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Code Climate: Hillary Nussbaum's "back to basics" approach for technical marketing
On episode #35, Jimmy speaks with Hillary Nussbaum from Code Climate. They discuss:
- How her start in reality prepped for marketing to technical buyers
- The fundamental marketing principles that power Code Climate's strategy
- How (and why) she's so careful about voice, tone and messaging
👉 You can follow Hillary Nussbaum on LinkedIn here: https://www.linkedin.com/in/hillaryberkowitz/
👉 You can learn more about Code Climate here: https://codeclimate.com/
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By Superpath
5
2020 ratings
On episode #35, Jimmy speaks with Hillary Nussbaum from Code Climate. They discuss:
- How her start in reality prepped for marketing to technical buyers
- The fundamental marketing principles that power Code Climate's strategy
- How (and why) she's so careful about voice, tone and messaging
👉 You can follow Hillary Nussbaum on LinkedIn here: https://www.linkedin.com/in/hillaryberkowitz/
👉 You can learn more about Code Climate here: https://codeclimate.com/
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