Annette Densham is definitely in her zone of genius when it comes to PR for small business!

Over the past 30 years she's written for many well-known Australian and international newspapers and magazines, and she now uses her story telling powers to help business owners just like you and me build rock-solid personal brands that connect brilliantly with our ideal audience!

After falling into being a business owner after being retrenched, Annette has taken her business from strength to strength, and her inclusive way of approaching PR has won her many accolades and awards including 2019 Grand Stevie International Business Award and 2018 Grand Stevie Women in Business Award.

A businesswoman, a wife, mother, stand-up comedian and avid reader, Annette (a former shy kid) wants nothing more than people to embrace their inner genius and shine in the spotlight and in this episode she shares with us some of her top tips on how to get your business into the media.

A super likeable, relatable and inspiring lady, I had an absolute ball talking to Annette and I have no doubt you're going to love listening to her story and brilliant expertise.

Enjoy!

Faye

What you'll learn during this episode:-

•What is PR and how can it help your business grow

•The biggest mistakes small business owners make when it comes to PR

•Why knowing your target market is critical to successful PR

•How PR is much more than getting on the TV or in the newspaper

•The power of repurposing to build brand recognition

•How subtle social media participation can build the know, like and trust factor

•Why business awards are good for your ego AND business success

Links

www.annettedensham.com

www.facebook.com/AudaciousPublicityGenieAgency

www.instragram.com/annettedensham

Free PR session https://www.annettedensham.com/book-online

Branding is about SO much more than your logo, and if there's one person who knows how to build a confidently bold brand it's this lady - Suz Chadwick from The Connection Exchange!

Suz is passionate about helping female entrepreneurs play big and brand bold - which she does brilliantly herself - and she's a huge fan of women supporting women, powerful collaboration, and creating savvy businesses that fit the lifestyle you want to lead.

With a fantastic energy and zest for life, it was an absolute pleasure talking to Suz about all things branding and business!

Enjoy!

Faye

What you'll learn from this episode:

•The difference between branding and marketing

•How Suz has used Instagram Stories to attract more clients in her business

•The top branding mistakes women in business regularly make

•Where businesses go wrong when it comes to being authentic online

•How to stop procrastinating and keeping yourself busy - but not productive!

It's all well and good dishing out business productivity hacks, but let's be honest - home can really get in the way of getting your best work done at times!

It doesn't matter how focused you are in your business - if you haven't got your sh*t together at home those tasks WILL eventually creep in and mess with your mindset and overall productivity.

So in this podcast episode I share with you 30 really simple things I do to streamline my life that help reduce my stress levels, fight the frazzle of juggling competing demands, and ultimately allow me to get the important things done in my business instead of being distracted by everyday home life and menial business chores.

I hope you love the last one... it's unconventional!

>> Check out the show notes and transcript here: busybusinesswomen.biz/podcast45

And don't forget to grab your freebie - The Productivity Playbook™: http://bit.ly/2WmRwcr

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

2. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

.

3.3. Join My Shine Tribe for $1!

Don't go it alone in the slow lane! Get the knowledge, network and nous you need to build a productive, profitable business that finally allows you to make the money you want without confusion or burnout. Join Shine today for only $1 and see what all the fuss is about without any risk: http://bit.ly/2tnM5ZU

Ryan Bowles knows a thing or two about building super strong Facebook groups...

He started out his career as the front man in a successful rock band who were signed by Sony, and during that time he managed to build a phenomenal following with over 40,000 hits to his website in just 7 days, and a loyal and ever-expanding tribe across MSN, MySpace and Facebook.

Fast forward to now, and Ryan is the go-to guy if you're serious about leveraging the power of Facebook groups in your business.

He's an entrepreneurial creative and the most un-salesy and un-douchey smart marketer I've had the pleasure of meeting,  who knows exactly how to build genuine connection and deliver immersive value to his community and clients - which have been instrumental in his career and business success.

In this podcast we get stuck into why Facebook groups really matter and how you can leverage this powerful free tool to build your business.

What you'll learn from this episode:

❌ How Ryan went from real-life rockstar to successful entrepreneur and community builder

❌ Why being authentic is overused, and how being raw and real will help you build and leverage stronger communities in your business

❌ How you are only one connection away from taking your business to the next level

❌ Why Ryan deleted his Facebook account with 5,000 friends on it

How maximising your personal Facebook account can help grow your business

❌ Why Facebook groups are so powerful at a time when we're supposedly so connected and yet mental health issues are at an all-time high

❌Why Facebook pages are like billboards that your ideal client just drive by whereas groups are like a lounge room that people want to hang out in

❌ The top Facebook group owner mistakes (ouch!)

