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It is always interesting to hear someone being critical of a group they are leading. If you really look at it, it is so odd that you almost have to double-check your hearing. Who creates the group? The common denominator of great groups are great leaders. What might be the common denominator of poor ones? Let's face it, the better you understand and improve your skills as a leader, the better will be the group you are leading. Listen to this review episode and start honing your skills.
We started to answer this question in our last episode, ARE YOU IN THE RIGHT BUSINESS?, so let’s consider this as Part Two, where we tie some things together and outline your FIRST STEP in starting any business.
What is the right business for you to be in, for you to get into today? Is the business you’re doing the right one for you? I think you might be surprised at our answer. But listen carefully, because there are some very important fundamentals from Mr. Hubbard that we are going to cover on this one.
Are you trying to figure something out? We are going to give you a couple of review episodes that we have never presented together, starting with this one and then we will put up another one in a few days that could be considered Step 2 in solving problems.
The object of these INCOME BOOSTERS is to give you the certainty that you can always CAUSE income to rise! Sometimes a member tells us that their business is built on “word of mouth,” and this is an explanation FOR why their business is down because “no one is referring” right now. Sort of “it’s all up to fate”. No, it’s not up to fate, it’s up to YOU and how you go about CAUSING REFERRALS!
I know of no means of generating new business that is more effective, faster, and lower cost than generating referrals. If you master this you will never have a problem with getting new customers, clients, patrons or patients. Learn these five steps well!
Lots of folks are going to teach you about how to make more money. It’s an important (and popular) subject. Some are excellent, some are harmless, some are kind of dumb. But whatever you learn regarding raising income, you are going to need this BASIC!
I don’t think I have ever met a business owner who was not interested in “new business”. You want new customers, clients or patients? Let us introduce you to Division 6 of L. Ron Hubbard’s seven-division organizing board and let’s handle the heck out of that!
I am willing to bet that the description you have given of the Valuable Final Product of your company or business is incomplete. A lack of a complete statement of your VFP and the process needed to get there is probably cutting your potential business in half. Here is the next installment on THE FUNCTIONS OF THE ORGANIZATION.
This might be of particular interest to residents of the United States today, but there are probably few governments that could not use this formula, and, guess what, it can revive a struggling business as well! AND THE FORMULA IS ONLY ONE SENTENCE!!
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