Sign up to save your podcastsEmail addressPasswordRegisterOrContinue with GoogleAlready have an account? Log in here.
The China Digital Marketing Podcast is a show where local China-based experts give practical advice on how to promote your business online in China.... more
FAQs about China Digital Marketing Podcast:How many episodes does China Digital Marketing Podcast have?The podcast currently has 15 episodes available.
February 22, 2018What is WeChat at Work? (Part 2)Second and final part of our WeChat at Work series, where Andrew from Grata.co takes us on a deep dive of all the new updates to the "WeChat at Work" platform, formerly known as "WeChat Enterprise Accounts"....more13minPlay
January 09, 2018What is WeChat at Work?Today, Andrew from Grata.co takes us on a deep dive of all the new updates to the "WeChat at Work" platform, formerly known as "WeChat Enterprise Accounts"....more14minPlay
November 09, 2017After all, maybe WeChat Mini-Programs aren't crap!I have long been a critic of WeChat mini-programs. In this podcast, I provide a more positive take on the future of WeChat mini-programs, and discuss a few successful case studies....more8minPlay
July 18, 2017What is the Real Cost of Influencer Marketing in China?Today we welcome Elijah Whaley, CMO of the influencer platform PARKLU. Elijah shares with us about the cost of influencer marketing, strategies for brands to best leverage influencers and the future of the Key Opinion Leader space in China....more28minPlay
July 07, 2017The WeChatpreneur: building simple, customer-focused businesses on WeChatWeChatrepreneur Mikey Chee shares his story building a simple, customer-focused business on WeChat, crossborder brand management for celebrities, storytelling, and how to migrate followers from Weibo to WeChat....more15minPlay
June 30, 2017Case Studies in Gamification to Maximize EngagementRachel, co-founder of Lihaoma, talks with Andrew about how their startup is working with brands in order to increase engagement and conversion rates via gamification...more10minPlay
May 12, 2017How Maijin is using free bikes to help companies reach Chinese studentsIn this episode of the China Digital marketing podcast, Andrew interviews Rodrigo, the CEO of Maijin. Maijin is helping companies reach students on over 1,000 campuses in China....more12minPlay
April 21, 2017What is a WeChat store and how to create one?What is a WeChat store exactly? How to create one? Can you create one if your company is not registered in China? What are the limitations of WeChat stores for payments? All of these questions will be answered in this podcast!...more9minPlay
April 13, 2017How to build chatbots that actually work? (guest: DC from RIKAI Labs)Today, Andrew from Grata and our guest DC from RIKAI Labs take us beyond the Chatbot hype: what does it take to create chatbots which have a real impact on your business?...more21minPlay
April 07, 2017How to choose between WeChat Subscription & Service accounts?WeChat Official Accounts have two main types used for marketing: WeChat Subscription Accounts and WeChat Service Accounts. In this episode, we go through the differences between the two types of accounts, and the main reasons to pick one or the other for your brand....more13minPlay
FAQs about China Digital Marketing Podcast:How many episodes does China Digital Marketing Podcast have?The podcast currently has 15 episodes available.