Steve Portigal. author of Interviewing
Users: How to Uncover Compelling Insights, is the founder of Portigal Consulting. He has interviewed
hundreds of people, including families eating breakfast, hotel maintenance
staff, architects, rock musicians, home-automation enthusiasts, credit-default
swap traders, and radiologists. His work has informed the development of mobile
devices, medical information systems, music gear, wine packaging, financial
services, corporate intranets, videoconferencing systems, and iPod accessories.
Steve speaks regularly at corporate events and conferences such as CHI, IxDA,
Lift, SXSW, UIE, UPA, UX Australia, UX Hong Kong, UX Lisbon, and WebVisions. His
articles about culture, design, innovation, and interviewing users have been
published in interactions, Core77, Ambidextrous, and Johnny Holland. He blogs at
www.portigal.com/blog and tweets at
@steveportigal.
Steve was gracious enough to secure a discount code for the book,
IUBUSINESS901 for 20% off, if purchased through Rosenfeld media, Interviewing Users:
How to Uncover Compelling Insights.