Collaborate With Cole, ”Agents helping Agents”

Collaborate With Cole, ”Agents helping Agents”

By ColeBusiness
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Collaborate With Cole, ”Agents helping Agents” episodes

  • The Real Estate Agent’s Guide to Passive Prospecting with Video

    From camera-shy to content king. In this episode,  Shane Burgman joins Cole Holmes to drop serious tactical knowledge on how real estate agents can use video marketing to grow faster, connect deeper, and scale smarter.

    They get real about what works (and what doesn’t) when it comes to video content, building authentic personal brands, and leveraging video to educate, engage, and convert. Shane’s military-to-real-estate journey is packed with hard-earned lessons and repeatable strategies any agent can run with today.

    🎯 Whether you’re brand new to content creation or looking to sharpen your social media edge, this convo will give you the blueprint.

     

    🔥 Key Takeaways:

    • You don’t need perfect gear to start. Just press record.
    • Authenticity beats perfection. Personality builds trust.
    • Spotlighting local businesses creates content and community.
    • Passive prospecting through content builds rapport before the first call.
    • Humor + education = magnetic content.
    • Batch your content to stay consistent (and sane).
    • Use video to explain pricing, market data, and seller strategy like a pro.
    • Unlisted videos can be powerful tools for client onboarding.
    • Analytics and trends can elevate your market updates and boost authority.

      •  

      Shane Burgman: https://www.instagram.com/shaneburgman/  

      Recommended tool

      Followup Boss (CRM Tool): https://www.followupboss.com/ 

      Real Scout (Used as a buyers search app, provides monthly market update, provides valuation, and Capable to add people on the listing so anytime a new listing pop-ups the sellers receives an email.):  https://www.realscout.com/ 

       

      Recommended IG Accounts to follow: 

      Jimmy Mackin: https://www.instagram.com/jimmymackin/ 

      Jason Pantana: https://www.instagram.com/jasonpantana/ 

       

      Keywords

      real estate, video content, video marketing, local business spotlights, seller education, content strategy, passive prospecting, real estate tools, personal branding, authenticity in marketing, social media for agents, Follow Up Boss, B-roll techniques, content batching, agent advice, engagement strategies

      1 hr 1 min
    • Omer Rashid’s Real Estate Journey: How Video Marketing Transformed His Business

      In this episode, Omer Rashid shares his incredible journey from being a shy immigrant from Ethiopia to becoming a successful real estate agent and entrepreneur. He reveals how video marketing changed his business and why every agent should embrace content creation to build a personal brand and generate more leads.

      🔹 Key Topics Covered:

      ✔️ The power of storytelling in real estate content 📖
      ✔️ Why quality audio is crucial for video success 🎙️
      ✔️ Using AI tools to streamline content creation 🤖
      ✔️ How to start with just a smartphone & a mic 📱
      ✔️ The best apps & tech tools for real estate agents 🔧
      ✔️ Why consistency is the secret to social media success 🔄
      ✔️ Outsourcing content: Why your time is worth more than editing ⏳

       

      💡 “No one cares about you as much as you think… just start creating!” – Omer Rashid

      Jason Gruner IG Account: https://www.instagram.com/jasongrunernashvillerealtor/ 

       

      Recommended tool: 

      DJI Mic: https://a.co/d/0DeDhu5

      Monday.com: Omer’s preferred Project Managing Platform: https://monday.com/

      Kommo: Omer’s fave tech tool. It’s like a CRM/Contact Management System for your Social Media platforms: https://www.kommo.com/

      Zenlist: Omer’s other fave tech tool.  Agent-to-Client home search app https://zenlist.com/

       

      Recommended IG Accounts to follow: 

      Andrew Undem: https://www.instagram.com/undem/ 

      Refitified: Omer’s media company where he helps Agents with their marketing, video editing, socials, etc https://www.refitified.com/

       

      Sample videos he mentions:

      A day in the life of…. https://www.instagram.com/reel/DIXakX1Oito/

      Simple panning video…. https://www.instagram.com/reel/DH6-gEaxw-X/



      Keywords

      real estate, video marketing, personal journey, social media, content creation, success stories, agent tips, marketing strategies, confidence building, immigrant success, real estate, content creation, social media, video marketing, educational videos, engagement, consistency, planning, scripting, AI, real estate, social media, lead generation, personal branding, video marketing, tech tools, content creation, agent tips, client engagement, CRM

      1 hr 3 min
    • How to Dominate a New Area with Geo-Farming Blueprint

      🚀 Want to master geo farming and become the go-to real estate agent in your area? In this conversation, Jason Gruner, Nashville’s top luxury real estate agent, shares his proven farming strategies with Cole Holmes.

