Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants

Send us a textDo you want to find the key to achieving a perfect work-life balance as an entrepreneur? Look no further, as our guest, Dena Adams, will reveal the solution that will allow you to attain a harmonious equilibrium between your professional and personal life. Get ready to unlock the secret to achieving a fulfilling work-life integration.In this episode, you will be able to:Discover a fresh perspective on balancing your work-life commitments as an entrepreneur.Learn how to set beneficial boundaries that foster a harmonious balance.Gain insights on honing the art of choosing what feels best for you and your loved ones.Understand the power of clear communication strategies for maintaining an equilibrium in life.Unlock the keys to taking the first steps towards a work-life balance that aligns with your goals.My special guest is Dena AdamsDena Adams is an amazing woman who has built a career around achieving harmony in work and life. She intuitively adds an emotional touch to the usual analytical approach in organizing things, both in work and personal life. Adams believes that achieving balance is not about juggling numerous tasks at once, but consciously setting down every ‘plate’ and taking one step at a time. She uses these principles to effectively manage her business alongside taking care of her family and personal health. Her strong belief in harmony and order resonates in everything she does and she aims to inspire others to do the same. She’s indeed a role model for entrepreneurs seeking work-life balance.The key moments in this episode are:00:00:00 - Introduction,  00:01:51 - The Emotional Side of Organization,  00:04:35 - Putting Down the Plates,  00:08:13 - Managing ADHD and Focusing,  00:10:32 - Niche and Business Challenges,  00:15:53 - Work-Life Balance Challenges,  00:17:18 - Standing Alone as an Entrepreneur,  00:18:19 - The Sine Wave Concept,  00:19:32 - Choosing Personal Priorities,  00:20:57 - First Steps to Creating a Harmonious Work-Life Balance, Follow Dena Adams:https://streamlineyourbsns.denaadams.com/opt-inhttps://www.youtube.com/@denaadamshttps://www.facebook.com/withdenaadams https://www.denaadams.com/Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textDoes this sound familiar? You've been told that showcasing your skills is the key to success in your service-based business. But here's the truth: solely focusing on your skills is an ineffective action that leaves you struggling to build strong client relationships and improve your business performance. Don't let the pain of stagnant growth and missed opportunities continue. It's time to prioritize the client experience and revolutionize your business.In this episode, you will be able to:Learn the secret behind successful businesses - a keen focus on client experiences over just showcasing skills.Realize why businesses that put client needs above everything else are the ones dominating their industries.Get introduced to a groundbreaking eight-step journey that paves the path for an exceptional client experience.Evaluate how and why open-ended questions and feedback can be game-changers in enhancing client satisfaction.Grasp the concept of looking beyond your current role and creating a mission with a powerful impact.My special guest is HB PasleyHB Pasley is an influential thought leader known for reshaping perspectives on the client experience in the service industry. Experienced in navigating the unique terrain of professional services and financial services, Pasley's wisdom is rooted in experience, risks, and many learning opportunities. Best known for his refreshing humor, adaptability, and insightful analogies, Pasley captivates audiences by making complex concepts relatable and easy to grasp. As the brains behind the Ideal Client Experience framework, Pasley exhibits an uncanny, intuitive understanding of ways to infuse empathy into business interactions, giving businesses a clear edge in their sectors.The key moments in this episode are:00:00:00 - Introduction,  00:01:39 - The Importance of Client Experience,  00:06:16 - Building Long-Term Client Relationships,  00:08:37 - The Ideal Client Experience,  00:12:45 - Implementing Client Experience,  00:15:12 - Describing Services to a Friend,  00:15:52 - Improvement Feedback,  00:16:42 - Immediate Feedback Implementation,  00:17:37 - Multiple Bosses,  00:19:13 - Sense of Mission, Follow HB Pasley:www.idealclientexperience.comFollow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textHave you ever thought that a journey starting in the bustling world of Marriott