A traffic jam in a video game changed how Bryan Kelly saw his city. He traces the path from playing City Skylines and watching Not Just Bikes to noticing stroads, long waits at traffic lights, and people biking on sidewalks along Sheboygan’s Eighth Street. That shift pulled him into a Strong Towns book club in a local coffee shop, Critical Mass rides with neighbors, and quiet committee rooms where he was sometimes the only person at the microphone. When a council seat opened, he carried those lived observations into a campaign centered on safer streets and fiscally careful projects.

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