Merriam-Webster's Word of the Day for September 29, 2023 is: coax \KOHKS\ verb

To coax a person or animal is to influence or persuade them to do something by talking in a gentle and friendly way. Coax can also be used when someone is working to bring about something desired with great perseverance and usually with considerable effort.

// It took almost an hour to coax the cat down from the tree.

// Our outdoor survival instructor taught us how to coax a fire to burn by blowing on it.

[See the entry >](https://www.merriam-webster.com/dictionary/coax)

Examples:

“We glimpse their lives through the eyes of Eva (Flomaria Papadaki), a young newcomer who’s joined the dance troupe after fleeing small-town life in Poland. … Eva is more inhibited than the others, and Kalia manages to slowly coax her out of her shell, showing her the ropes of a profession offering escape for both the dancers and their drunken spectators.” — Jordan Mintzer, The Hollywood Reporter, 11 Aug. 2023

Did you know?

In days of yore, if you wanted to call someone a sap or a dupe, the word cokes was it, what you wanted, the real thing: to make a cokes of someone was to make a fool of them. This now-obsolete noun is believed to be the source of the verb coax. However, the earliest known sense of the verb, appearing in the late 16th century, was not “to make a fool of” (this meaning came later) but rather something sweeter: “to pet or caress; to treat lovingly.” As such an act of coaxing (or “cokesing”) was sometimes done for personal gain or favor, the word soon came to be used to refer to influencing or persuading people by kind acts or words. By the 19th century, the spelling cokes had fallen out of use, along with the meanings “to make a fool of” and “to treat lovingly.”