Jodi Smith is a content creator, influencer, and mom of three with a community of more than 100,000 followers on Instagram. Known for her colorful style, fun OOTDs, shopping hauls, lifestyle recommendations, and love of books, Jodi has built a brand that feels both creative and deeply personal.

But before the fashion content and editing reels, Jodi started as a first grade teacher. She later launched a motherhood blog with her sister, which eventually evolved into the fashion and lifestyle platform she's known for today.

In this episode, Jodi shares how creativity has always been at the center of who she is. We talk about the evolution of content creation, staying inspired, keeping a running list of ideas, and how she's fallen in love with the editing process over the last year. She also shares her thoughts on color theory, trends, motherhood, and what it looks like to build a career around the things you genuinely enjoy.

This is a conversation about creativity, reinvention, and trusting the ideas that keep calling you back.