Console Wars by Blake J. Harris

Book Summary:

Console Wars is a business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

#160;

Our Cocktail Party Statements:

Aaron: How Sega killed it...for a little while.

Phil: The greatest book about the console wars of the 90s ever written.

Karin: Revenge of The Nerds: Video Game Edition

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

The Power of Habit by Charles Duhigg

Book Summary:

The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work. As Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

#160;

Our Cocktail Party Statements:

Aaron: An introduction to Tony Robbins

Phil: You are in less control of you than you think you are

Karin: Pavlov: the answer to controlling your habits

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

#160;

#160;

5 Temptations of a CEO by Patrick Lencioni

Book Summary:

The book presents the story of Andrew, a CEO, and the five temptations he faces in management. The central part of the work is a quirky dream. Very simplified, the temptations are putting self first, wanting to be liked rather than to lead, making decisions reluctantly, elevating harmony above productive argument, and not trusting subordinates.

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

#160;

Our Cocktail Party Statements:

Aaron: Please see The Goal and Good to Great.

Phil: If Ayn Rand and Pink Floyd wrote a business book together.

Karin: Dick and Jane dream of being a CEO.

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

#160;

Purple Cow by Seth Godin

Book Summary:

The checklist of tired 'P's marketers have used for decades to get their product noticed -Pricing, Promotion, Publicity, to name a few-aren't working anymore. There's an exceptionally important 'P' that has to be added to the list. It's Purple Cow.

Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable.

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

#160;

Our Cocktail Party Statements:

Aaron: Marketers should run the world.

Phil: Remarkable, remarkable, remarkable. And in case you forget: remarkable.

Karin: Blue Ocean Strategy for Dummies.

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

The Hangover Show: Our Most Hated Books

You asked for more content, we're here to deliver! These abbreviated shows will keep you informed about what we have coming up, recap some of our favorite books, and would love to have your input about what else we should include.

We will recap our original Cocktail Party Statement, whether we still agree or would change it, and updates to the book or topic.

Today's show discusses: The books we hated the most!

Aaron's: 22 Immutable Laws of Branding

Phil's: China Megatrends

Karin's: Black Swan

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

48 Laws of Power by Robert Greene

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

Book Summary:

ldquo;Itrsquo;s the rules for suits . . . Machiavelli has a new rival. And Sun Tzu had better watch his back. Greene . . . has put together a checklist of ambitious behavior. Just reading the table of contents is enough to stir a little corner-office lust.rdquo;

mdash;New York magazine

Our Cocktail Party Statements:

Aaron:

Phil:

Karin:

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

The Hangover Show

You asked for more content, we're here to deliver! These abbreviated shows will keep you informed about what we have coming up, recap some of our favorite books, and would love to have your input about what else we should include.

We will recap our original Cocktail Party Statement, whether we still agree or would change it, and updates to the book or topic.

Today's show discusses: Our favorite Malcolm Gladwell books!

Aaron's favorite: Tipping Point

Phil's favorite: David and Goliath

Karin's favorite: Outliers

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

Present Shock by Douglas Rushkoff

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

Book Summary:

This is the moment wersquo;ve been waiting for, explains award-winning media theorist Douglas Rushkoff, but we donrsquo;t seem to have any time in which to live it. Instead we remain poised and frozen, overwhelmed by an always-on, live-streamed reshy;ality that our human bodies and minds can never truly inshy;habit. And our failure to do so has had wide-ranging effects on every aspect of our lives.

Our Cocktail Party Statements:

Aaron:

Phil:

Karin:

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

Salt, Sugar, Fat by Michael Moss

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

Book Summary:

The explosive story of the rise of the processed food industry and its link to the emerging obesity epidemic. Michael Moss reveals how companies use salt, sugar, and fat to addict us and, more important, how we can fight back. In the spring of 1999 the heads of the worldrsquo;s largest processed food companiesmdash;from Coca-Cola to Nabiscomdash;gathered at Pillsbury headquarters in Minneapolis for a secret meeting. On the agenda: the emerging epidemic of obesity, and what to do about it. Moss takes us inside the labs where food scientists use cutting-edge technology to calculate the ldquo;bliss pointrdquo; of sugary beverages or enhance the ldquo;mouthfeelrdquo; of fat by manipulating its chemical structure. He unearths marketing campaigns designedmdash;in a technique adapted from tobacco companiesmdash;to redirect concerns about the health risks of their products: Dial back on one ingredient, pump up the other two, and tout the new line as ldquo;fat-freerdquo; or ldquo;low-salt.rdquo;

#160;

Our Cocktail Party Statements:

Aaron: Manipulation of mouths and minds makes millions for megafood companies.

Phil: Salt, Sugar, Fat, I ain't down with that!

Karin: Betcha can't each just one! How the food industry is becoming the next tobacco industry.

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

#160;

How to Win Friends and Influence People by Dale Carnegie

_____________________________________________________________

Listen to the podcast now:

.

_____________________________________________________________

Book Summary:

One of the best known motivational books in history: Since it was released in 1936, How to Win Friends and Influence People has sold more than 15 million copies. Carnegiersquo;s first book is timeless and appeals equally to business audiences, self-help audiences, and general readers alike. Carnegie believed that most successes come from an ability to communicate effectively rather than from brilliant insights. His book teaches these skills by showing readers how to value others and make them feel appreciated rather than manipulated.

#160;

Our Cocktail Party Statements:

Aaron: Honor people.

Phil: The best 20th century book for 21st century social media.

Karin: The ABCs of human interaction.

#160;

Our Cocktail Party Index:

What's this? Explanation of the CPI.

#160;