By Ian Reid
The podcast currently has 28 episodes available.
Merry Christmas to all our listeners! This week we talk about Agency Christmas Parties and our experiences working during Christmas. We host a bevy of guests: Q D Ross, Anthony Burnley, Romauld Castillo of Voicettpro, Asma Ali, Creative Director of Ogilvy Caribbean, Tracy J Hutchings, Antony Scully of Scully Photography, and of course Jarrod and myself, Ian Reid of ReidDesigns.pro. This was originally a live Facebook/Twitter/and Youtube event and this is the edited version. Alcohol: The cause of and solution to all life's problems! Ad people and alcohol is both the problem and solution. In this episode we talk about how Alcohol forms part of the everyday experience of ad men especially during Christmas. We also delve into product launch experiences and the expectations of working during the season. Thanks to all of our listeners and followers and fans this year. We'll be back in the new year with more stories from the cubicles of The Agency. We appreciate all the feedback and comments and we hope to do more things in 2022. So please share and let your friends know and remember! But That's Not Important Right Now!
Contribute to the cast here https://bit.ly/payInow (thanks!)
Follow us on Twitter and Instagram: @reiddesigns @jarrodbutts!
Check out my opensea project here: https://opensea.io/ReidDesigns
. . . But it may be a Turkey! In this Episode we bring on Quincy D Ross to chat with us about associations. What's that? It's a group of like minded individuals who come together to uplift themselves. But That's Not Important Right Now: A podcast about advertising where two guys Jarrod Butts (@JarrodButts) and Ian Reid (@ReidDesigns) talk weekly about our experiences working in advertising in the Caribbean. We have an open call for anyone in the Advertising Association to message us on any platform to rebut or agree with anything we've said here. This is a long standing request by many guests to "talk about the AAATT", well we've done it and it's not all doom and gloom. We got some great ideas and suggestions. As usual please share with your colleagues and if you agree or totally disagree leave a comment or let us know on Twitter. If you'd like to help us with our podcast in other ways then please consider contributing to our paypal. https://bit.ly/payInow we need a fresh pair of everything (Mics, Zoom subscriptions, and so on) We will give you a shout out and be eternally grateful. Thanks for listening!
Join us on Wednesday 1st December 2021 for our 1st ever DIGITAL CHRISTMAS PARTY! We're going Live on Facebook (facebook.com/reiddesigsn.pro) and Twitter from 6:30pm. BE THERE we'll be having previous guests, drinking sorrel and ginger beer and well. . beer, and other psychedelics and talking about past agency Christmas parties! So come join the fun!
This podcast is about advertising. You really need to have a thick skin to work in advertising. A friend of mine said "My dream was to work in The Agency" and I said "Sigh. . . mine too" Sadly dreams sometimes get destroyed on the harsh rocks of reality. After 20 years working in advertising Jarrod and me, Ian, lay down the stories that make up this Mad, Mad World of Caribbean Advertising. This episode is about radio ads that are terribly produced. . . we're watching you "Price vs Taste" spot! and attention to detail when doing TV commercials. With social media even the slightest slip up can spell a certain amount of disaster. Red vs Green. Did I mention I am doing NFT's now? check it out here: https://opensea.io/ReidDesigns so head over and buy some art. Thank you for listening and subscribing. We always welcome suggestions and comments. So hit us up on Twitter @reiddesigns and @jarrodbutts. Drop me an email [email protected]. Share the wealth and tell your industry friends. But That's Not Important Right Now!
What happens when The Agency becomes Shocked Awed and Dismayed? We have a new Acronym! Don't get SAD. Get restitution! what's that? Well it's demanding pay for services rendered, But That's Not Important Right Now. Jarrod and Ian talk to eminent photographer and good friend Antony Scully about working for The Agencies and on being a photographer in this new age of technology. We also talk about Friedrich Wilhelm Nietzsche. . . no not him. The one with the niches. But That's Not Important Right Now, a podcast about the craziness that occurs in the ad industry in the Caribbean. We thank you for listening. Please subscribe and hit that notification on your podcast setting app thing. Follow Jarrod on Twitter @JarrodButts and Ian @ReidDesigns. If you'd like to help us out with our podcast you can contribute here https://bit.ly/payInow we're also on youtube. https://bit.ly/btnirn-ytc where we post shorts and other interesting snippets from our shows. Have a Creative Day!
Its Divail. Or at least it was when we recorded this. So we took a deep dive into the marketing of the season. The stories behind some of the work Ian did on KLIM and the "other" milk brand. How contrast works (you can only get light from darkness) and the evolution of that Big Red Dressed Fat Man. What this? What's This? to paraphrase Jack. This is Episode 12! Join Ian and Jarrod, two guys who used to work in an ad agency telling our stories and having fun doing it. But That's Not Important Right Now! Please do subscribe for more, leave us a comment and share. It will help us out a lot. Also follow us on Twitter and Instagram @reiddesigns and @jarrodbutts. We would appreciate it if you would also help us out by contributing to the channel. https://paypal.me/reiddesigns Thank you. You WILL receive a shout out and thanks on air.
