Connection Loop by Dubb

Connection Loop by Dubb

By Ruben Dua, Darius Santos, and Rob Botts from DubbBusiness
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Connection Loop by Dubb episodes

  • How Entrepreneurs Get Featured in the News with Ronnell Richards

    Whether you just started a new company or are trying to take your company to the next level, it is important to get some sort of press attention. But how do you get that sort of attention? In this episode of Connection Loop, Ruben Dua sat down with Ronnell Richards to discuss everything related to startups and PR. You will hear many different insights in this episode, including the following:

    • Being an entrepreneur is about being honest with yourself. It’s important to be truthful about why you are actually doing what you do. Sometimes people trick themselves and this can lead to stress and unfulfilled expectations down the road.
    • Entrepreneurs that are looking to get noticed by the press should definitely create social media content. Creating engaging social media content lets you build an audience, which will then attract the attention of all kinds of publishers.
    • Along with creating organic social media content, it’s important to go ask journalists to write about you. Don’t be afraid to be aggressive. This tactic works more often than you may think.
    • Also, spend time building strategic relationships with journalists. Even if a journalist or publisher doesn’t want to interview you right now, they may want to do so in the future. Investing in those relationships now will make your job much easier.
    • One of the best attitudes that you can have is not needing someone else’s platform. Instead, you can create your own platform and generate influence that way. Ironically, this may lead to more traditional press coverage in the future.

      • Ultimately, this is a great episode that can help you get more press attention for your startup. Even though it is never easy, you can obtain the press attention that you expect by leveraging the insights discussed in this conversation.

      Ronnell Richards has been an entrepreneur for about two decades. Most recently, he is the founder of Developing the Next Generation of Great Entrepreneurs, which is a firm that helps early-stage entrepreneurs get through the tough times, create and execute strategy, and grow sales. Ronnell is also the managing partner, creator, and host of Business & Bourbon. On Business & Bourbon, Ronnell combats the evil forces of “entrepreneur porn” with the superpowers of wisdom and knowledge gained through real experience.

      Want to learn more from Ronnell about how to get featured in the news?


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      Learn more about Dubb at https://dubb.it/up5c

      29 min
    • Doing Business on LinkedIn with Troy Hipolito

      Are you looking for a better way to do business on LinkedIn? If so, you are going to love this episode of Connection Loop. Here, Ruben Dua spoke with Troy Hipolito on how to use LinkedIn to grow and scale your business. Some of the insights that you will hear in this episode include the following:

      • There is a good amount of noise on LinkedIn. As LinkedIn users, you have undoubtedly seen floods of messages bombarding your inbox. That being said, the fact that there is noise on the platform leaves open a great opportunity for you to break through the noise and add real value to your connections.
      • If you are trying to generate revenue from LinkedIn, you must ensure that your audience is active on the platform. If they aren’t, you are going to find it much more difficult to connect and engage with your prospects.
      • It is critical to respond with intelligence. By this, we mean accounting for connections have said in prior messages and even biographical information. Responding with intelligence is a great way to build long-term connections and increase your chances of generating a sale.
      • Think about your objective when you are sending connection requests and/or responding to LinkedIn messages. While it may seem obvious to you, it helps to go through the exercise. It can inform the way that you communicate with your LinkedIn connections.
      • If you haven’t gotten a response from a connection, you’ll likely need to follow up. After 30 or 60 days, you need to have a strategy. For instance, it’s acceptable to reach out to that prospect via email.

        • Ultimately, this is an outstanding episode for entrepreneurs and non-entrepreneurs alike. No matter your career goals, LinkedIn can help you get closer to those goals. Because of this, we encourage you to implement the insights discussed in this episode.

        Troy Hipolito is the founder of ReturnClient, which connects its users directly to verified clients. Essentially, ReturnClient drives clients to its users by combining LinkedIn, personal videos, warm email, and human interaction. Before starting ReturnClient, Troy was also the founder of ISO Interactive, which provided award-winning software development solutions for traditional and emerging technologies.

        Want to learn more from Troy about doing business on LinkedIn?


