooks, hackers, and lawyers trying to spot and quash the next bad thing to happen on the company's networks.

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Since launching in 2008, GitHub has become by far the largest place on the internet for hosting and collaborating on software code. The company, which is in the process of being acquired by Microsoft, now hosts more than 85 million projects, and boasts 31 million monthly users. But while you've been able to store your code on GitHub, you couldn't actually run it. For that you needed a web server or a cloud service.

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Artificial intelligence researcher Fei-Fei Li has spent her career trying to make software smart—with some success. Lately she’s begun to ask herself a new question: How can we make smart software aligned with human values? “As much as AI is showing its power, it’s a nascent technology,” Li said at the WIRED25 Summit in San Francisco Monday. “What’s really important is putting humanity at the center.

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