hotels could lead to a successful career as a DJ? Join us on this episode as we delve into the extraordinary story of Amani Roberts, whose passion for music took an unexpected turn, transforming him from a curious event professional into a master of beats. But that's not all – there's an unexpected twist that will leave you wanting more. Stay tuned!In this episode, you will be able to:Discover Amani Roberts' transformative journey as a DJ and how his event company flourished.Uncover the power of embracing diversity in skills and the essence of continual learning.Learn the art of cultivating resilient bonds and effective networking in the bustling event industry.Grasp the importance of high-quality DJ services and the role of expertise in achieving success.Absorb valuable strategies for entrepreneurs to create a strong foundation and foster community involvement for enduring success.My special guest is Amani RobertsA powerhouse personality in the entertainment and events industry, Amani Roberts has made a name for himself through his multifaceted career. Starting off as a volunteer in the hospitality sector, Amani has deep roots in understanding the many complexities of organizing and managing vibrant and successful events. His unorthodox combination of talents lies in his exceptional capability to DJ worldwide, backed by his formal education in mixing, DJing, and production. This is uniquely coupled with his experience of teaching and his in-depth business knowledge gained from working in Marriott hotels.The key moments in this episode are:00:00:00 - Introduction,  00:02:09 - Amani's Event Company,  00:03:10 - Background and Experience,  00:06:07 - Outsourcing and Expansion,  00:09:38 - Unique Selling Proposition,  00:11:41 - Importance of Community Involvement,  00:14:25 - Exiting the Business,  00:15:38 - Future Plans,  00:16:11 - Starting a Business without an Exit Strategy,  00:16:36 - The DJ's Business Book,  00:19:15 - Think Bigger, Follow Amani Roberts:https://www.amaniexperience.comhttps://twitter.com/amaniexperiencehttps://www.instagram.com/amaniexperience/https://www.facebook.com/amaniexperience/https://www.linkedin.com/in/amaniroberts/Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textMaxie Lambright was tired of the harsh winters in Ohio. So, he moved to Las Vegas and found his true calling - helping entrepreneurs level up in their businesses. But what makes Maxie's approach unique is his experience as a CEO. He understands the challenges and loneliness that come with the top role. Using his expertise, he has successfully guided countless entrepreneurs to find their passion and create a vision that resonates with their organization. Maxie's journey from Ohio to Las Vegas and his unexpected twist as a CEO mentor and coach is truly inspiring. But what's next for Maxie? Only time will tell.In this episode, you will be able to:Discover the critical steps to smoothly transition from business owner to effective CEO.Learn the significance of embracing self-awareness and aligning with your personal preferences and strengths.Uncover the pivotal role of a CEO in developing and communicating a powerful company vision.Explore different decision-making approaches and how to engage valuable resources for support.Delve into the crucial need for mentorship in the growth and success of small and medium business CEOs.My special guest is Maxie LambrightOur guest today is Maxie Lambright, a highly skilled mentor and consultant who has made a name for himself in guiding entrepreneurs as they shift into the responsibilities of a CEO. Maxie is known for his ability to help business owners discover their true passions, articulate their company vision, and inspire their teams, while also effectively navigating the challenges that come with being a CEO. Maxie's unmatched knack for empathizing with both visionaries and implementers ensures that his clients consistently achieve success.The key moments in this episode are:00:00:00 - Introduction, 00:02:25 - Working on the Business, 00:07:12 - Outsourcing CEO, 00:09:31 - CEO Partnership, 00:16:03 - Focus on Your Strengths, 00:16:37 - The Difference Between a Coach and a Mentor, 00:19:15 - The CEO's Perspective, 00:23:48 - CEO School, 00:27:53 - The Next Generation of Leaders, Follow Maxie Lambright:[email protected] @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textMike Michalowicz's story is one of hope, perseverance, and an unexpected twist. From losing everything to becoming a successful entrepreneur, he discovered that the key to success lies in effective systems and psychological ownership. But it's not just about