Sign up to save your podcasts
Or
Share Cinema advertising, campaigns, and data with DCM’s Steve Davis
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
Cinema advertising, campaigns, and data with DCM’s Steve Davis
Steve Davis, Exhibition Director of Digital Cinema Media (DCM), joins us this week for an in-depth look at cinema advertising; how campaigns work, the hurdles of implementing cinema advertising, and the payoff and impact compared to other forms of advertising. RRR brings in the numbers and audience breakdown for this week’s box office.
Topics and times:
Box Office Recap - 0:43
Interview with Steve Davis - 6:31
Next Week - 38:06
View all episodes
By Vista GroupSteve Davis, Exhibition Director of Digital Cinema Media (DCM), joins us this week for an in-depth look at cinema advertising; how campaigns work, the hurdles of implementing cinema advertising, and the payoff and impact compared to other forms of advertising. RRR brings in the numbers and audience breakdown for this week’s box office.
Topics and times:
Box Office Recap - 0:43
Interview with Steve Davis - 6:31
Next Week - 38:06
More shows like Behind the Screens
View all
The Big Picture
5,414 Listeners
The Town with Matthew Belloni
987 Listeners