Business, Spoken

Business, Spoken

By WIREDBusiness
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Business, Spoken episodes

  • Companies Are Cashing in on Reality TV for Tots
    A grinning 4-year-old boy clambers up and down an inflatable backyard water park, collecting oversize Easter eggs, goaded from behind the camera by his mom. The boy, Ryan, stomps the eggs open and unveils plastic toys. It looks like a home movie, but it’s actually the most-watched video on one of the most-watched YouTube channels in the world, Ryan ToysReview. It has been viewed more than 1.1 billion times since 2016, and the leaders of a new startup, Pocket.

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    5 min
  • No, a $38 Water Bottle Can't Turn You Into a #Brave #Boss
    See this fancy pink water bottle I’m holding? Now watch as I bash my head in with it. This is not, I assume, what the makers of the $38 “beauty essential” intended. What they promised was “glamour sipping like a boss.” They wanted me to “be brave.

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    5 min
  • This Brooklyn Architect Wants to Rewire Puerto Rico with Solar
    The sixth-month anniversary of Hurricane Maria’s grinding-up of Puerto Rico brought what might feel like good news. According to AEE, the Electrical Energy Authority, almost 93 percent of Puerto Ricans—1,365,065 people—now have power. The process has been agonizing—a misguided early repair contract to the unlikely Whitefish Energy for $300 million got cancelled, and it took months for crews from better-suited firms to get started.

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    11 min
  • Why Some Schools Pay More Than Others When Buying From Apple
    When administrators in Ohio’s Mentor Public Schools were buying MacBooks during the 2015-16 school year, the local Best Buy was offering a lower price than Apple, even after the company’s standard discount for school districts. Superintendent Matt Miller pushed for a better deal, but Apple said it would not budge from its price list.

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    18 min
  • What Would Regulating Facebook Look Like?
    The drumbeat to regulate Big Tech began pounding long before the Cambridge Analytica scandal rocked Facebook—six long years ago, the Obama administration pushed a “Privacy Bill of Rights” that, like most other legislative attempts to safeguard your data online, went nowhere. But this time, as they say, feels different. Thanks to repeated lapses from not just Facebook but all corners of Silicon Valley, some sort of regulation seems not only plausible but imminent.

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    11 min
  • How a Boise Company Thrives in the Global Chip Business
    Even if you're not a gadget geek, you likely know whether your laptop is powered by an Intel chip or one from a competitor like AMD. The sticker plastered next to your keyboard won't let you forget. But even if you know your Ryzens from your Ice Lakes, you probably don't put much thought into who makes the memory chips that store your data and keep your laptop and smartphone working.

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    11 min
  • Travis Kalanick's Return and the 'Bad Boys' Who Always Come Back
    Travis Kalanick, Uber’s founder and former CEO, wasn’t gone very long. After he resigned from Uber in June 2017, Kalanick spent time hobnobbing at elite conferences like Davos and getting good at smartphone games. This month, he announced 10100, a fund for his personal investments. On Tuesday Kalanick elaborated on his plans: 10100 acquired a controlling stake in City Storage Systems, a holding company which invests in distressed real estate assets, for $150 million.

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    9 min
  • Facebook in the Age of the Big Tech Whistleblower
    A year ago, The Intercept published a story about a Trump campaign affiliate that was circulating personality tests to collect Americans’ personal information. The company, called Cambridge Analytica, had already been unveiled by the Guardian in a chilling report that detailed its voter-targeting operation. There was every reason to be concerned.

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    9 min
  • The Irreversible Damage of Mark Zuckerberg’s Silence
    “I started Facebook, and at the end of the day I'm responsible for what happens on our platform,” wrote Facebook CEO Mark Zuckerberg in a statement that addressed a series of news stories reporting Facebook’s data had been misused. In the 937-word statement, posted on his Facebook profile Wednesday afternoon, Zuckerberg outlined all that Facebook has done and plans to do to keep our data safe.

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    11 min
  • The FCC Should Use Blockchain to Manage Wireless Spectrum
    The technology at the heart of cryptocurrencies like bitcoin—blockchain—has captured the world’s attention, much as the internet, peer-to-peer file transfers, apps, and the cloud did before it. Simply put, blockchains are distributed databases that can be securely updated without the need for central intermediaries. That makes them relevant to a whole host of uses, including everything from food safety to digital identity to insurance records.

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    8 min

About Business, Spoken

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Get in-depth coverage of current and future trends in technology, and how they are shaping business, entertainment, communications, science, politics, and society.

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