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My guest this week broke through walls like a wrecking ball. Aaron McCormick was raised in poverty by a single mother on the South Side of Chicago and was raised by a family who held him back from pursuing college. That didn’t stop him from becoming hugely successful in the corporate world, being considered in the top 1% of IBM.
We discuss what separates those who set their own expectations and those who live their lives subservient to the expectations of others as we talk about Aaron’s new book “Unbounded: Journey to Your Within.”
We discuss the perspective that every event in our lives, “good” or “bad,” serves us…if we let it. You know that I’m a big believer in this concept and call it “The Transaction of Growth.”
As we continue to walk through this pandemic-laden election year, I hope you will gain a little more clarity and perspective from this interview.
Until next time, Pursue Clarity.
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Today I’m opening up the vault to a segment from the Brand Is Gravity workshop I released for sale, last year. It is the section on ‘honesty.’ When building a brand, the concept of ‘honesty’ is the foundation of any authentic brand. Make no mistake, the truth always comes out.
Honesty in relationships is about being straightforward with the other person about what you think, believe, and intend. It’s the same in branding. When you pair that honesty with a deep understanding of who you would like to do business with (empathy), you are in a prime position to make a deep connection. Connection is what branding and marketing is ALL about. That’s why I call my marketing agency Congruent: a “connection agency”.
I also get into a fun case study of how Volkswagen specifically leveraged “honesty” about their tiny little car, The Beetle, when they released it over half a century ago. Honesty worked then, and it works now!
Here’s my honesty: I get excited when the people around me get perspective on the next steps they need to take…CLARITY.
Have a great week cultivating that HONESTY!
. . .
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Lately, it’s been really easy to think about things we HAVE to do; like wearing a mask, working remotely, eating at home, educating our kids, staying up to date on every piece of new news…
Feeling stressed yet?
No wonder the United States is facing some of the highest levels of stress, anxiety, addiction, depression, obesity, divorce, heart disease, suicide, and consumer debt in the world. Why does a country with so much freedom succumb so much bondage?
I believe we can find some answers and real RELIEF by understanding the differences between what we HAVE to do, what we GET to do, and what we CHOOSE to do.
One makes us a victim. One makes us a beneficiary. One makes us intentional participants.
Let’s make decisions that bring us more fulfillment and purpose together.
. . .
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We seem to live in a world where everyone is imagining everyone else at their worst. So many are now conditioned to assume that every news story, every tweet, and every word choice is meant to be an all out aggression. Guess what, although we are in the midst of a major flare-up, this isn’t new to human nature.
It’s been happening in our relationships for a long, long time. It happens when we are afraid or hurt. It happens during legal disputes. It just happens. I’ve found that most times, my assumptions of others at their worst are either completely wrong, or at least exaggerated.
This week I talk about a way we can push back against the trend together.
I hope you’ll join me!
. . .
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There are thought leaders, and then there are thoughtFULL leaders. This week's guest: the one and only Chris Do.
If you are a creative or in the agency business, you already know who he is. If you are just hearing about him, he is the founder of the design agency Blind and also the game-changing educational ecosystem The Futur which has a mission to educate 1 BILLION creatives (yes, you read that right). He and his work have been featured across the globe and he has more accolades than I could possibly mention here.
Beyond that, he is one of the most thoughtful guests I’ve ever had on the show. We get into some controversial brand marketing topics, talk about leading an organization through a pandemic, and of course, I had to ask about the flat brim hat.
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Ok, so I have a bit of a nerdy man-crush on the author of the most influential business book I’ve ever read. Jim Collins wrote “Good to Great” which was published way back in 2001. (Yes, that is almost 20 years ago and YES, you are old) . I started my first business in 2003 and latched onto this book a couple of years in. In those days, I spent hours on the road every day, driving from dealership to dealership, repairing and refinishing wheels on dealers’ used car inventories. So, the audio book was the way I rocked it. (Note: this was before you could stream ANYTHING online so I had the CD set. Flip phones couldn’t do it either. YES, you are even older than you thought!)
I built my company with many of the principles in that book at the center of my thinking and not much has changed today. That’s why when I received an audio message the other week from Jim Collins himself, I had to share it!
True to form, Jim used the opportunity to encourage and educate, reminding me of “The Stockdale Paradox.” Jim reminded me that we are living in the middle of one right now. And now, I’m going to share exactly what that means in this week's episode.
I hope you listen, learn, and lean into it with me as we are honest about the challenges of the day, but continue to KNOW that we will get through this. And when we do, we won’t trade what we’ve learned, or how we’ve grown, for ANYTHING!
Let’s keep marching…
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I’m not here. I’m on vacation. And a big part of taking a break is refreshing and finding inspiration to keep running the race in a manner worth running. That’s why my team has helped me by putting together some great clips from my last live stream event.
You’re going to get a quick burst of inspiration and energy from some guests and friends… many of whom you will recognize like VaynerX Chief Heart Officer, Claude Silver.
So thanks for letting me take a break to recharge my batteries so I can return with some fresh fire next week.
Keep swinging!
. . .
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We’ve been pretty serious on the show lately. Why wouldn’t we be, life is heavy these days! That’s why I thought it would be great to get back to talking a little “shop” with the CEO of the very well respected agency, Ignite Visibility, John Lincoln.
If you have a business or are a marketer, I know you’ll get some great insights from this conversation where we start at company culture in remote work times and we walk through the massive impact that can be had when deploying your marketing in way that keeps the “why” of your brand at the center. I also mention the growing platform TiKTok for the first time on the show.
If you need a break from all the heaviness of the day...I hope you find it here :)
Pursue Clarity
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Easy answer here; EVERYONE is stressed out.
Our routines have changed.
Our plans have changed.
Our sense of security has changed.
Our parenting responsibilities have changed.
Our work situation has changed.
Our LIVES have changed.
So what are WE going to do about it? The way I see it, we have two options: Choose to be a victim to our circumstances OR choose to take control back. You probably know what I’m going to say…YOU GET TO CHOOSE!
I recorded this episode to preach to myself because I need to hear it lest I fall into the bottomless pit of the victim mindset. I am not a victim. You are not a victim.
I hope this episode helps you take responsibility for your own feelings and make GOOD choices this week.
Pursue Clarity.
. . .
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Like many of you, I’ve been reeling. So many emotions have surfaced in response to the recent events surrounding the murder of George Floyd and ensuing social unrest. I’ve been pensive to talk about these things publicly because of fear that I might say something unintentionally offensive to my African American friends. But greater than that fear is my belief that my true intent is to love my neighbor and be a part of the healing in our country.
May we continue to gain clarity and perspective in these critical times.
Love one another and Pursue Clarity.
. . .
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From the publisher's feed
I've been building things my whole life. Companies, communities, and a family that had a front row seat to what it looks like to take an idea and move on it.
Born into a South Philadelphia…
The common thread? I gather people around meaningful ideas. That always felt like the most natural part to me.
And I'm still not done asking why some people seem to have real clarity on what they're doing and why others don't. I'm obsessed with understanding what that difference produces in their work, their lives, and their legacy.
Clarity Compressed is where I chase that question. Short, honest episodes on leadership, entrepreneurship, culture, and the cost of building something that matters.
I also host the daily Automotive State of the Union (ASOTU) Podcast
Follow along on linkedin: www.linkedin.com/in/pauljdaly