Business Tech Brief By HackerNoon

Business Tech Brief By HackerNoon

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Business Tech Brief By HackerNoon episodes

  • The Ultimate Checklist for B2B SaaS Business Development

    This story was originally published on HackerNoon at: https://hackernoon.com/the-ultimate-checklist-for-b2b-saas-business-development.


    Let’s take a closer look at the most important steps of B2B SaaS business development (early stage)
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #saas, #business, #b2b-saas, #b2b-saas-and-tech, #startup-advice, #entrepreneurship, #business-development, #saas-startup, and more.


    This story was written by: @ezagum. Learn more about this writer by checking @ezagum's about page,
    and for more stories, please visit hackernoon.com.


    A successful B2B SaaS company isn't born out of thin air. It's a product of serious market research. Understanding your competitors, potential clients, and the broader industry landscape will help you to piece the edges together. Understanding the pain points, organizational workflows, budgets, and their regulatory environments is critical.

    23 min
  • Build Better Notification Experiences With Omnichannel Analytics

    This story was originally published on HackerNoon at: https://hackernoon.com/build-better-notification-experiences-with-omnichannel-analytics.


    In this article, we talk about omnichannel analytics, why analytics are hard for notifications, and what we believe is needed to empower PMs.
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #ux, #analytics, #omnichannel, #product-management, #notifications, #slack, #slack-integration, #good-company, and more.


    This story was written by: @courier. Learn more about this writer by checking @courier's about page,
    and for more stories, please visit hackernoon.com.


    Analytics is the art of assembling raw data from your product in a meaningful way. Analytics helps you forecast and shape the future by understanding the past and present. Without notification analytics, most companies are “flying blind” on their notification experience. We talk about omnichannel analytics, why analytics are hard for notifications, and what we believe is needed to empower PMs. We also share some specific tips on making the best of analytics data to design a more informed notification experience for your users.

    12 min
  • Digital Mastery 2023, Part 1: Shifting Preferences and Behaviour Online

    This story was originally published on HackerNoon at: https://hackernoon.com/digital-mastery-2023-part-1-shifting-preferences-and-behaviour-online.


    I've condensed hours of 2023 sales and marketing insights for your success. In 10 mins, you'll learn how to boost brand visibility & close deals. Read More🔎🔥
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #business, #digital-marketing, #tech-company-reports, #future-of-marketing, #content-marketing, #sales, #social-media, #hackernoon-top-story, #web-monetization, #hackernoon-tr, #hackernoon-ko, #hackernoon-de, #hackernoon-bn, and more.


    This story was written by: @darragh. Learn more about this writer by checking @darragh's about page,
    and for more stories, please visit hackernoon.com.


    In 'Digital Mastery 2023,' Darragh Grove-White delves into the transformative role of video and AI in shaping the future of business on HackerNoon. Drawing from comprehensive reports like HubSpot's 'State of Marketing 2023' and Vidyard's insights, the article underscores the dominance of social media, the rise of short-form video content, and the increasing influence of AI in marketing. With a focus on real-world applications, especially in the real estate sector, the piece offers a roadmap for professionals to harness digital trends, optimize strategies, and boost outcomes. Amidst rapid digital evolution, understanding these insights is crucial for businesses aiming to stay ahead and capitalize on emerging growth opportunities.

    9 min
  • Digital Mastery 2023, Part 2: The New Benchmarks For Video In Business

    This story was originally published on HackerNoon at: https://hackernoon.com/digital-mastery-2023-part-2-the-new-benchmarks-for-video-in-business.


    I studied hours of 2023 sales & marketing data to give you the most informative 20 minutes of reading you'll do this month. Here, we cover video for business 👀
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #video-marketing, #video-in-business-report, #content-marketing, #content-strategy, #user-generated-content, #vidyard-benchmark-report, #effectiveness-of-video-content, #hackernoon-top-story, #hackernoon-tr, #hackernoon-ko, #hackernoon-de, #hackernoon-bn, and more.


    This story was written by: @darragh. Learn more about this writer by checking @darragh's about page,
    and for more stories, please visit hackernoon.com.


    The Digital Mastery 2023 Series by Darragh Grove-White delves into the current trends and challenges in digital marketing and sales. Part 1 highlights HubSpot's report on the importance of Facebook, short video formats like TikTok, and messaging apps. Part 2 focuses on Vidyard's Video In Business Benchmark Report, revealing that video is pivotal in business, especially in sales.

    7 min
  • Digital Mastery 2023, Part 3: The Evolving Landscape of Virtual Selling

    This story was originally published on HackerNoon at: https://hackernoon.com/digital-mastery-2023-part-3-the-evolving-landscape-of-virtual-selling.


    Unlock 2023's virtual selling secrets in 15 mins. Learn how custom videos are boosting sales and closing deals. Dive into Digital Mastery Part 3! 🎥🚀 READ NOW
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #ecommerce, #virtual-selling, #vidyard-virtual-selling-report, #ugc-in-real-estate, #custom-recorded-videos, #impact-of-video-on-sales, #cold-outreach-videos, #hackernoon-top-story, #web-monetization, #hackernoon-es, #hackernoon-hi, #hackernoon-zh, #hackernoon-vi, #hackernoon-fr, #hackernoon-pt, #hackernoon-ja, #hackernoon-ru, #hackernoon-tr, #hackernoon-ko, #hackernoon-de, #hackernoon-bn, and more.


