In this episode, Omer Rashid shares his incredible journey from being a shy immigrant from Ethiopia to becoming a successful real estate agent and entrepreneur. He reveals how video marketing changed his business and why every agent should embrace content creation to build a personal brand and generate more leads.

🔹 Key Topics Covered:

💡 “No one cares about you as much as you think… just start creating!” – Omer Rashid

Jason Gruner IG Account: https://www.instagram.com/jasongrunernashvillerealtor/ 

Recommended tool: 

DJI Mic: https://a.co/d/0DeDhu5

Monday.com: Omer’s preferred Project Managing Platform: https://monday.com/

Kommo: Omer’s fave tech tool. It’s like a CRM/Contact Management System for your Social Media platforms: https://www.kommo.com/

Zenlist: Omer’s other fave tech tool.  Agent-to-Client home search app https://zenlist.com/

Recommended IG Accounts to follow: 

Andrew Undem: https://www.instagram.com/undem/ 

Refitified: Omer’s media company where he helps Agents with their marketing, video editing, socials, etc https://www.refitified.com/

Sample videos he mentions:

A day in the life of…. https://www.instagram.com/reel/DIXakX1Oito/

Simple panning video…. https://www.instagram.com/reel/DH6-gEaxw-X/

Keywords

real estate, video marketing, personal journey, social media, content creation, success stories, agent tips, marketing strategies, confidence building, immigrant success, real estate, content creation, social media, video marketing, educational videos, engagement, consistency, planning, scripting, AI, real estate, social media, lead generation, personal branding, video marketing, tech tools, content creation, agent tips, client engagement, CRM

🚀 Want to master geo farming and become the go-to real estate agent in your area? In this conversation, Jason Gruner, Nashville’s top luxury real estate agent, shares his proven farming strategies with Cole Holmes.

Discover how targeted marketing, consistency, and digital tools can help you generate more leads and establish authority in your local market.

🔑 Key Takeaways:

🔥 Ready to dominate your local market? Hit LIKE, SUBSCRIBE, and turn on NOTIFICATIONS for more real estate marketing strategies!

Jason Gruner IG Account: https://www.instagram.com/jasongrunernashvillerealtor/ 

Recommended tool: 

Loom: https://www.loom.com/ 

Recommended IG Accounts to follow: 

Ken Pozek: https://www.instagram.com/kenpozek/ 

Keywords

real estate, geo farming, marketing strategies, Jason Gruner, luxury real estate, Nashville, farming neighborhoods, real estate agents, marketing campaigns, consistency, real estate marketing, postcard strategy, digital marketing, neighborhood expertise, engagement tracking, real estate success, branding, market reports, lead generation, real estate tips

In this value-packed episode of Collaborate with Cole, I sit down with David Childers, the dynamic voice behind Keeping Current Matters (KCM), to unpack the real estate market like never before. Whether you're an agent navigating today’s housing landscape or a homebuyer trying to make sense of mortgage rates and media headlines, this conversation is for you.

We break down: 

✅ The real story behind today’s housing market

Takeaways you don’t want to miss: 

→ Market timing is often life-event driven—not headline driven

🔥 Whether you're a seasoned pro or just starting out, this episode will help you sharpen your communication, deliver real value to clients, and stay ahead in the ever-evolving world of real estate.

📩 Don’t forget to like, comment, and subscribe for more real estate business insights!

Favorite Tech Tool: “Keeping Current Matters”

50% off their first month of KCM and that offer is valid through JUNE 1, 2025

Your unique URL: TryKCM.com/Cole 

Coupon Code to claim offer: collaborate 

Both plans include the new Conversations to Deals Playbook (https://www.keepingcurrentmatters.com/lp/conversations-playbook/) , which is a plug-and-play system that helps agents consistently activate their database and spark real conversations that lead to closings.

