Total Retail Talks

‘Commerce Content’ Helps to Drive DVF's Online Growth


Listen Later

In episode 168 of Total Retail Talks, Felipe Araujo, senior director of e-commerce, Diane von Furstenberg (DVF), discusses how the global fashion brand is employing "commerce content" to drive to customer engagement and sales. Araujo addresses how DVF is using third-party content sources (e.g., articles in fashion magazines) as a tool to increase site traffic…
...more
View all episodesView all episodes
Download on the App Store

Total Retail TalksBy Total Retail

  • 4.6
  • 4.6
  • 4.6
  • 4.6
  • 4.6

4.6

21 ratings


More shows like Total Retail Talks

View all
The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

The Tim Ferriss Show

16,142 Listeners

The Daily by The New York Times

The Daily

112,999 Listeners

The Rest Is History by Goalhanger

The Rest Is History

15,816 Listeners