    This story was written by: @darragh. Learn more about this writer by checking @darragh's about page,
    and for more stories, please visit hackernoon.com.


    "Digital Mastery 2023, Part 3: The Evolving Landscape of Virtual Selling" by Darragh Grove-White dives into Vidyard's report on the state of virtual selling, emphasizing the power of custom-recorded videos.

    10 min
  • The Illusion of Logic: Navigating the Human Psyche with Rory Sutherland's Insights on Marketing

    This story was originally published on HackerNoon at: https://hackernoon.com/the-illusion-of-logic-navigating-the-human-psyche-with-rory-sutherlands-insights-on-marketing.


    Explore the paradox of logic in human affairs with insights from Rory Sutherland's marketing wisdom.
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #sales, #business, #marketing, #marketing-strategy, #human-nature, #psychology, #consumer-behavior, #business-strategy, and more.


    This story was written by: @rimaeneva. Learn more about this writer by checking @rimaeneva's about page,
    and for more stories, please visit hackernoon.com.

    7 min
  • Six Ways to Supercharge Your Business Growth

    This story was originally published on HackerNoon at: https://hackernoon.com/six-ways-to-supercharge-your-business-growth.


    Having implemented the legal thinking approach in their entrepreneurship, business leaders will be able to handle challenges without any hesitation
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #business-strategy, #growth-mindset, #startup-growth, #entrepreneur-mindset, #attention-to-detail, #think-like-a-lawyer, #critical-thinking, #problem-solving-skills, and more.


    This story was written by: @heinztschabitscher. Learn more about this writer by checking @heinztschabitscher's about page,
    and for more stories, please visit hackernoon.com.


    Adopting an atypical approach and thinking to lawyers makes you a better entrepreneur. Lawyers go through a particular training whereby they are required to deconstruct, analyze facts, and come up with feasible courses of action. Entrepreneurs are enabled to lead their business activities effectively and make better decisions.

    5 min
  • 1 Stories To Learn About Weekly Sponsor

    This story was originally published on HackerNoon at: https://hackernoon.com/1-stories-to-learn-about-weekly-sponsor.


    Learn everything you need to know about Weekly Sponsor via these 1 free HackerNoon stories.
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #weekly-sponsor, #learn, #learn-weekly-sponsor, #kubernetes, #containers, #docker, #programming, and more.


    This story was written by: @learn. Learn more about this writer by checking @learn's about page,
    and for more stories, please visit hackernoon.com.

    1 min
  • Web3 Projects Face Marketing Hurdles: New Strategies Emerge

    This story was originally published on HackerNoon at: https://hackernoon.com/web3-projects-face-marketing-hurdles-new-strategies-emerge.


    Explore innovative strategies for Web3 projects to overcome challenges and build thriving communities iwith digital marketing and positive mentions. Dive in!
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #marketing-strategies, #web3-marketing, #web3-gaming, #digital-marketing, #web3-innovation, #web3-community, #online-marketing, #community-building, and more.


    This story was written by: @normbond. Learn more about this writer by checking @normbond's about page,
    and for more stories, please visit hackernoon.com.


    To survive in the crowded Web3 space, projects must differentiate themselves to attract users and investors. But traditional marketing tactics often fall short. Fresh approaches are emerging to help projects build thriving communities. These include increasing communication through digital marketing and positive mentions to generate attention. Plus, project leaders should aim to actively involve community members by seeking their input, addressing concerns and incorporating feedback. This builds trust and a sense of ownership. As investors recognize the potential of a dedicated user base, their interest increases. This makes projects more appealing. To break through the noise, attract users and secure investments, it is essential to create meaningful interactions with valuable content that resonates with the target audience.
    Ultimately, leveraging digital marketing tools and strategic partnerships with influencers can help project founders and dev teams gain visibility within relevant communities.
    Are you ready to take your Web3 project to the next level? Consider employing these new strategies to maximise your chances of success in this dynamic market.

    6 min
  • Strategies for Businesses to Drive Equity in 2024

    This story was originally published on HackerNoon at: https://hackernoon.com/strategies-for-businesses-to-drive-equity-in-2024.


    Social equity is about creating a just and fair society where all individuals, regardless of zip code, have equal access to opportunities and benefits.
    Check more stories related to business at: https://hackernoon.com/c/business.
    You can also check exclusive content about #business-strategy, #equity, #social-equity, #dei-initiatives, #business-growth, #business-process-automation, #inclusive-workspace, #social-equity-in-business, and more.


    This story was written by: @thesociable. Learn more about this writer by checking @thesociable's about page,
    and for more stories, please visit hackernoon.com.


    Social equity is about creating a just and fair society where all individuals have equal access to opportunities, resources, and benefits. Businesses are vital players in advancing social equity as their choices about hiring and compensation can profoundly affect the well-being of individuals. What strategies can organizations adopt to promote social equity and create a positive impact in 2024? Now is the time to explore.

    5 min

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