Clocking In with Haylee Gaffin - Podcast for Podcasters about Podcasting

Can your podcast be more than just content? In today’s episode, we’re taking a look behind the curtain into how I’ve turned my podcast into one of my business’s most valuable assets. I’m sharing not only how my podcast is central to my marketing ecosystem, but also how I use it to reach my business goals and dreams. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

My podcast as the center of my marketing ecosystem (1:22)

Using my podcast as a testing ground (3:21)

Shaping my thought leadership through the podcast (5:47)

Your podcast can be so much more than content (7:42)

Connect with Haylee:

Gaffin Creative: gaffincreative.com

Instagram: instagram.com/hayleegaffin

Soundboard Society: gaffincreative.com/soundboard

Review the Transcript: https://share.descript.com/view/ukHxqCGxpig

Hosted on Acast. See acast.com/privacy for more information.

What happens to your business when life forces you to stop? In today’s episode, I’m reflecting on what it was like to move through grief this year in one of the hardest years of my life. Plus, the perspective I gained on my life and business now that 2025 comes to a close. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

When everything around me stopped (1:15)

Getting the call during Mic Check Retreat (4:45)

Grief doesn’t care about your calendar (6:05)

Building a business that can hold you (7:27)

Perspective from the hardest year of my life (9:48)

Mentioned in this Episode:

Episode 151 Dropping Everything & Finding My Why: gaffincreative.com/151-dropping-everything-finding-my-why

Connect with Haylee:

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/uz78Pb9Vhxd

Hosted on Acast. See acast.com/privacy for more information.

What if your podcast wasn’t a fast‑track trend but a long‑haul relationship? Today I’m honored to bring you an episode from one of my longtime clients and dear friends:Quianna. She’s just wrapped up four years of showing up every Monday on her show! In this episode, Quianna shares what it’s really taken to build a podcast that lives beyond the hype, why visibility beats virality, why consistency compounds even when growth feels slow, how community wins over competition, and how your business evolves as you do.

You can find the full show notes and transcript for this episode at quiannamarie.com/podcast!

Review The Show Notes:

Four Lessons I’ve Learned About Business (5:30)

Four Things I’ve Learned About Life (11:26)

Four Thank Yous (14:56)

Four Dreams For The Future (16:47)

Content Clarity Call Giveaway (21:30)

Four Affirmations For This Season (24:17)

Mentioned In This Episode:

Easy B-Roll Ideas For Business Owners: quiannamarie.com/broll

The Green House Resource Garden: quiannamarie.com/shop

50% off your first year of Flodesk: quiannamarie.com/flodesk

Apply to be on the podcast: quiannamarie.com/podcast

Episode 213 What Taylor Swift Taught Me About Showing Up Online: quiannamarieblog.com/2025/10/20/213-what-taylor-swift-taught-me-about-showing-up-online-the-life-of-a-showgirl

Episode 212 Letting Go To Make More with Nata Salvatori quiannamarieblog.com/2025/10/13/212-letting-go-to-make-more-with-nata-salvatori

Episode 4 Radical Curiousity with Natalie Franke: quiannamarieblog.com/2021/10/04/004-radical-curiosity-with-natalie-franke

Episode 2 My First Art Gallery (Was In The Bathroom at Trader Joe’s): quiannamarieblog.com/2021/10/01/002-my-first-art-gallery-was-in-the-bathroom-at-trader-joes

Connect with Quianna:

Instagram

Facebook

TikTok

Pinterest

Connect with Haylee:

Gaffin Creative: gaffincreative.com

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/AVZtgW18alA

Hosted on Acast. See acast.com/privacy for more information.

Is your audience getting mixed messages? In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m diving into how to make sure that your podcast sounds like you and that your messages are aligned across every channel. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

Inconsistencies add up (1:23)

Start with brand anchors (2:29)

Update your intros, outros, and offers (3:47)

Do a brand consistency audit (4:57) 

Choose one brand word (6:05)

Mentioned in this Episode:

Episode 192 How To Use Your Podcast To Strengthen Every Touchpoint In Your Business: gaffincreative.com/192-how-to-use-your-podcast-to-strengthen-every-touchpoint-in-your-business

Connect with Haylee:

Gaffin Creative: gaffincreative.com

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/0knxdxszTD3

Hosted on Acast. See acast.com/privacy for more information.

