Commerce Tomorrow

This episode of CommerceTomorrow has been recorded live at the Shoptalk conference 2018 in Las Vegas. Dirk and Kelly talk to Zia Daniell Wigder, Chief Content Officer of Shoptalk Ventures. She talks about the beginnings of the show, which in its third year pulled an audience of more than 8,000 people. Zia also discusses how to attract and present a premium line-up of speakers and make sure that retailers, system integrators, and software vendors are on equal ground and all benefit from the conference.

For this episode of CommerceTomorrow, Dirk and Kelly have invited John Panella, Group Vice President at SapientRazorfish. As John has been in this position for almost 16 years now and knows hundreds of customer projects in the e-commerce space, he shares his views on the recent technological developments. He talks about how retailers currently seek to improve in-store experience by features like extended aisle or different sorts of clienteling apps. Other topics in this episode is the ability to be more nimble by changing the organization to vertical teams, and the strategy of decomposing the monolith and go for a headless architecture.

In this pilot episode, Dirk Hoerig and Kelly Goetsch introduce themselves and talk about what listeners can expect from their weekly CommerceTomorrow podcast.