CannaBiz Conversations

Join us for the Season 4 finale of the Cannabiz Conversations Podcast, where host John sits down with Scott Vasterling from Humboldt Family Farms. In this episode, Scott shares his incredible journey from a casual cannabis consumer in San Diego to a passionate advocate for sun-grown cannabis in Humboldt County.

Discover how Scott's love for surfing and the vibrant cannabis culture of Northern California shaped his path, leading to the creation of Humboldt Family Farms—a collaborative platform that celebrates local farmers and their craft.

We dive deep into the differences between sun-grown and indoor cannabis, the importance of maintaining a positive mindset in the ever-evolving cannabis industry, and the significance of energy in both business and life. Scott also shares insights on the current state of cannabis regulations, the challenges faced by small farms, and the exciting future of Humboldt Family Farms as they gear up for harvest season.

Whether you're a cannabis enthusiast, a budding entrepreneur, or simply curious about the industry, this episode is packed with valuable insights and inspiration. Don't forget to like, subscribe, and hit the notification bell for more engaging conversations!

Topics Covered:

Scott's origin story and journey into cannabis

The impact of surfing on Scott's life and business

The sun-grown lifestyle and its benefits

Balancing founder life with personal well-being

Insights on cannabis regulations and industry challenges

Exciting future plans for Humboldt Family Farms

Special Thanks:
A big shoutout to GreenLane Communication for sponsoring this season! If you're looking for top-notch PR in the cannabis industry, check them out at GreenLaneCommunication.com.

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversation! In this episode, we dive deep into the intersection of the cannabis and automotive industries with our special guest, Will Read, CEO of Canna Planners.

Join us as we explore Will's origin story, his first encounters with cannabis, and how his experiences shaped the mission of Canna Planners. We discuss the challenges of marketing in the cannabis space, the importance of breaking stigma, and the unique hurdles that cannabis businesses face in advertising.

Will shares insights on the evolving landscape of digital marketing, the significance of data tracking, and how to create authentic connections with customers. We also touch on the recent news about Google ads for cannabis in Canada and the implications for the industry.

Whether you're a cannabis entrepreneur, a marketing professional, or just curious about the cannabis industry, this episode is packed with valuable insights and engaging conversation.

Don't forget to check out our sponsor, GreenLane Communications, for all your PR needs!

Timestamps:

00:00 - Introduction

00:39 - Will Reed's origin story

02:03 - The impact of DARE on perceptions of cannabis

05:41 - The mission of Canna Planners

09:12 - Marketing strategies in the cannabis industry

12:14 - The importance of data tracking

20:11 - Social media strategies for cannabis businesses

30:56 - Google ads for cannabis in Canada

40:01 - Closing thoughts

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversation! In this episode, host Sean sits down with Brendan McKee, COO of Silver Therapeutics, to discuss his journey in the cannabis industry, starting from his early experiences with the plant at just 12 years old to running a multi-state operation.

Brendan shares insights into the challenges and triumphs of navigating the cannabis landscape, including the importance of quality control, employee ownership, and the evolving regulatory environment. He emphasizes the significance of treating customers like patients and fostering a positive workplace culture.

Join us as we explore the future of Silver Therapeutics, the impact of market saturation, and the lessons learned from years in the cannabis business. Whether you're a cannabis enthusiast, an entrepreneur, or just curious about the industry, this episode is packed with valuable insights!

Topics Discussed:

Brennan's early relationship with cannabis

The journey of building Silver Therapeutics

Navigating regulatory challenges

The importance of quality control in cannabis retail

Employee ownership and company culture

Future plans for expansion into Minnesota

Don't forget to like, subscribe, and hit the notification bell for more episodes!

Sponsored by: GreenLane Communication - Your go-to PR firm in the cannabis space. Check them out at GreenLaneCommunication.com.

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of The Cannabiz Conversation! In this episode, we sit down with Darren Gleeman, the Cannabis ESOP Architect and managing partner at MBO Ventures. Join us as we dive deep into the world of Employee Stock Ownership Plans (ESOPs) and how they can revolutionize the cannabis industry.