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        Learn more about Dubb at https://dubb.it/up5c

        25 min
      • How to Build a Healthy Remote Work Culture with Brittinay Lenhart

        In this episode of Connection Loop, we are going to take a deep dive into building a healthy remote work culture. This has become especially prevalent amidst Covid-19, but having a healthy remote work culture will be vital even after this global pandemic concludes. To discuss remote work cultures, Dubb founder Ruben Dua sat down with Brittinay Lenhart. Topics and insights discussed include the following:

        • 360-degree feedback is a really important part of building a healthy remote work culture. Even though it takes time for everyone involved, having this type of in-depth feedback keeps employees on track, improves performance, and increases morale.
        • There are some bosses out there that haven’t adapted well to remote work. Because they don’t feel like they have control anymore, they schedule many Zoom meetings and make sure that their employees constantly check-in. This is a poor way to create a healthy remote work culture.
        • The fact that you can be contacted all the time doesn’t mean that managers should do so. Giving employees the autonomy and freedom to do their work will improve performance and the attitude of the entire organization.
        • Having events called amnesty hours can be a great way to connect remote managers and employees. In these amnesty hours, have candid one-on-ones with your employees. Hash out any conflicts you may be having. It is a great way to get in sync and eliminate conflicts before they get to be too large.
        • Recognize that mental health is even more critical today. Keeping your employees’ mental health at the top of mind will make them happier and increase their output when working remotely.

          • Whether you have just started working remotely or have been remotely managing employees for some time, this is a great conversation for you.

          Brittinay Lenhart is the founder and lead consultant at Work Culture Consultant LLC. She helps her clients build a work culture that attracts the best talent, retains employees, improves employee engagement, saves you money, and more. Brittinay is also a coach and trainer at the Resilience-Building Leader Program.

          Want to learn more from Brittinay about how to build a healthy remote work culture?


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          Learn more about Dubb at https://dubb.it/up5c

          29 min
        • Being an Influence on LinkedIn with String Nguyen

          LinkedIn is a fantastic platform to build connections and generate new business. Yet the actual act of being an influence on LinkedIn is often easier said than done. In this episode of Connection Loop, Dubb founder Ruben Dua spoke with String Nguyen about being an influence on LinkedIn. Among the insights that you will hear in this episode include the following:

          • Professionals have become content creators on LinkedIn. This is because professionals are already doing this with things like books and speaking gigs. Professionals need to create a backlog of trust and expertise within a short period of time. The good news is that this is possible on a platform like LinkedIn.
          • It is critical to share what you learn on LinkedIn. You don’t need to be an expert in everything. Instead, if you come across something interesting, whether it is in your sector or another sector, don’t hesitate to share it with your audience.
          • If you are creating and distributing video content on LinkedIn (which you should), it’s important to include caption text. This is because your followers and connections can consume your videos even if the sound is off. In other words, you aren’t losing potential viewers (and the chance to build stronger connections) because the viewer can’t listen to your video.
          • After studying different types of LinkedIn posts, String discovered that the best status posts are those that include 200 words of pure text. The first line should be polarizing, as it goes a long way in enticing the reader to view your entire post.
          • If you want to be vulnerable in your LinkedIn content, you certainly can. That being said, make sure you are doing it in a way that is authentic to your brand and values. When you do one post that is off-brand, people will pick up on that.

            • This is a terrific conversation and one that will help you supercharge your LinkedIn presence. We hope that you enjoy the discussion!

            String Nguyen is a 3x LinkedIn top voice and a trusted guide to LinkedIn brand marketing. She is also the founder of The Trusted Voice, which is a startup that is building tools to upskill experts and professionals for the future. Within Trusted Voice, users will be able to build their personal brand by updating their LinkedIn pages in one hour, being part of the 100 and hyperfocus users’ branding with the Trusted Circle, and one-on-one time with String as a marketing coach. As if that wasn’t enough, String is also a Brand Ambassador of Lenovo ANZ.

            Want to learn more from String about creating and leveraging an influence on LinkedIn?


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            Learn more about Dubb at https://dubb.it/up5c

            28 min
          • How a Realtor Generates Over 70% of Her Clients From YouTube with Karin Carr

            Realtors are always thinking of ways to find new clients. That being said, what if there was a way to find a significant amount of clients from YouTube? In this episode of Connection Loop, Dubb founder Ruben Dua spoke with Karin Carr about finding prospects on one of the world’s most popular websites. Some of the insights and thoughts that you will hear in this episode include the following:

            • There is significant value in experimentation. When a new platform (like YouTube) comes out, it is worth your time to try it out. See how it works and if you can use it in your business. While every experiment may not work out, there may be some home runs that will supercharge your business’s growth.
            • YouTube is an outstanding platform to generate inbound leads. There are plenty of viewers that may be following your work for some time. They may be extremely impressed if you respond to their inbound messages. Your responses may even lead to future sales.
            • There are haters on the Internet. It is inevitable. That being said, the occasional hater is overshadowed by the many people that get real value from your videos. Keep this in mind if you are nervous about recording videos and distributing them to your audience.
            • Think about finding a video accountability partner. He or she can hold your feet to the fire and make sure that you are consistently creating videos. This is especially helpful when you are first starting out.
            • When creating your videos on YouTube, make sure that you are leveraging keyword research. Any keyword research tool will work. By being strategic about the keywords that you choose, you’ll be more likely to bolster your videos’ SEO.