What if your podcast could power your marketing, client education, and sales conversations? In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m breaking down the main phases of your client journey and how your podcast can impact each touchpoint along the way. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

Main phases of your client journey (1:07)

Your podcast in marketing (1:31)

Your podcast in the sales process (3:34)

Your podcast in the client experience (7:58)

Your podcast in retention and referrals (11:00)

Review the Transcript: https://share.descript.com/view/FrIEEoLrogW

Connect with Haylee:

Gaffin Creative: gaffincreative.com

Instagram: instagram.com/hayleegaffin

Hosted on Acast. See acast.com/privacy for more information.

If you think your podcast isn’t working, think again. In today’s episode, I’m talking to service-based business owners who are ready to treat their podcast like a business asset, not just a hobby. I’m covering the ways that your podcast can be integrated into your business and the possibilities that come from leveraging it correctly. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

Integration vs. isolation (1:17)

Isolation in marketing (2:09)

Integration in marketing (3:50)

Integration with your client experience (5:30)

Building a central hub as a thought leader (6:49)

Your podcast’s big vision and impact (8:57)

Why isn’t your podcast working? (9:35)

Mentioned in this Episode:

The Podcast Growth Program: gaffincreative.com/growth

Connect with Haylee:

Gaffin Creative: gaffincreative.com

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/dzQF3GZMWuO

Hosted on Acast. See acast.com/privacy for more information.

What if real growth in your business would come from dreaming bigger? In today’s episode, I’m sharing the moment from a recent conference that stopped me in my tracks. At that moment, I knew: I’ve been playing too small and I’m ready to dream bigger. For my business, and for yours. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

The moment the story hit me (1:21)

I need to be the big dreamer (1:52)

Where I’ve been playing small (3:14)

Dreaming bigger at Gaffin Creative (4:20)

Dreaming big in your own business (5:28)

Mentioned in this Episode:

The Podcast Growth Program: gaffincreative.com/growth

Connect with Haylee:

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/x3eHXMvH794

Hosted on Acast. See acast.com/privacy for more information.

How do CEOs create impact with their podcast? In today’s episode, I’m sharing how you can use your podcast as a CEO-level visionary tool instead of just another marketing task. I’m diving into the mindset shift that CEOs use to create opportunity from their podcast and step into the thought-leader role. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

Reframe the role of your podcast (1:13)

CEOs use podcasts differently (3:35)

Consider how opportunities multiply (6:09)

Stepping into the CEO visionary role (8:33)

Mentioned in this Episode:

The Podcast Growth Program: gaffincreative.com/growth

Episode 188

Episode 150 What It Looked Like to Become a Full-Time Podcast Producer: gaffincreative.com/what-it-looked-like-to-become-a-full-time-podcast-producer

Connect with Haylee:

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Review the Transcript: https://share.descript.com/view/BzXwP0Hm0Xa

Hosted on Acast. See acast.com/privacy for more information.

The best ROIs from podcasts aren’t just in the download numbers. In today’s episode, I’m sharing four hidden returns that podcast hosts often overlook. Whether you book a speaking gig, a new client, or even just build brand authority - there is a lot more that podcasts have to offer. 

Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.

Find It Quickly: 

Authority (1:53)

Connection (2:55)

Content (6:43)

Client (9:45)

Mentioned in this Episode:

Episode 180 Using Your Podcast Like An Evergreen Marketing Machine: gaffincreative.com/180-stop-winging-it-start-using-your-podcast-like-an-evergreen-marketing-machine-part-1

Connect with Haylee:

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Hosted on Acast. See acast.com/privacy for more information.

It's the final day of the Podcast Planning Challenge! Today’s bonus episode is here to highlight what's happening on day three of the challenge—where we’re focusing on scripting and writing podcast content, including your intro, outro, and trailer. I’ll be guiding you through ideas in today’s prompt, how to structure each, and what to make sure you include!

Sign Up for the Challenge: gaffincreative.com/challenge

Book a Podcast Launch VIP Day: gaffincreative.com/podcast-launch/

Connect with Haylee:

Mic Check Society: gaffincreative.com/mcs

Instagram: instagram.com/hayleegaffin

Gaffin Creative: gaffincreative.com

Review the Transcript:

Hosted on Acast. See acast.com/privacy for more information.