❌Top 3 tips to help group owners make sure they're spending their time wisely to grow and leverage their group instead of just haemorrhaging time!

➡️For more awesome Facebook Group goodness as well as Ryan's awesome freebie, check out the show notes, video recording and transcript here: busybusinesswomen.biz/podcast44

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

Money is a topic many people are uncomfortable with and often bury their head in the sand over!

But as a business owner it's imperative to get your head around the dollars - both personally and professional - if you're serious about being successful.

So in this episode I talk to the incredibly inspiring Natasha Janssens from Women With Cents who went from being a refugee escaping bombing when she was 18, to an award-winning finance expert, author of the  'Wonder Woman's Guide to Money' and successful entrepreneur running two businesses.

What you'll learn from this episode:

..................................................................

- How Natasha went from being a refugee with no income or support to a successful business woman running two businesses

- How financial matters lie at the heart of creating your ideal life, and how money can either help you achieve what you want or take you in the opposite direction

- Why mindset is critical when it comes to smart money management

- Why women rank themselves as less capable with money and second guess there abilities despite their level of financial literacy

- The importance of spending more time on the things that feel uncomfortable

- How the small spending decisions you make compound and cause the biggest problems

- The impact that being biologically wired to make financial decisions based on emotion can have on you - and your business

- How women often talk themselves down in business and create unhealthy financial habits

For more juicy money management tips plus an awesome freebie, check out the show notes, video recording and transcript here: busybusinesswomen.biz/podcast43

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

Social media's a fast moving machine, with developments happening so often it can be hard to keep up!

Which is why I was thrilled to have Amy Wyhoon from Sugarpop Social on the podcast recently, talking all things social media, as well as sharing her insights and wisdom from 3 successful years in small business.

If you've wondered what it takes to be successful in a highly competitive industry; how to get your social media posts seen by more people, and how to use Instagram stories to grow your business, this episode is for you!

What you'll learn from this episode:-

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- How you can turn your passion into a fully-fledged business

- Why brain-picking isn't OK and how to push back on it

- How structure from the start will help your business grow

- The importance of valuing your expertise and knowledge appropriately

- The 3 different accounts available on Instagram with different features

- How time blocking helps Amy keep on stop of social media developments AND juggled a bazillion different balls in her business and life

- What having a social media strategy is critical (just posting 'stuff' isn't enough)

- Why you should STOP putting hashtags on Facebook unless you want your posts penalised!

Check out the show notes, video recording and transcript here: busybusinesswomen.biz/podcast42

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

Back in the day, sales used to be a bit of a dirty word in my mind.  It was something I really shied away from...

But as a business owner it's critical to realise that sales is a fundamental part of your 'job' if you're serious about success, and I know how important that shift in mindset has been for me in my own business over the last decade.

So in this episode we talk to Sales Gun Jenny White from True Potential Sales who fully understands the fear that so many small business owners have when it comes to selling.  She shares her own journey from a high-flying corporate sales role to being her own boss; how she productively juggles kids, clients and staff; and the biggest mistakes she seems women in small business make then it comes to selling.

What you'll learn from this episode:-

---------------------------------------------------

- Why you should get advice early on in your business instead of trying to battle everything by yourself

- The importance of understanding what your clients get from you - and what that worth to them - so that you can price yourself properly and stop undercharging

- Easy ways to ease yourself into sales without having to pick up the phone and cold call

- How sales can be super easy when you're answering a problem your target market has and offering a solution they really need

- The importance of being outcome driven and having clear performance indicators so that you can clearly track your progress, sales activity and results

- The enormous value in understanding why people are saying no to your offers and how having real off-line sales conversations can  provide critical insights that will help you build your business faster

If you're ready to embrace sales in your business, and would love to know how to make selling easy, this episode is for you!

Check out the show notes and transcript here: busybusinesswomen.biz/podcast41

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

12 years ago I left the security of a well paid corporate career to become my own boss...

My Big Wig Boss at the time did his best to convince me to change my mind saying...

"But you don't have any clients and you won't have any income".

