Caffeinated With Kas

Before you go wild and start building out that webinar or masterclass... I KNOW you were taught that a launch has to start with some sort of freebie. Maybe put down the laptop and just wait a minute. In this episode we talk about:

- the biggest mistakes you make with creating a freebie
- picking apart the intention of the freebie in your launch
- how you can leave out the freebie and STILL have visibility, awareness AND find out who's lingering on the fence to buy

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

Even with the 4 offers you have running- you still find yourself creating new freebies every quarter, making custom offers, having 50 payment plans... and STILL not clear on WTF you're doing or how to hit your income goals and stack income. In this episode, I'm sharing how I went from hot mess offer suite (like you) to refining everything down to TWO offers- and still stacking more income than ever. As well as:

- refining and simplifying to expand
- the top requirements I went through to build my offer suite
- the low down on stacking income in 2024
- are micro-offers really the option (maybe listen to this before you start that membership and template pack)

The doors CLOSE for Luxe Legacy on September 20th- you know you want to polish your business this year to start expanding your personal brand, are you in?

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

Before you burn everything down, start the next project, rebrand for the hundredth time- I KNOW you feel like something isn't quiiiite sticking and you are meant for more. The biggest gap I've seen in this space in 2024 is the fact that you don't know how to be YOU online, get paid, and not have to passion pivot. In this episode, we talk about:

- The biggest reason people passion pivot
- Building your OWN box and expanding your limits
- Knowing when it's time to pivot- and how you can do it RIGHT
- Diagnosing if you're a chronic passion pivoter, and how to avoid the cycle of the yoyo passion pivot
- Building the personal brand instead of trying to fit together multiple puzzle pieces

The answer to what a profitable personal brand is here. If you are building a brand bigger than a business, creating a legacy, and dumping the chronic passion pivot- Luxe Legacy is your new home.

We start in October, applications close September 20th until MID 2025

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

I know you've seen that one girl that grew her account from 0 to 100k followers in 5 months by using this viral hook and 5 step content strategy. Yet for some reason... it doesn't work for you when you follow her step by step? There IS an actual secret that you haven't noticed that is the driving factor to the creators and business owners seeing major success in their account growth, sales, and visibility...

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

This is a SPIIIICY episode...Hand up if you've considered (or already DID) breaking up with the online space. Girllll- it's more than just being annoyed with Instagram. I'm talking full spiral, breaking up with business, never wanting to show up anymore, feels like no one is listening, also play "what was I made for by Billie Eilish"

You're familiar with my story of walking away in 2023- now Alexa Martinez talks about her journey with burning her biz in 2023 and coming back to rebuild it HER way. In this episode we talk about:

- treating your business like a job (even though that sounds backwards)
- having your business at the 4/5 priority of your life
- how the online space is changing- and new leaders are emerging
- removing yourself from the messy AF online space (and weird unwritten expectations) to build a legacy BEYOND IG
- #we're happy to be here but also WTF is wrong with some things in the space

Follow Alexa on Instagram: @alexacoaches
Grab the free masterclass: Barely Scratching the Surface
Grab the Bigger Vision Questionnaire: GRAB IT

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

If this episode gets me cancelled... it was nice knowing you. But really- what is the conversation around faceless accounts, digital marketing, and the MRR trend (no, I don't mean monthly recurring revenue). IS there a way to grow without showing your face? Is this just a scam? But more importantly:

- what to know if you're transitioning from a faceless account to your personal brand
- the actual psychological & buyer behaviour effect that happens when you DON'T show your face
- how buyers are getting smarter... and the faceless trend is going in the opposite direction
- how you're getting people locked on to YOU for longevity
- why NOW is the most important time to build your personal brand (even if you aren't a faceless MRR account)

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

We preach about starting a business to have freedom- but most of us haven't had a vacation in 3+ years (or you bring your laptop with you), deal with Sunday Scaries, and have content creation hanging over our heads on the daily.

Ex hairstylist Simone Little talks about her story starting over 15 years ago pivoting from hair > to VA > to being a lifestyle designer + coach, and how designing your life AND business create harmony for success. In this episode we talk about:

- how you know when it's time to pivot
- how designing your LIFE is a direct link to how you operate and grow in your business
- knowing what risks to take when you're in a growing season
- being intentional and having control over your biz (not the other way around)
- getting outside your comfort zone and being challenged to actually launch you into the next stage of growth

Follow Simone on Instagram: @thesimonelittle

Grab the Energy Audit HERE

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

The only SLOW part of summer as a business owner is that you are stepping back to enjoy margs by the pool while selling. Your business doesn't need to completely freeze when summer is here, and after having multiple clients having sold out launches, signing their biggest clients yet, raising their prices AND leaving their job THIS SUMMER... it's time to break up with this idea of "slow summer"

In this episode, we talk about:
- using the calendar year trends to grow in the slow
- using the "slow" of the summer to your advantage to stand out to your audience
- 3 part cheat sheet to using your personal brand to keep your audience locked on and OBSESSED this summer, without you being attached to your phone

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

Launch season is right around the corner- and what you are NOT going to do is have another launch that has you screaming into the pillow overwhelmed and in doubt. Stacy Braga (@stacybragacopy) ditched her teaching career and pivoted to being the QUEEN of copy, and creating launches that support you and your life.

In this episode we talk about:
- walking away from the "perfect" life on paper to follow your passions
- the factors that matter most to building your launch around sustainability and impact
- planning launches for long term success
- handling launch scaries + imposter syndrome (including when that launch never happens and you feel like crap about it)

Follow Stacy on Instagram: @stacybragacopy

Grab the Audio Summit: AUDIO SUMMIT

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...

Is branding ACTUALLY important? Can you post that picture even if it doesn't match your vibe? Should you hold off on posting if your branding isn't perfect? WHEW- it's no secret that branding and creating your visual identity is important to stand out as THE go-to girl...

Robin Robinson (@brandsbyrobin) is THE master of creative chaos, and how you can create your branding that screams you WHILE you're growing and refining your business and personal brand. In this episode we talk about:

- how to allow yourself to thrive in the messy middle
- using your personality, voice, and unique approaches to start building a bulletproof visual identity that screams you
- content isn't that deep- how you can grow your brand and ditch perfection

Follow Robin on Instagram: @brandsbyrobin

Grab Robin's workshop: Boost Your Brand's Online Persona

IMPORTANT LINKS:

Luxe Legacy is NOW OPEN for Fall 2024- This is your 6-month high-touch mastermind designed for building a personal brand that keeps your audience locked on- APPLY TO LUXE LEGACY

Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |

Consistently attract and convert dream clients as a personal brand - join Brand Boss Membership

COME SAY HI:

Instagram

TikTok

Welcome to Caffeinated with Kas, the go-to podcast for creatives and entrepreneurs looking to build their bulletproof personal brand online. I’m your host Kas Medeiros- Brand and business coach.

4 years ago I was a broke-barista-college-dropout, and decided to turn my little Etsy shop into a full online business. With only 300 followers and ZERO business knowledge, I sold out of my 4 figure offer in a few weeks and became the personal brand queen online.

Since then, I have taught over 275+ business owners bulletproo...