We’re joined by Suraj, CEO of Suraj Stores and a well-known name in Computer Village, for a conversation about building a business and navigating one of Nigeria’s most competitive markets.

He takes us through how he started his journey, the early challenges he faced, and what it took to grow his brand and earn trust in such a fast-paced, high-pressure environment. From dealing with customers to standing out as a vendor, Suraj shares the realities of running a business in Computer Village.

We also get into the perception vs reality of the market — the stereotypes, the hustle, what people often get wrong about the people working there and a deep dive into resilience, reputation, and what it really takes to succeed in that space.

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