Cognizant Netcentric Podcast

This episode explores the "Agentic Operating Model"—a new approach that combines human creativity with AI precision to boost efficiency, innovation, and adaptability. Learn how this model fosters seamless collaboration between humans and AI to drive sustainable growth and shape a preferable future.

This Podcast addresses the challenge modern marketers face: the increasing demand for content and broader responsibilities alongside shrinking budgets. It introduces Adobe's solution, Gen Studio, an integrated platform leveraging tools like Edge Delivery Services for efficient content delivery and Workfront for workflow management, enhanced by Generative AI through Adobe Firefly. Cognizant Netcentric, an Adobe partner, offers its expertise through OptiMax, a solution combining these technologies to optimize the content supply chain, improve efficiency, ensure compliance, and ultimately enable marketers to achieve more with fewer resources, as demonstrated by Volvo Trucks' successful migration. The text positions Gen Studio as the key to overcoming these marketing pressures by streamlining content creation, enhancing collaboration, and maximizing productivity.

Volvo Trucks North America and Mack Trucks partnered with Cognizant Netcentric to revolutionize their automotive content management system (CMS).

Volvo Trucks North America sought to modernize its content management system to achieve faster content delivery and enhance editorial efficiency. Choosing Adobe's AEM Edge Delivery Services, they aimed for a cloud-based solution capable of future technological advancements. An unexpected requirement arose in 2024: a digital-only launch for their new VNL truck, intended to set a new digital standard in the trucking industry. Cognizant Netcentric partnered with Volvo Trucks, utilizing an agile approach and AEM EDS to create an award-winning digital experience featuring an enhanced truck configurator that significantly increased user engagement. This successful launch not only positioned Volvo Trucks as a digital innovator, but also provided them with a streamlined content process, improved site performance, and greater marketing agility.

For this episode we’re joined by Carmelo La Mattina and Alejandro Bernad, who are both part of our Embrace group - Embrace ambassadors in our Diversity and Inclusion Holocratic circle. The Embrace group is focused on LGTBQ+ issues in the workplace and that’s what we discuss in this personal conversation. Tune in for honest conversations and actionable tips on creating a workplace where everyone can thrive.

Like what you hear? Check out career opportunities at Cognizant Netcentric: https://www.netcentric.biz/careers.html 

What’s it like to organize the Summit for over 1500 colleagues across the globe?

Tune into an honest conversation about internal company events in the remote working era. Laura Jollit brings you behind the scenes to Cognizant Netcentric Summit. Legendary and ever-evolving, this event is a milestone in our annual calendar and we continued it virtually during these past years.

Like what you hear? Check out what your career at Cognizant Netcentric could be: https://www.netcentric.biz/careers.html 

Bringing together Head of Consulting Piotr Zabiello and Associate Director of Consulting Kwint van Dijck, with Senior Marketing & Communications Livia Nassius as moderator, this week’s episode tackles specific customer experience challenges facing brands today, the new Cognizant Netcentric portfolio and offering structured to solve those very challenges, and of course, and our favorite topic - the Adobe Experience Cloud.

Discover more: 
Learn more about our offerings.
Deep dive into how to master delivering content at scale. 

Our leaders got together to talk about how we're expanding the business and hiring. Tap to listen to the latest Cognizant Netcentric Podcast episode, which discusses our company culture, plans for the future, and so much more.

Curious to know more about how we empower the world's biggest brands transform their customer experiences? Discover our offerings.
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