financial gain. Mike discovered something deeper - the value of personal and professional balance. This journey is a testament to the fact that entrepreneurship is not just about making money, but about creating a meaningful and fulfilling life. So, what was the unexpected twist that led to Mike's success? Read on to find out.In this episode, you will be able to:Unleash your entrepreneurial prowess with groundbreaking techniques that propel business development.Discern the subtle yet vital differences between scaling and growing your enterprise, positioning yourself for optimal success.Grasp the life-changing power of employee engagement and psychological ownership in achieving remarkable company performance.Acquire the skills necessary for harmonizing your personal life with the relentless demands of entrepreneurship.Immerse yourself in the essential knowledge of crafting and executing high-impact strategies and systems to transform your business.My special guest is Mike MichalowiczIntroducing Mike Michalowicz, a best-selling author and entrepreneur committed to helping business owners find harmony between their personal and professional lives. Drawing from his experience building and running successful businesses, Mike shares his wisdom in books like Pumpkin Plan, Fix This Next, Get Different, and Clockwork. His focus on building effective systems and granting psychological ownership to team members has allowed countless entrepreneurs to achieve improved efficiency and profitability in their businesses, all while maintaining a healthier work-life balance.The key moments in this episode are:00:00:00 - Growing vs Scaling,  00:01:05 - Introduction,  00:03:29 - RelayFi,  00:05:14 - Clockwork,  00:08:13 - Entrepreneurial Poverty,  00:13:05 - Importance of Employee Ownership,  00:15:01 - Psychological Ownership,  00:17:22 - Creating a Positive Work Environment,  00:18:31 - Rewriting Clockwork,  00:20:52 - Book Recommendations, Get in touch with Mike Michalowicz:https://mikemichalowicz.com/Here are his social linkshttps://www.facebook.com/MikeMichalowiczFanPage/https://www.instagram.com/mikemichalowicz/https://www.youtube.com/user/MikeMichalowiczhttps://www.linkedin.com/in/mikemichalowicz/https://twitter.com/MikeMichalowiczhttps://www.youtube.com/c/mikemichalowiczofficialhttps://mikemichalowicz.com/mikespodcast/Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textWhen Jackie Lapin stumbled upon public speaking, she never imagined it would become her life's work. But as she dove in, she discovered a new passion and an unexpected twist in her career. With her experience and success in the field, she now helps others find their voice and land speaking opportunities that can elevate their businesses. It's a path she never could have predicted, but one that has brought her immense fulfillment and success. Who knows what unexpected twists may be in store for those who take the leap into the world of public speaking?In this episode, you will be able to:Uncover the secrets to thriving as a public speaker and captivating your audience.Discover the crucial role email collections play in boosting your career as a public speaker.Learn the art of crafting a signature speech that leaves a lasting impact on your audience.Delve into the world of eye-catching titles that ensure your speaking engagements are unforgettable.Find out how to tailor your speaking proposals to focus on the outcomes your audience desires.My special guest is Jackie LapinAs a renowned public speaker and author, Jackie Lapin has spent years perfecting her craft to inspire and uplift small business owners seeking to enhance their public speaking skills and grow their businesses. Her dedication to empowering others has helped countless professionals develop the skills they need to engage their audience and create lasting connections. With a keen understanding of the necessity for effective communication in business, Jackie guides and supports them towards reaching their full potential while attracting and retaining clients with ease.The key moments in this episode are:00:00:00 - Introduction, 00:00:56 - Benefits of Public Speaking, 00:02:24 - Different Types of Stages, 00:04:13 - Practice Makes Perfect, 00:08:35 - Finding Speaking Opportunities, 00:15:00 - Collecting Emails and Signature Speech, 00:16:52 - Getting Great Speaking Titles, 00:19:21 - The Rule of Three and Creating an Outline, 00:21:00 - Mistakes to Avoid When Proposing Speaking Gigs,Follow Jackie Lapin:www.speakertunity.com and www.speakertunity.com/onlyFollow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textDoes this sound familiar? You attend