Suggested People to follow on IG: 

Jimmy Burgess IG Account: https://www.instagram.com/jimmyburgess_/ 

Krys Benyamein IG Accoun: https://www.instagram.com/krysbenyamein/?hl=en 

Katie Day IG Account:https://www.instagram.com/movemetotx/?hl=en and https://www.instagram.com/houston.unlocked/?hl=en 

keywords

real estate, market insights, Keeping Current Matters, KCM Playbooks, buyer concerns, seller concerns, media influence, communication strategies, mortgage rates, housing market, market timing, misinformation, knowledge sharing, technology in real estate, real estate influencers

The #1 Strategy you can do TODAY to generate listing leads | Jimmy Burgess & Cole Holmes

🚀 Want to take your real estate business to the next level? In this conversation, Jimmy Burgess and Cole Holmes break down the #1 strategy for generating listing leads through the power of video marketing and technology tools.. Learn how personalized video messaging, video CMAs, and strategic follow-ups can transform client relationships and boost engagement.

🔑 Key Takeaways:

🔥 Ready to elevate your real estate business? Hit that LIKE, SUBSCRIBE, and turn on NOTIFICATIONS for more expert real estate strategies!

Jimmy Burgess IG Account: https://www.instagram.com/jimmyburgess_/ 

5 Articles Jimmy mentioned: www.beststufffromJimmy.com 

Recommended tool: 

BombBomb https://bombbomb.com/?bbsource=referloop 

FREE Examples:

Here’s an actual Video CMA Jimmy sent:https://bbemaildelivery.com/bbext/?p=video_land&id=14cb091e-7532-47d3-977a-904924776525&beid=gm%3Ae4ee6900-a8ce-4b5c-871c-efc95a9c1aac&beaddr=cholmes%40waterstonemortgage.com 

Here’s Jimmy walking you through exactly how to create & send the Video CMA: https://youtu.be/NrKnDHvWnys?si=JqhmjUs87bpMQOF2 

Recommended IG Accounts to follow: 

Jimmy Mackin https://www.instagram.com/jimmymackin/ 

Andrew Undem https://www.instagram.com/undem/ 

Sharran Srivatsaa https://www.instagram.com/sharransrivatsaa/ 

Katie Day https://www.instagram.com/movemetotx/ 

Jason Cassity https://www.instagram.com/jason_cassity/ 

#RealEstateMarketing #VideoMarketing #RealEstateSuccess #TechInRealEstate #JimmyBurgess #ColeHolmes #ExpiredListings #VideoCMA #RealEstateAgents #LeadGeneration #MarketingStrategy

🚀 How to Become the Go-To Real Estate Agent in Any Neighborhood! 🏡

In this episode of the Cole Holmes Podcast, special guest Julie Colin shares her game-changing strategies for real estate success! From effective follow-up and community engagement to leveraging technology like Homebot and ChatGPT, Julie reveals how she built strong client relationships and became the top agent in a neighborhood she didn’t even live in.

🔑 What You’ll Learn:

💡 Quote from Julie: "I just want to provide value and not be salesy."

📌 Don’t forget to like, comment, and subscribe for more real estate tips!

Listing Launch (Top attract more listing) presentation canva link: https://coleholmes.lpages.co/julie-colin-listing-launch-explosion-2024 

Example of the website she built for the community she markets in:

www.barathavencommunity.com

Julie Collins IG: (@homeswithjulie_) https://www.instagram.com/homeswithjulie_

Chalk Digital: https://www.chalkdigital.com/ 

Most Recommended Tool by Julie: 

Homebot: https://homebot.ai/ 

BombBomb: https://bombbomb.com/ 

Recommended Realtor to follow on IG by Julie: 

Marie Boatsman: (@mariebrealty) https://www.instagram.com/mariebrealty/ 

#RealEstate #ListingLaunch #MarketingStrategies #NeighborhoodEngagement #ClientRelationships #AgentTips #Homebot #ChatGPT #RealEstateSuccess