Dead right.

And I remember Day 1 like it was yesterday.

I had no clients.

And absolutely zero income.

I've come a long way since then but it hasn't all been smooth sailing that's for sure!  So to celebrate my 12th Business Birthday I ran a Facebook live to share with you:-

12 Truth Bombs From 12 Years In Business... That Will Make ALL The Difference To The Smile On Your Dial, and Your Balance At The Bank!

Here's What You'll Discover In This Episode:

- You will doubt yourself and whether you can do this business building malarky - a zillion times over

- Friends and family won't support you as much as you want

- Not everyone will like you - and why that's great!

- If you don't think you're a sales person you have no place in business

- Your ideas won't be unique - and that's OK

- People will tell you to outsource and when you do you'll really hate it

- If you don't know the numbers in your business you will stuff up!

- Why you must get serious about money

- You're capable of more than you realise

- Sometimes you need to give up

- Why you must say no and push back

- Relationships will get you further than transactions

You can listen to the podcast here - or click the link below to watch the replay video or read the transcript - to discover the 12 truth bombs that have impacted my business significantly - and can help fast-track yours too...

Check out the shownotes, video replay and transcript here: http://busybusinesswomen.biz/podcast40

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: bit.ly/2VdivBE

Mental health is a topic that's come up time and time again on this podcast, and I'm really thankful that women in business are speaking more openly now about their own struggles with mental wellbeing as we pave the way to reduce the stigma associated with mental health challenges.

One lady that is doing this brilliantly is Sharon Chisholm - a Mind Health Coach - who passionately supports the very small end of town and fully appreciates the importance that strength and resilience play in being a successful small business owner.

Sharon's an award-winning coach, mental health advocate, counsellor, writer and speaker, and is very open about her own journey and struggles with mind health and mental illness - including being diagnosed with bipolar, and recently featuring on the SBS show 'How Mad Are You?'.

It's these experiences that have given her a strong desire to work with others facing similar issues in small business, and in this podcast she shares with us the high's and low's of being her own boss and the challenges so many of us face as we pursue our entrepreneurial goals.

Sharon's refreshingly down to earth, wonderfully open, generous with her time and expertise, and bloody funny to boot... so prepare yourself for a lot of laughing - we had a ball recording this episode!

Here's What You'll Learn In This Episode:

- Why you don't 'overcome' business or mental health challenges - and that's OK!

- The importance of focusing on the things that really matter in your business from the very beginning

- Sharon's business journey living with Bipolar Disorder and why she'll never recover

- Why it's important to work with people who have lived experience and fully understand what you're going through

- How to deal with imposter syndrome

- How getting to grips with your values can help speed up your business success

Check out the show notes and transcript here: busybusinesswomen.biz/podcast39

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for FREE and discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business! Download here: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about growing and scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward. Book straight into my diary here: http://bit.ly/2VdivBE

Do you ever want to yawn when you hear yet another business owner saying they're 'authentic'?  

Don't get me wrong... authentic is good, but it's so over-used now and is really losing it's impact in marketing.

So in this podcast I'm talking all about why I want you to ditch being authentic, and instead embrace 'ugly' in order to attract your ideal clients and build a community that really love what you do.

Here's What You'll Learn In This Episode:

- Why being rough around the edges is more than OK

- The importance of cutting out the competition to free your mind

- How honing in on your grade A clients will help you grow your business

- Why being unpolished is more personal

Check out the show notes and transcript here: busybusinesswomen.biz/podcast38

Enjoy!

Faye

X

P.S. Whenever you're ready... here are 3 ways I can help you grow your business:

1. Grab The Productivity Playbook™ for free

Discover 4 Simple Steps To Plan A Wildly Productive AND Profitable Day In Your Business

➡️ The Productivity Playbook™: bit.ly/bbw-playbook

.

2. Join the Busy Business Women Facebook Group

We're a fast-growing BS-free group that's all about making the road to dazzling entrepreneurial stardom easier, faster, and a little less crazy - Click Here to join: bit.ly/2FRlPKW

.

3. Book a Productivity Pow Wow™

If you're serious about building, growing or scaling your business, and would like to take the stress and confusion out of what to do next, click here to book your very own 1:1 Productivity Pow Wow™ with me where we'll actually talk, like real humans do, and work out what you need to focus on next to move your business forward.

.