networking events, hand out your business cards, and pitch your services to anyone who will listen. But despite your efforts, you're not seeing any growth in your business. You're feeling frustrated and discouraged, wondering what you're doing wrong. The truth is, focusing solely on promoting your offerings without building trust and credibility first is an ineffective approach. It can leave you feeling like you're spinning your wheels and not making any progress. In this episode, we'll show you how to cultivate meaningful relationships and establish trust before selling your services, leading to new business opportunities and growth.In this episode, you will be able to:Unveil the significance of networking in driving growth for service-based enterprises.Differentiate the essential components of tactical versus strategic networking.Gain insights into nurturing enduring relationships by showing genuine concern and empathy.Enhance your networking expertise through efficient communication and expectation management.Comprehend the need to prioritize trust-building and credibility before marketing your products or services.My special guest is Frank AginMeet Frank Agin, a dedicated networking expert with a wealth of hands-on experience helping service-based small businesses develop and execute targeted networking plans. With an emphasis on fostering trust and credibility, Frank has guided numerous entrepreneurs in maximizing their business opportunities through authentic, meaningful relationships. His extensive expertise and unique insights enable clients to achieve growth and profitability with sustainable networking strategies tailored to their needs.The key moments in this episode are:00:00:00 - Introduction, 00:03:27 - Difference Between Tactical and Strategic Networkers, 00:07:40 - Choosing Where to Network, 00:09:45 - The Limits of Technology, 00:12:09 - Subsequent Impressions Matter More Than First Impressions, 00:14:21 - Setting Expectations in Networking, 00:15:30 - Effective Networking Strategies, 00:16:48 - Advice for Networking Events, 00:17:46 - Getting People Interested in Your Business, Follow Frank Agin:http://frankagin.comAmSpirit Business ConnectionsFollow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textDoes this sound familiar? You're ready to expand your sales force to meet increasing demand, but despite hiring new reps, your sales growth hasn't budged. You've been told to simply hire more people to boost sales, but that hasn't worked. The pain of wasting time and resources on ineffective tactics is frustrating. It's time to take a step back and create a solid sales plan before growing your team. In this episode, we'll show you the essential elements of a strategic sales plan and why it's critical for boosting sales growth and team productivity. Join us to learn how to build a thriving sales team tailored for entrepreneurs.  In this episode, you will be able to:Discover the essentials of building a thriving sales team tailored for entrepreneurs.Learn the secret to balancing delegation and capitalizing on your sales strengths.Uncover the critical importance of a strategic sales plan before growing your sales force.Recognize the power of hiring for attitude and attributes to skyrocket your sales success.Find out how analyzing sales metrics can lead to a fine-tuned sales process and increased revenue. My special guest is Gary GarthGary Garth is an accomplished sales expert with a wealth of experience in helping entrepreneurs maximize their sales potential. He has successfully overseen the development and execution of numerous sales plans and aided in the expansion of businesses across various industries. Gary is passionate about teaching others how to navigate the complexities of sales growth and team productivity. Drawing from his extensive repertoire of success stories, his insights are invaluable for entrepreneurs seeking to expand their sales force and propel their businesses to new heights.The key moments in this episode are:00:00:00 - Introduction 00:02:13 - Importance of Sales in a Business 00:05:50 - The Role of a Promoter 00:09:37 - Expanding the Sales Force 00:12:32 - Hiring Sales Reps 00:14:35 - Importance of Sales Assistant, 00:15:34 - Sales Career Pathing, 00:17:27 - Marketing, 00:19:16 - Sales Metrics, Follow Gary Garth:His current projects include: www.elev8.io www.greatdane.ventures www.acceleratorplatform.io www.goalsgritandgreatness.com Gary's Social Media Handles: https://www.linkedin.com/in/garygarth/ https://www.instagram.com/iamgarygarth/ https://www.youtube.comFollow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textIn