Jeff Salter, Founder and CEO of Caring Senior Service, joins the Emerging Franchise Brands podcast to talk about his 30+ year journey of building one of the most purpose-driven senior care franchises in the U.S. From launching his business at 20 years old to biking 9,500 miles across 20 states to raise awareness for senior care, Jeff shares how passion and purpose drive everything he does. Co-hosted by Rob Flanagan, this episode is packed with insights on building sustainable systems, vetting values-aligned franchisees, and preparing for a surging demand in elder care.

GUEST: Jeff Salter

WEBSITE: https://caringfranchise.com/

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Books Mentioned in this Episode:

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

https://amzn.to/4l3aGLQ

PODCAST LINKS

https://efbpodcast.com/

https://podcasters.spotify.com/pod/show/emergingfranchisebrands

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Apple: https://podcasts.apple.com/us/podcast/emerging-franchise-brands/id1701687149

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Episode Shot and Edited at BlueBox Studios Tampa

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