Darren shares his unique journey from running a hedge fund to becoming a key player in the cannabis space. He explains the benefits of ESOPs, including how they can help cannabis businesses navigate the challenges of 280E tax regulations, and why selling to employees can be a game-changer for company owners.

We discuss the complexities of the cannabis market, the importance of understanding the financial landscape, and how ESOPs can provide a viable exit strategy for business owners. Plus, Darren gives us insights into the potential impact of federal legalization and rescheduling on the cannabis industry.

Whether you're a cannabis entrepreneur, investor, or simply curious about the future of the industry, this episode is packed with valuable information and insights.

Key Topics:

Darren's cannabis origin story

The basics of ESOPs and their benefits

Navigating 280E tax challenges

The current state of private equity in cannabis

The future of cannabis with federal legalization

Don't forget to check out Darren's new book, "The Cannabis ESOP Architect," for a deeper understanding of how ESOPs can transform your business!

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to another exciting episode of the Cannabiz Conversation! In Season 4, we dive deep into the world of cannabis with industry leaders and innovators.

In this episode, we sit down with Kyle Loucks, CEO of RollPros, a company revolutionizing the pre-roll market. Kyle shares his unique cannabis origin story, detailing how his engineering background and passion for problem-solving led him to create a solution for the common issues faced in pre-roll production.

We discuss the challenges of maintaining moisture content in cannabis, the evolution of pre-rolls, and the future of the cannabis industry. Kyle also shares insights on the importance of brand trust and the shift towards more customized cannabis experiences.

Join us as we explore the intersection of engineering and cannabis, and learn how Kyle is making waves in one of the most competitive sectors of the cannabis space.

Don't forget to check out our sponsor, GreenLane Communication, for all your PR needs in the cannabis industry!

Timestamps:

00:00 - Introduction

00:10 - Meet Kyle Loucks

00:44 - Kyle's cannabis origin story

01:44 - The role of cannabis in problem-solving

07:00 - Transitioning to the cannabis industry

13:24 - The challenges of pre-roll production

20:00 - Innovations at Roll Pros

30:00 - The future of pre-rolls and cannabis consumption

Follow us for more cannabis insights:

Website: GreenLaneCommunication.com

Subscribe for more episodes!

Remember, our goal is to uplift the plant and remove the stigma surrounding cannabis. Thank you for tuning in!

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversations podcast! In this episode, host Sean sits down with Mark Rodriguez, CEO of Green Leaf Payroll and Business Solutions. They dive deep into the evolving landscape of the cannabis industry, discussing the challenges and opportunities that come with it.

Mark shares his personal journey with cannabis, growing up in Southern California, and how it shaped his perspective on the plant. He reflects on the stigma surrounding cannabis and the impact of political changes on the industry. With a wealth of experience in payroll and HR services, Mark provides valuable insights into the financial challenges cannabis businesses face and the importance of having the right infrastructure in place.

Key topics include:

The evolution of cannabis in California and beyond

The significance of being a partner, not just a provider, in business

The realities of operating in the cannabis space, including the importance of cash flow management

The potential for 401(k) plans in the cannabis industry

The intersection of hemp and cannabis businesses

Join us for an enlightening conversation that aims to uplift the plant and remove the stigma surrounding cannabis. Don't forget to like, subscribe, and hit the notification bell for more episodes!

Links:

Learn more about Green Leaf Payroll and Business Solutions: GreenleafBizSolutions.com

Follow Mark Rodriguez on LinkedIn for more insights.

Thank you to our sponsor, GreenLane Communication, for their support in making this episode possible. If you want to be seen, heard, and remembered in the cannabis space, check them out at GreenLaneCommunication.com.

#CannabisConversations #CannabisIndustry #GreenLeafPayroll #MarkRodriguez #CannabisBusiness #Podcast #CannabisCommunity

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversation podcast! In this exciting episode, we have a special returning guest, Natal, the CEO of Sorting Robotics. Join us as we dive into the latest innovations in the cannabis industry, including the impressive Moonglue product designed for pre-rolls and the recent recognition of Sorting Robotics on the Inc. Top 5,000 list.