a world where he was once someone else's retirement plan, Donnie Boivin's journey to becoming a successful entrepreneur takes a surprising turn when a non-compete agreement leads him to discover the power of podcasting and the importance of personal branding.In this episode, you will be able to:Harness the power of personal branding to set yourself apart from the competition.Master a single social media platform to optimize your online presence.Utilize podcasting for backlink building and SEO to increase your visibility.Embrace accountability to boost both your personal and professional growth.Leverage the art of storytelling to captivate your audience and grow your following. Version 2:My special guest is Donnie BoivinDonnie Boivin, a dynamic entrepreneur with a roller coaster story of his own, has spent over 20 years in straight commission sales, ranging from door knocking and HVACs to selling multimillion-dollar projects. After deciding to take charge of his life and leave his sales training organization, Donnie faced his fair share of challenges, learning the ropes of running a business, and even hitting rock bottom. But like a true Phoenix, he rose from the ashes and discovered the power of podcasting, which ultimately saved his business. With a strong focus on accountability for personal and professional growth, Donnie now shares his captivating story and valuable insights with entrepreneurs seeking guidance and inspiration on their journey.The key moments in this episode are:00:00:00 - Introduction, 00:01:19 - Non-compete Papers, 00:03:20 - Launching a Business, 00:06:14 - Solopreneurship vs. Building a Company, 00:07:59 - Podcasting to Save a Business, 00:09:27 - Benefits of Podcast Guesting, 00:12:33 - Focusing on a Single Social Media Platform, 00:14:08 - Building a Personal Brand, 00:16:48 - Simplifying the Process, 00:21:23 - Holding Yourself Accountable, Follow Donnie Boivin:website, etc.)Champions90.comJoin Champions 90 at https://www.Champions90.comFree Gift for your ListenerGrowth Mode Podcast https://growth-mode.captivate.fm/listen Youtube Channel https://www.youtube.com/c/GrowthMode Facebook Group https://www.facebook.com/DonnieBoivinSuccess Networking http://successchampionnetworking.com/ Badass Business Summit http://badassbusinesssummit.com/ Connect with Donniehttps://www.linkedin.com/in/donnieboivin/ https://www.instagram.com/donnie.boivin/ https://www.facebook.com/donnie.boivin/ https://www.facebook.com/groups/SuccessChampion/ https://www.tiktok.com/@donnieboivin https://twitter.com/donnieboivin Follow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.

Send us a textIf you're feeling overwhelmed and frustrated because despite your efforts to cut costs and increase revenue, your small business is still struggling to achieve sustainable financial growth, then you are not alone!In this episode, you will be able to:Uncover the keys to achieving profits and ensuring a sustainable business.Discover the critical role of growth in enhancing efficiency, determining value, and shaping your company culture.Delve into the significance of adopting a powerful mindset and surrounding yourself with thought-provoking perspectives.Recognize the impact of effective cash flow management in maintaining long-term business success.Learn the importance of embracing authenticity and self-awareness for personal and professional growth.My special guest is Collette PortisAllow us to present Collette Portis, an accomplished business coach and strategist boasting an incredible three decades of experience. Collette is dedicated to assisting business owners in their quest for growth, capacity building, and long-term sustainability. As the driving force behind Red Development Group, she has earned the 2022 Better Business Bureau Torch Award in Texas and was honored as one of the top 15 coaches globally by Influencer Digest. With her extensive experience and unwavering commitment to her clients, Collette is the perfect guest to share valuable insights on managing cash flow for enduring success.The key moments in this episode are:00:00:00 - Becoming Yourself, 00:04:29 - Growth Mindset, 00:09:19 - Mindset Barriers, 00:11:03 - People as Assets, 00:13:19 - Valuing Profit Over Gross Income, 00:15:54 - The Slight Edge, 00:18:09 - Evaluating Opportunities, 00:24:39 - Evaluating Your Business, 00:27:53 - Growth with Purpose, 00:28:26 - Conclusion,Follow Collette Portis: https://linktr.ee/reddevelopmentgroup, www.reddevelopmentgroup.comFollow @urbuzzworthy on LinkedIn | Instagram | Facebook | Twitter. Get your copy of Buzz's best selling book, The Rule of 26 at www.ruleof26.com.