      Discover how targeted marketing, consistency, and digital tools can help you generate more leads and establish authority in your local market.

      🔑 Key Takeaways:

      ✅ Geo farming is essential for long-term real estate success.
      ✅ Inconsistency kills results—stay committed to your strategy!
      ✅ A 1-3% response rate is achievable with the right approach.
      ✅ Condensing a 12-month plan into 12 weeks can accelerate success.
      ✅ Market saturation increases visibility and strengthens brand recognition.
      ✅ Postcards, digital ads, and home price reports work together for maximum impact.
      ✅ Tracking engagement & using technology (like Loom) enhances communication.
      ✅ Building a neighborhood database is key to long-term growth.
      ✅ Starting small & staying consistent leads to massive success.

      🔥 Ready to dominate your local market? Hit LIKE, SUBSCRIBE, and turn on NOTIFICATIONS for more real estate marketing strategies!

      Jason Gruner IG Account: https://www.instagram.com/jasongrunernashvillerealtor/ 

       

      Recommended tool: 

      Loom: https://www.loom.com/ 

       

      Recommended IG Accounts to follow: 

      Ken Pozek: https://www.instagram.com/kenpozek/ 

      Keywords

      real estate, geo farming, marketing strategies, Jason Gruner, luxury real estate, Nashville, farming neighborhoods, real estate agents, marketing campaigns, consistency, real estate marketing, postcard strategy, digital marketing, neighborhood expertise, engagement tracking, real estate success, branding, market reports, lead generation, real estate tips

      41 min
    • Mastering Real Estate Conversations with David Childers of Keeping Current Matters

      In this value-packed episode of Collaborate with Cole, I sit down with David Childers, the dynamic voice behind Keeping Current Matters (KCM), to unpack the real estate market like never before. Whether you're an agent navigating today’s housing landscape or a homebuyer trying to make sense of mortgage rates and media headlines, this conversation is for you.

      We break down: 

      ✅ The real story behind today’s housing market

      ✅ How KCM Playbooks simplify market insights for agents
      ✅ What agents need to know to communicate with confidence
      ✅ How media narratives shape public perception
      ✅ Why asking the right questions can change the client conversation
      ✅ The role of technology and real estate influencers in today’s market
      ✅ Why younger generations need education and clarity around home buying

      Takeaways you don’t want to miss: 

      → Market timing is often life-event driven—not headline driven

      → Supply and demand are still major players in price stability
      → Misinformation can derail good decisions—facts matter
      → Confidence comes from understanding and sharing knowledge consistently
      → Every family deserves to feel empowered in their real estate decisions

      🔥 Whether you're a seasoned pro or just starting out, this episode will help you sharpen your communication, deliver real value to clients, and stay ahead in the ever-evolving world of real estate.

      📩 Don’t forget to like, comment, and subscribe for more real estate business insights!

      Favorite Tech Tool: “Keeping Current Matters”

       

      50% off their first month of KCM and that offer is valid through JUNE 1, 2025

       

      Your unique URL: TryKCM.com/Cole 

      Coupon Code to claim offer: collaborate 

       

      Both plans include the new Conversations to Deals Playbook (https://www.keepingcurrentmatters.com/lp/conversations-playbook/) , which is a plug-and-play system that helps agents consistently activate their database and spark real conversations that lead to closings.

      Suggested People to follow on IG: 

      Jimmy Burgess IG Account: https://www.instagram.com/jimmyburgess_/ 

      Krys Benyamein IG Accoun: https://www.instagram.com/krysbenyamein/?hl=en 

      Katie Day IG Account:https://www.instagram.com/movemetotx/?hl=en and https://www.instagram.com/houston.unlocked/?hl=en 

      keywords

      real estate, market insights, Keeping Current Matters, KCM Playbooks, buyer concerns, seller concerns, media influence, communication strategies, mortgage rates, housing market, market timing, misinformation, knowledge sharing, technology in real estate, real estate influencers

      48 min
    • How to Generate Listing Leads Right Now, Today!

      The #1 Strategy you can do TODAY to generate listing leads | Jimmy Burgess & Cole Holmes

      🚀 Want to take your real estate business to the next level? In this conversation, Jimmy Burgess and Cole Holmes break down the #1 strategy for generating listing leads through the power of video marketing and technology tools.. Learn how personalized video messaging, video CMAs, and strategic follow-ups can transform client relationships and boost engagement.