              • Real estate agents will certainly get a lot from this episode. But even if you aren’t a real estate agent, Karin has some fabulous insights that can help you get the most out of YouTube marketing.

              Karin Carr has been a realtor for 15 years. She started making YouTube videos several years ago as a branding exercise. She has grown her YouTube presence to create a successful real estate practice. Now, Karin helps other real estate agents attract a steady stream of new clients through the power of YouTube.

              Want to learn more from Karin about how realtors can generate a significant number of clients from YouTube?


              The story continues at dubb.com.

              Learn more about Dubb at https://dubb.it/up5c

              24 min
            • Create successful habits and a life you love! with Julie Hruska

              In this episode of Connection Loop, Dubb founder Ruben Dua sits down with Julie Hruska to discuss how we can all create successful habits. By being diligent about habit formation and sticking with those habits, we can create the lives that we have always envisioned. Some of the insights that you’ll hear in this episode include the following:

              • It’s easy to think about career goals and personal goals being separate, but everything is intertwined. It is all encompassed in one life. Because of this, individuals looking to improve their lives and build great habits need to take a broader approach.
              • It is important to take some time and truly think about your purpose in life. Whatever that purpose is, keep it at the top of your mind. It can be your north star when you are going through tough moments.
              • Starting from a grounded place of clarity can make it much easier to build those strong habits and accomplish your goals.
              • Limiting beliefs can be some of the most perilous obstacles on the way to reaching your goals. Identifying them and working to overcome them can be a long process, but it is an essential part of the process.
              • Write down three of your most important goals. The actual act of writing them down will increase your chances of actually reaching those goals.

                • This is a great episode for anyone who is looking to level up and get much closer to the life they want to live. Ultimately, go ahead and implement these insights today!

                Julie Hruska is an elite high-performance coach. She is the creator and visionary of a company called Powerful Leaders. Essentially, Julie works with her clients to help them gain clarity, increase their productivity, and create lives that they love. Through certified coaching, she takes a holistic approach toward her clients’ lives and determines where there is room for improvement.

                Want to learn more from Julie about creating successful habits and a life that you love?


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                Learn more about Dubb at https://dubb.it/up5c

                34 min
              • Using Digital Tools and Strategy to Speed up Your Business with James Jacobi

                There are plenty of digital tools that can accelerate the growth of your business. That being said, identifying the best way to use those digital tools can be much more difficult. In this episode of Connection Loop, Ruben Dua spoke with James Jacobi to discuss digital tools and strategy. You will hear plenty of insights in this episode, including the following:

                • Businesses need to adapt in the wake of uncertainty. Covid-19 has been one of the most uncertain events in decades, yet businesses have been agile enough to overcome significant obstacles.
                • While it is easy for people to hide behind a digital wall, it is important for entrepreneurs and salespeople to break through that wall. By admitting that you are honest and willing to talk about real issues, you can increase your chances of having genuine virtual conversations.
                • One of the best things you can do is drop the sales language. Instead of incorporating sales jargon within your pitch, speak to your prospects like they are normal human beings. Moreover, embrace authenticity and vulnerability. Be you.
                • Failing forward isn’t the worst thing in the world. In fact, it gets you much closer to your goals.
                • It’s important to avoid shiny object syndrome. Shiny object syndrome will send you off track and make it much harder to achieve the things that you want to achieve.

                  • This is a great conversation for founders, managers, and employees that want to supercharge their businesses. Hope you enjoy the conversation!

                  James Jacobi is the founder and CEO of Ascend Advisers. Ascend Advisers helps small to mid-market companies sharpen their business development strategy tactics and execution systems. The firm provides world-class training and done-for-you services that focus on leadership, lead generation, digital marketing, and sales effectiveness for digital client-facing selling.

                  Want to learn more from James about using digital tools and strategy to speed up your business?


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                  Ruben Dua

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                  27 min
                • The Business of Time with Timothy DeJesus

                  Are you trying to find ways to save time and be productive? In this episode of Connection Loop, Dubb founder Ruben Dua spoke with Timothy DeJesus about time management and the business of time. In this episode, you will learn many different insights, including:

                  • You don’t have to settle for one job or one way to make money throughout your career. There are plenty of other creative opportunities where you can make more money in less time.
                  • Thinking about your own mortality, while it may seem dark, is a great wake up call. It can remind you that your life on earth is finite. It is a great catalyst to help you find more time to accomplish all of your goals.
                  • It is a great idea to have a four to six-month financial cushion before taking the career risk that you’ve always wanted to take. Keep this in mind as you are planning to spread your wings and do something different with your career.
                  • People want to deal with people. The days of branding advertising are not as powerful. By being authentic and being yourself, you’ll be more successful in your sales prospecting.
                  • The playing field is levered in your favor. Through the power of the Internet, you can reach millions of people and establish brands for both you and your business. The future is in your hands.