If you'd like to guest star please email me at [email protected]
If you'd like to sponsor please email me as well. Thanks.
Joining us this week is Tracy J Hutchings again, to proclaim what a creative does and what an Ad Agency is for. We talk about cigarette advertising back in the day and how the approach to advertising is fighting an uphill battle against the algorithm and science. A creative is there to add that little secret sauce to a marketing campaign, and sometimes the data can only tell you so much. You need an Agency or Creative like us to help guide you and provide that organic human touch. In this episode we also shout out our friend Jamilla Bannister and how she had to deal with a locked business Instagram account and why your brand and product needs to be unique. If it not unique it can easily be stolen by the competition. You should never be afraid of your competition, but you need to learn from them and grow. Again thanks for listening and keep sharing and subscribing. :) We love you all and if you're new here welcome. But That's Not Important Right Now!
Follow us on Twitter @Jarrod.Butts and @ReidDesigns. and if you like the show please consider contributing to help us make it even better! You will get a shoutout and our eternal thanks. donate here: https://paypal.me/reiddesigns
Our story begins inside the dark denizens of what those would call a hub of creativity. Those who work there are expected to be adequately compensated. But take the recesses of a building in the dead of night, allied with the memories of the people who work there, and their collective inner vision becomes mercilessly sharp. . . their vivid fantasies meet with cold reality. And once joined, there is no escape. . .
But That's Not Important Right Now! Episode 10 of Season 2! It's our Halloween Episode! This round we bring on Damion "Night Shift" St Bernard, brand dev, strategic thinker and creative guru. There is a reason we call him "Night Shift". We won't spoil it here. But we have three entertaining stories from the cubicle pens of Advertising Agency reality. Have a seat, roast some marshmallows. . . and let us regale you with tales of terror from beyond the Agency grave!
Follow us on Twitter @Jarrod.Butts and @ReidDesigns. and if you like the show please consider contributing to help us make it even better! You will get a shoutout and our eternal thanks. donate here: https://paypal.me/reiddesigns
Joining us in virtual studio is a big name in the music industry. We welcome Carl "Beaver" Henderson. Musical Auter and all round cool guy who talks about experience, music production and why agencies have gatekept the writing of quality songs for too long. Beaver has been writing, making and producing music for over 50 years. He's worked as head of the Copyright Association of Trinidad & Tobago for three terms (what fun!) and is an expert in music copyright. We also talk a bit about his Ginseng Up ad and Carib Beer and Guinness. Remember "We are the world?" he did one for Heineken that became a hit song on its own! Lots talked about in this episode! Oh and we talk about Netflix's Squid Game, because its. . . "trending". Thanks for listening and following. Find us on Twitter @jarrodutts and @reiddesigns. We're also on YouTube so go subscribe there and smash that bell!
Want to support this Podcast? We are accepting support via paypal for better equipment. So go here (https://paypal.me/reiddesigns) and help us buy a mic to do quality content! Thanks. But That's Not Important Right Now!
What's in a name? Well Jarrod and I seek to find out. Marketing and Advertising can be a confusing business and none other than Trinidad James proves that right. We find out that Hibiscus is NOT a plant to make juice. Lolita was a snack and we can turn something so innocent to something so wrong. The Biscuit from almost a different reality call "Lik Lik Toti" but if you read that with a giggle, you aren't the target market. You're not even in the same country! What country? Ahaha! Listen to find out! Join us for yet another round with the crazy stories of the day in the world of advertising. Of course thanks for listening and please share and subscribe. Follow us on Twitter @JarrodButts and @ReidDesigns.
Lik Lik Toti Biscuit Ad
Trinidad James Homewrk brand (he didn't do his homework)
Find us on Youtube "But That's Not Important Right Now"
Check out my website: ReidDesigns.pro and you if you'd like to support the channel please check out my paypal here. Thanks
In this episode Jarrod Butts and Ian Reid, formerly employees of a big ad agency in the Caribbean, chat with a live audience. One of the biggest questions people want to know: What was the inter agency rivalry like? Well we got a show about tearing up concepts and spreading them all over town so the other agency doesn't find out about it. A show about the code word "Geronimo" and why to start the action downstairs. Ice Rinks. . . and snow in the Caribbean and a teaser about our future podcast about Ad Agency Awards. You do not want to miss this one! Please subscribe and share with your friends. Also check out past episodes on YouTube "But That's Not Important Right Now"
Want to help us with the production of this podcast? Send me an email to [email protected] or get in contact with me on Instagram or Twitter @reiddesigns. You can also contribute financially to our PayPal. Thank you.
Follow Jarrod on Twitter @jarrodbutts, he will follow you back. Also check him out on Platinum 103.5fm in the mornings.
Follow Chad Camacho's Instagram here @frondlyvancouver and get yourself a nice houseplant.
Find Lydon Mang of Toyota here. He'll get you a great deal on a great vehicle!
The podcast currently has 28 episodes available.