      🔑 Key Takeaways:

      ✅ Video marketing is essential for engaging clients and building trust.
      ✅ Consistency and a structured approach lead to measurable success.
      ✅ Personalization in video messaging increases open rates and conversions.
      ✅ Adapting to market trends—like expired listings—creates new opportunities.
      ✅ Overcoming perfectionism and setting clear goals are critical for long-term growth.
      ✅ Using technology tools streamlines communication and enhances the client experience.

      🔥 Ready to elevate your real estate business? Hit that LIKE, SUBSCRIBE, and turn on NOTIFICATIONS for more expert real estate strategies!

      Jimmy Burgess IG Account: https://www.instagram.com/jimmyburgess_/ 

      5 Articles Jimmy mentioned: www.beststufffromJimmy.com 

       

      Recommended tool: 

      BombBomb https://bombbomb.com/?bbsource=referloop 

       

      FREE Examples:

      Here’s an actual Video CMA Jimmy sent:https://bbemaildelivery.com/bbext/?p=video_land&id=14cb091e-7532-47d3-977a-904924776525&beid=gm%3Ae4ee6900-a8ce-4b5c-871c-efc95a9c1aac&beaddr=cholmes%40waterstonemortgage.com 

       

      Here’s Jimmy walking you through exactly how to create & send the Video CMA: https://youtu.be/NrKnDHvWnys?si=JqhmjUs87bpMQOF2 

       

      Recommended IG Accounts to follow: 

      Jimmy Mackin https://www.instagram.com/jimmymackin/ 

      Andrew Undem https://www.instagram.com/undem/ 

      Sharran Srivatsaa https://www.instagram.com/sharransrivatsaa/ 

      Katie Day https://www.instagram.com/movemetotx/ 

      Jason Cassity https://www.instagram.com/jason_cassity/ 

       

      #RealEstateMarketing #VideoMarketing #RealEstateSuccess #TechInRealEstate #JimmyBurgess #ColeHolmes #ExpiredListings #VideoCMA #RealEstateAgents #LeadGeneration #MarketingStrategy

      47 min
    • The Secret to Becoming the #1 Agent in Any Neighborhood

      🚀 How to Become the Go-To Real Estate Agent in Any Neighborhood! 🏡

      In this episode of the Cole Holmes Podcast, special guest Julie Colin shares her game-changing strategies for real estate success! From effective follow-up and community engagement to leveraging technology like Homebot and ChatGPT, Julie reveals how she built strong client relationships and became the top agent in a neighborhood she didn’t even live in.

      🔑 What You’ll Learn:

      ✔️ How to stay top-of-mind with past clients
      ✔️ The best follow-up strategies most agents ignore
      ✔️ How to use Homebot as a client engagement assistant
      ✔️ The power of neighborhood events and marketing
      ✔️ Tips for open houses, listing launches, and buyer engagement

       

      💡 Quote from Julie: "I just want to provide value and not be salesy."

      📌 Don’t forget to like, comment, and subscribe for more real estate tips!

      Listing Launch (Top attract more listing) presentation canva link: https://coleholmes.lpages.co/julie-colin-listing-launch-explosion-2024 

      Example of the website she built for the community she markets in:

      www.barathavencommunity.com

       

      Julie Collins IG: (@homeswithjulie_) https://www.instagram.com/homeswithjulie_

      Chalk Digital: https://www.chalkdigital.com/ 

      Most Recommended Tool by Julie: 

      Homebot: https://homebot.ai/ 

      BombBomb: https://bombbomb.com/ 

       

      Recommended Realtor to follow on IG by Julie: 

      Marie Boatsman: (@mariebrealty) https://www.instagram.com/mariebrealty/ 

       

      #RealEstate #ListingLaunch #MarketingStrategies #NeighborhoodEngagement #ClientRelationships #AgentTips #Homebot #ChatGPT #RealEstateSuccess

      48 min

    About Collaborate With Cole, ”Agents helping Agents”

    From the publisher's feed

    where agents help agents succeed! 🏡🎙️ Whether you’re a new real estate professional or a seasoned pro, this podcast is your go-to source for expert insights, game-changing strategies, and real talk about the industry. Hosted by Cole, each episode dives into real estate tips, mortgage insights, and the secrets to building a thriving business. Sometimes it’s a one-on-one chat, and other times, we bring in top agents to share their expertise. No fluff—just real advice to help you close more deals and level up your career.