Clarity to CEO

Clarity to CEO

By Philippa ChannerBusinessMarketing
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Clarity to CEO episodes

  • Episode 49: A Guide on how to Generate Leads using Email Marketing
    Welcome to the Marketing 101 Podcast for Small Business Owners, where you will find practical tips and guidance on developing marketing plans and content marketing strategies and tactics. Your host Philippa Channer, owner of Channer Consulting, is a content marketing strategist looking to help entrepreneurs like yourself succeed.   No matter our product or service, we all want our audience to be interested in what we offer. And finding ways to know who is interested and get them the information needed to make a purchase is a key to building a successful business. Last week we looked at ways to generate leads using high-value content marketing. Today we are looking at ways to use email marketing to generate leads and convert them into sales.   Whenever you are ready, here are some ways that we can help you: Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX   Free Marketing Assessment: Do you know if your marketing is working?   Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W   Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.   Connect with us:   Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/   Get in touch: [email protected]   Song: Fiko - Waiting For You [NCS Release] Music provided by NoCopyrightSounds Free Download/Stream: http://NCS.io/WaitingForYou Watch: http://youtu.be/lQcxnqGsNbs
    15 min
  • Episode 48: Using High-Value Content to Generate Leads
    Welcome to the Marketing 101 Podcast for Small Business Owners, where you will find practical tips and guidance on developing marketing plans and content marketing strategies and tactics. Your host Philippa Channer, owner of Channer Consulting, is a content marketing strategist looking to help entrepreneurs like yourself succeed.   We will be exploring ways small business owners can generate leads using their marketing resources. We kick off the series and start with how we can use the content we create (meaning blogs, podcasts, or videos) to generate leads.   Whenever you are ready, here are some ways that we can help you: Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX   Free Marketing Assessment: Do you know if your marketing is working?   Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W   Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.   Connect with us:   Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/   Get in touch: [email protected]   Song: Fiko - Waiting For You [NCS Release] Music provided by NoCopyrightSounds Free Download/Stream: http://NCS.io/WaitingForYou Watch: http://youtu.be/lQcxnqGsNbs
    14 min
  • Episode 47: Your Guide to Developing Your Brand’s Reputation

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    Brand reputation is one of the essential factors in today's market. This is because consumers are more aware of brands and the products and services that the brand offers. And consumers can be significantly influenced in their purchase decisions based on the perception they have of brands. In today's message, we will look at what it means to build a brand reputation, how to maintain a strong reputation, and what to do when your reputation is challenged.
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    9 min
  • Episode 46: How to Legally Protect Your Brand Identity with Jay Horowitz

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    Branding is a vital part of any small business. To connect with our audience, we need to establish and portray a strong brand identity. And once we go through the hard work and create our brand identity, we must do what we can to protect our brand. But what does that mean? Today I have asked local attorney Jay Horowitz to return to our podcast to share more on trademarking and what each small business should know about protecting their brand identity.
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    39 min
  • Episode 45: What Story Have You Developed for your Brand with Courtney Malengo

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    Last week when I started this series, I shared the five steps each small business owner should take to create a strong brand identity. One area that I didn't get into is the story the brand tells. A brand's story is vital to its success and ability to connect with the audience it helps to build.
    To help build the message of what a brand story is, I have asked Courtney Malengo to come over and lend her marketing expertise.
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    32 min
  • Episode 44: What is Branding and How to Develop a Brand that Looks Like You

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    Branding. Yet another marketing term has several meanings and can look different for every business. Sure there is a technical definition, which we will dig deeper into in a moment. However, within the definition, so many terms can take on a life of their own.
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    14 min
  • Episode 43: How to Optimize Your Marketing Strategy for the End of the Year

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    As we approach the 3rd quarter of the year in just a few weeks, I am considering that how we end each year can significantly impact how we launch into the new year. In both our professional and personal lives, if we end the year with a sluggish, whatever happens, attitude, it will be harder to bounce into the new year inspired and revitalized. So let's chat today about the end-of-the-year marketing strategy you need for your strong small business to end the year.
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    19 min
  • Episode 42: Resources to help fuel your long-term content plan

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    During the month of August, we spent our time learning about the power of Long-Term content planning and how to use it to set your business up for success. Today we are wrapping up the series by exploring the benefits of using tools to help you develop your long-term content strategy.
    Click here To access your Free Templates for this series: https://www.subscribepage.com/l2s1w8
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    8 min
  • Episode 41: Understanding Long-Term Content Planning and Its Multiple Benefits

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans as well as content marketing strategies and tactics.

    During the month of August, we will be spending our time learning about the power of Long-Term content planning and how to use it to set your business up for success. Today we are exploring the benefits of taking the time to prepare a long-term content strategy for your small business.
    Click here To access your Free Templates for this series: https://www.subscribepage.com/l2s1w8
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    7 min
  • Episode 40: Creating a Long-Term Content Strategy Plan to Dominate Your Target Audience

    Welcome to the Channer Consulting Podcast, where you will find practical tips and guidance on developing marketing plans and content marketing strategies and tactics.

    During the month of August, we will be spending our time learning about the power of Long-Term content planning and how to use it to set your business up for success. Today we are diving into what it takes to create a long-term content strategy.
    Click here To access your Free Template: https://www.subscribepage.com/l2s1w8
    Whenever you are ready, here are some ways that we can help you:
    Free 1-Hour Marketing Consultation: https://bit.ly/3wb9dIX
    Free Marketing Assessment: Do you know if your marketing is working?
    Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W
    Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.
    Connect with us:
    Linkedin: https://www.linkedin.com/company/channer-consulting-llc
    Facebook: https://www.facebook.com/channerconsulting/
    Instagram: https://www.instagram.com/channerconsulting/
    Get in touch: [email protected]
    Song: Inukshuk - Too Far Gone [NCS Release]
    Music provided by NoCopyrightSounds
    Free Download/Stream: http://ncs.io/TooFarGone
    Watch: http://youtu.be/60XUgHQo71Q

    12 min

About Clarity to CEO

From the publisher's feed

Clarity to CEO is a podcast for growth-minded women entrepreneurs who are ready to lead their business with intention, confidence, and strategic clarity.

Hosted by Philippa Channer, founder…