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CandW discuss why US and UK youth are dumping TV for SVOD
New data shows that SVOD is catching up to, and overhauling, live TV in the UK and US. Moreover, the young are leading adoption on both sides of the Atlantic. The smart TV is the preferred platform in the UK, but streaming media players are winning in the US.
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By Colin Dixon
5
22 ratings
New data shows that SVOD is catching up to, and overhauling, live TV in the UK and US. Moreover, the young are leading adoption on both sides of the Atlantic. The smart TV is the preferred platform in the UK, but streaming media players are winning in the US.
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