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In this episode of Charting the Way Forward, guest host Maddie Medved sits down with political content creator Sylvia Salazar, founder of the bilingual platform Tono Latino. They unpack how she cuts through the noise to reach Latino audiences, blends persuasion with virality, and lives her motto that “action is the antidote to news anxiety” - all while navigating the emotional toll and real-world risks creators face online. Sylvia breaks down what Latino audiences need and what politicians keep getting wrong about the creator space. It’s a sharp, honest look at how creators are navigating high stakes while still mobilizing their communities.
Continuing our series on understanding the November 2025 elections and how things became a tiny bit less doomy, host Kerry Eleveld and Way to Win Chief Strategy Officer Jenifer Ancona are joined by Melody Oliphant of the GA Youth Justice Coalition, who breaks down and goes deep into the epic and surprising Georgia results. Stay tuned to the end for a solid hate listen podcast recommendation!
Host Kerry Eleveld brings together the in-house team for insights into last week's history-upending election results, with Way to Win President Tory Gavito, Political Director Joe Hamill and media and research consultant Dan Ancona.
More focus group sound this week, this time from Democratic defector voters in Nevada, and two fantastic guests: Diana Valles, President of the Culinary Workers Union Local 226 and Way to Win Director of State Partnerships Kendra Alvarez. Diana and Kendra join host Kerry Eleveld to explore how the right wing social experiment is hurting people and how we can work together to fix it.
New focus group sound this week! We talked to Democratic defectors in AZ and NV, and had Casey Clowes from Progress AZ on to help host Kerry Eleveld and Way to Win President Tory Gavito sort through it all. Trust us: you are going to want to hear these clips, and you can find Casey on all socials at caseyclowesaz.
Earlier this week the NYT Editorial Board sort-of-maybe attacked us with a very strange editorial claiming that because moderates have won in a few races, moderation is the true and only path to Democratic electoral salvation. Host Kerry Eleveld has on President Tory Gavito, CSO Jenifer Fernandez Ancona and Dan Ancona to dismantle their argument and talk about other campaign work in process.
It's another Charting the Way Forward Democratic Party Home Makeover Edition! Host Kerry Eleveld and Chief Strategy Office Jenifer Fernandez Ancona talk to Rep. Simon about how why a massive California Prop 50 victory matters, her work in Congress, and what the vision what a new revived Democratic Party needs to be.
Host Kerry Eleveld, Way to Win President Tory Gavito and Chief Strategy Officer Jenifer Fernandez Ancona get to know Esosa Osa, a powerhouse activist and head of Onyx Impact, and discuss work in the AI and misinformation space.
Way to Win and the ad testing platform Swayable held a strategy convening, Persuasion 2025, on Tuesday September 30th, at the Wharf Dockmaster in DC. Join Way to Win President Tory Gavito, Chief Strategy Officer Jenifer Fernandez Ancona and media strategist Dan Ancona for a discussion of some of the many wild moments and key takeaways from the day.
Satirist, creator of the Star Spangled Banter tour, and all around amazingly funny person Heather Gardner joins Maddie Medved for a discussion about living the creator life and the work in this moment.
From the publisher's feed
Research-informed strategy and intelligence from across the winning Democratic coalition, with Way to Win cofounders Tory Gavito and Jenifer Fernandez Ancona, and guest appearances from the broader…