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In this episode, we talk CMO-Ops role with returning guest, Raja Walia. Raja is the founder and principal consultant of GNW Consulting, a marketing automation and CRM consulting company. GNW is the latest in a series of marketing, marketing operations and marketing automation consulting organizations.

Tune in to hear:
 
- What Raja means by "CMO Ops."
- How differentiates these roles from “traditional” CMO roles or marketing ops roles.
- Raja elaborates on how this could be a fractional role and talks about what he thinks the scenarios are where the "fractional" CMO role would work well vs those that would not?

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