Marketplace Tech

Cities take the lead in battling rent-setting algorithms


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The use of algorithmic software in setting residential rents has come under scrutiny in recent years. In 2024, the Joe Biden administration sued real estate company RealPage, alleging that its algorithm, which aggregates and analyzes private data on the housing market, enables landlords to collude in pricing and stifles competition. There's no word yet on what the second Donald Trump administration's Justice Department will do with this case. But in the meantime, some cities are banning the use of these algorithms completely. Marketplace’s Meghan McCarty Carino spoke with Robbie Sequeira, who has been reporting on the issue for Stateline.

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