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We're discussing the movie Chef and the passion behind making it. We break down the whole film and how it reflects the struggles of being a professional chef while still maintaining the creativity and love for the art of cooking. Disclaimer: there will be spoilers and there is some not so vegan friendly content in this film.
As we analyze recent food trends on social media, we discuss how our perceptions and expectations of food are altered by what we see on Instagram or TikTok.
What goes into posting content on all the different social media platforms? A lot. And not just from a production stand point. It's also about pleasing the platform's personality. We discuss what varies between each app and how our approach to the content changes.
Spoiler alert: the answer is Pinterest. It is the biggest source of traffic to our blog and it's all thanks to specific strategies that we've implemented. Kat shares the secrets she's learned that have increased our blog views faster than anything else.
The course: https://blogclarity.thinkific.com/courses/pinningperfect
The trends: https://www.socialmediatoday.com/
How to add pin descriptions to blog images: data-pin-description="PIN DESCRIPTION GOES HERE"
Has January felt five years long to everyone else? We're navigating the ups and downs of our productivity these days, so we discuss how we get motivated when we're feeling unproductive and why we wish the perceptions around productivity would change.
Have you seen the new tortilla wrap hack taking over the internet? Katherine has some passionate thoughts about it, so we discuss that and more food trends from 2020. We also talk about what trends may be in store for 2021.
TikTok Food Trends: https://newsroom.tiktok.com/en-us/the-year-on-tiktok-top-100
Trends for 2021: https://www.delish.com/food/a35036824/food-trends-2021/
Vegan Food Club: https://www.facebook.com/groups/theveganfoodclub/
No matter what's happening, we know we gotta keep creative to keep ourselves feeling okay. Along with that, comes learning that taking time to feel your feelings or slow down is also productive and that down time matters. No new year resolutions here, just figuring out what to focus on!
Turns out TMG was a big part of helping us through this disorienting year. We talk about how we found comfort in figuring out how to do our content apart and how we hope to see it grow in 2021. And we couldn't end the year with a little more vegan news, including donuts, pizza, boy bands, and vending machines?
News:
Krispy Kreme Vegan Donut: https://vegnews.com/2020/12/krispy-kreme-launches-first-vegan-doughnut-in-uk
Domino's UK Vegan Meat Pizza: https://vegnews.com/2020/12/domino-s-uk-to-launch-its-first-vegan-meat-topped-pizza
Beyond Meat's Boy Band: https://vegnews.com/2020/12/vegan-nba-stars-javale-mcgee-chris-paul-and-deandre-jordan-have-started-a-beyond-meat-themed-boy-band
Vegas Vegan Vending Machine: https://plantbasednews.org/lifestyle/food/vegan-vending-machine-coming-to-las-vegas/
Do you have a list of foods or recipes you want to try? We've been putting some lists together and we're sharing what recipes we want to try first!
How do you figure out how much you should be charging a brand when you partner with them on content? Are you charging what you're worth or shying away because of doubts? It's a struggle that almost every content creator feels because this whole industry is still so new, but we're giving some insights into how we decide what to charge and what our work is worth.
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