In this episode I'm joined by Janine Coombes, Virtual Head of Marketing for Business Owners, to dissect the differences and overlap between two types of coaches that can have confusion around them: Business and Marketing Coaching.
We discuss:
- Her title and how she came to create it alongside her 'secret marketing show'
- The differences and similarities in Marketing, Business and Mindset Coaching - what they offer and who they are
- How to define the overlap between these roles - see venn diagram (1)
- How our clients can work out what we do from our titles
- How to help coaches define their roles for clients
If you've enjoyed this episode, join me for my free live series starting 23rd Feb to help your coaching business thrive with ease and profit in 2021
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I reference Janine's Secret Marketing Show (2) and you can find her on LinkedIn (2)
To get in touch about this episode and future Coaching Uncovered Podcast episodes find me on Instagram (5) and the website (6)
(1) https://www.coachingemily.com/your-ideal-business-coach-venn1/
(2) https://janinecoombes.co.uk/virtual-head-of-marketing/
(3) http://www.linkedin.com/in/janinecoombes
(4) https://www.instagram.com/gentle_life_mindful_business/
(5) https://www.coachingemily.com/press-podcasts
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