We discuss the significance of PR in the cannabis space, the future of AI in branding and manufacturing, and Natal's unique approach to engaging with his audience on LinkedIn. He shares insights from his recent experiment with the "Flat 30" video series, exploring the impact of consistency and engagement on social media growth.

Tune in to hear about the challenges and successes in the cannabis industry, the importance of community engagement, and what’s next for Sorting Robotics. Whether you're a cannabis enthusiast, a business owner, or just curious about the industry, this episode is packed with valuable insights and entertaining stories.

Don't forget to check out our sponsor, GreenLane Communications, for all your PR needs in the cannabis industry!

Episode Highlights:

Natal's journey and the success of Sorting Robotics

The Moonglue product and its impact on pre-rolls

Insights on AI's role in cannabis branding and manufacturing

The Flat 30 experiment and its results

Future plans for Sorting Robotics

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4, Episode 3 of Cannabiz Conversations! In this episode, host Sean sits down with Kevin Hart, CEO of GreenCheck, to discuss the evolving landscape of the cannabis industry, particularly in relation to banking and financial services.

Join us as they dive into:

The challenges cannabis businesses face in securing banking relationships and how GreenCheck is changing the game.

The importance of operational excellence and understanding market dynamics in the cannabis sector.

Insights on consumer behavior and the need for transparency in product offerings.

The role of fintech in cannabis and how data can be leveraged for better business decisions.

Kevin shares his extensive experience in enterprise software and how GreenCheck is positioned to help cannabis operators navigate the complexities of compliance and financial operations.

Don't miss this enlightening conversation that highlights the intersection of cannabis and business, and learn how to thrive in this rapidly changing industry!
Thank you to our sponsor, GreenLane Communication, for their support in making this episode possible!

If you enjoyed this episode, please like, share, and subscribe for more insights into the cannabis industry!

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversations podcast! In this exciting episode, we sit down with Michael Peterson, a passionate advocate for cannabis and a budtender in Michigan. Michael shares his unique journey from growing up in Virginia, a state not fond of cannabis, to embracing the plant in a more accepting environment.

Join us as we discuss:

Michael's early experiences with cannabis and how it impacted his family.

The evolution of cannabis culture in Michigan and the importance of education.

Insights into consumer behavior in dispensaries and the dynamics of brand loyalty.

The challenges and opportunities in the cannabis industry today, including price compression and packaging waste.

Michael's advice for those looking to break into the cannabis business and the importance of professionalism.

Whether you're a seasoned cannabis enthusiast or just curious about the industry, this episode is packed with valuable insights and engaging conversation. Don't forget to like, subscribe, and hit the notification bell for more episodes!

Special thanks to our sponsor, GreenLane Communication! If you're ready to elevate your cannabis PR game, check them out at

Subscribe and share this episode with someone who loves the CannaBiz!

Welcome to Season 4 of the Cannabiz Conversation Podcast! In this episode, your host takes a moment to introduce himself and share his journey with cannabis, from his early experiences in the Midwest to his passion for the plant that has shaped his life.

Join us as we dive into the evolution of the podcast, highlighting exciting changes for this season, including shorter episodes focused on hot topics and engaging guests from the cannabis industry. Our new sponsor, GreenLane Communication, is here to help elevate cannabis brands and break through the noise, and we’re thrilled to have them on board!

Throughout the episode, we discuss the importance of community, the crossover between the cannabis and automotive industries, and the lessons learned from years of involvement in the cannabis space. Your host shares personal stories, insights on plant medicine, and the significance of having a plan for personal growth after transformative experiences.

Don’t miss out on the incredible lineup of guests we have planned for this season, including discussions on ESOP, payroll solutions, FinTech, and more!

If you’re passionate about cannabis or curious about its impact on society, this episode is for you. Be sure to subscribe, like, and share your thoughts in the comments!

Subscribe and share this episode with someone who loves the CannaBiz!