                    • This is a great conversation for listeners that want to be more productive and get much closer to their goals. Even though all of our time is limited, you can use these tips to get on the right side of your time.

                    Timothy DeJesus is the author of The Business of Time. In Business of Time, Timothy discusses how you can earn more, work less, and feel happy. Along with being a published author, Timothy is the founder and CEO of Dealer Masters, which is a free car buying service.

                    Want to learn more from Timothy about the business of time?


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                    Learn more about Dubb at https://dubb.it/up5c

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                    Ruben Dua

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                    39 min
                  • Setting up an Outbound Sales Effort for your Business with Laxman Papineni

                    For this episode of Connection Loop, Dubb founder Ruben Dua sits down with Laxman Papineni to discuss all things outbound sales. Specifically, in this episode, you will hear many helpful insights on setting up an outbound sales effort, including the following:

                    • We’re living in an age where everything is human. In other words, people want to buy from people. You can’t just be active on email. You need to have a presence on social networks, text messages, video emails, and more.
                    • Take five minutes to do some research before sending out sales emails. Personalization is important and an extremely effective way to build solid relationships with your prospects. Investing the time in personalization, you substantially increase your chances of making a final sale.
                    • A great sales format is including three to four lines about the prospect and then one question at the end. This sales format is a good mix of both personalization and a way for the prospect to get into a conversation with you.
                    • Subject lines may be overlooked, yet they are critical aspects of the outbound sales process. Make your subject line something similar or relevant to the particular context in your sales email. Moreover, make it evident right away.
                    • Quick, personalized videos can be more effective than you think. Not only do they show off your personality, but they help you build that close connection. It makes sense to go the extra mile here.

                      • Ultimately, this is a great conversation for listeners who are looking to establish an efficient and robust outbound sales effort. Sales managers, SDRs, entrepreneurs, and managers will absolutely love this episode.

                      Laxman Papineni is the co-founder of Outplay, which is a new-age sales engagement platform that helps sales development representatives (SDRs) be more human when engaging with prospects throughout the sales process. Ultimately, Laxman and his colleagues focus on helping Outplay’s users streamline their inbound and outbound sales strategy. Before starting Outplay, Laxman was also the founder and CEO of AppVirality Inc., which offered plug and play referral marketing software for B2C mobile apps.

                      Want to learn more from Laxman about setting up an outbound sales effort for your business?


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                      Learn more about Dubb at https://dubb.it/up5c

                      30 min
                    • Advanced LinkedIn Strategies with Andy Foote

                      In this episode of Connection Loop, Dubb founder Ruben Dua sits down with Andy Foote to talk about advanced strategies that you can leverage on LinkedIn. Some of the many insights that are shared in this episode include:

                      • While it may seem like a good idea, overly focusing on your language and vocabulary can harm your LinkedIn posts. You certainly want to use proper grammar and avoid any unnecessary errors, but don’t hesitate to write how you speak. Also, don’t hesitate to share real-life examples to back up your posts.
                      • The problem with many LinkedIn headlines is that they aren’t used creatively. They don’t understand the big picture and don’t understand the context behind LinkedIn headlines.
                      • The three main things that people see when viewing your LinkedIn profile page are your photograph, your headline, and your name. Make sure that you offer a clean photograph and concise headline that describes what you’re all about.
                      • If you are trying to find new prospects or customers on LinkedIn, try to avoid bots or other scraping programs. All too often, those bots will get prospects’ names wrong, which will scuttle any chance you have of converting that customer.
                      • Be strategic about the links that you are including on your LinkedIn page. Think about directing your visitors to a portfolio page, for instance, where you can show off your background and skills.

                        • Whether you are just getting into LinkedIn or have been a LinkedIn power user for some time, you are sure to get immense value from this conversation. Enjoy the conversation!

                        Andy Foote is an advanced LinkedIn strategies coach and creator of the FOOTE-NOTES podcast. He helps his clients focus on their time, objectives, and LinkedIn brand. Before his work as a LinkedIn strategies coach and podcaster, Andy was a recruiter, lawyer, taught law at university, and traveled throughout the United States as an HR management consultant.

                        Want to learn more from Andy about incorporating and leveraging advanced LinkedIn strategies?


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                        Learn more about Dubb at https://dubb.it/up5c

                        33 min

                      About Connection Loop by Dubb

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                      A top 3% business podcast that empowers CEO, sales leaders, and entrepreneurs to scale their revenues with the power of sales strategies, sales enablement, artificial intelligence, sales automation,…