Consult with AME

Consult with AME

By Anna-Marie EllisonBusinessManagement
Download on the App Store

Consult with AME episodes

  • From Professional Football to Real Estate

    In this episode, I had the pleasure of speaking with Bryant Turner Jr., a former professional football player who successfully transitioned into the real estate industry. Now an associate broker, Bryant shares how his experience in sports leadership, teamwork, and discipline helped him build a thriving career in real estate sales and management.

    We discussed the skills he gained from playing football, his leadership philosophy, and how faith and family continue to guide his career. If you’re looking for insights on how athletics and real estate intersect, this interview is for you!

    Who is Bryant Turner Jr.?

    Bryant introduced himself with a mix of humor and humility:

    "Hi, I'm Bryant Turner Jr., associate broker, retired professional football player, dad of Kennedy, Zoe, and Trey. Oh yeah, I was also second in state for shot put. And I do color commentary for UAB football games."

    Bryant has worn many hats—athlete, broadcaster, father, and real estate professional. His transition from the football field to real estate sales was a natural fit, leveraging the discipline and strategy required in both industries.

    Why Bryant Turner Jr. Chose Real Estate

    Many former athletes struggle to find a second career after retiring from professional sports, but Bryant found inspiration in a conversation over breakfast:

    "A guy named Randy Brooks actually talked to me at a breakfast spot about real estate. We started talking about football, and he did a really good job of making the connection between the two. In about a 20-minute conversation, I thought, 'You know what? I want to go down that path.'"

    This real estate success story is a great example of how skills like teamwork, strategic thinking, and perseverance translate from sports to business. BT quickly realized that real estate agents need the same mindset as professional athletes—handling pressure, creating winning strategies, and staying resilient.

    Leadership in Real Estate: Lessons from the Field

    One of the most valuable takeaways from our conversation was Bryant’s leadership philosophy:

    "Leadership isn’t just about telling people what to do. It starts with how you hold yourself accountable. When you set the standard for yourself, you naturally set the standard for others—whether that’s your family, your business, or your team."

    This mindset is crucial for real estate professionals, team leaders, and entrepreneurs. Success in the industry isn’t just about sales—it’s about leading yourself and others effectively.

    Faith, Family, and Real Estate Success

    Beyond his real estate career, Bryant’s faith and family are his foundation. He credits his faith for guiding him through transitions and keeping him grounded:

    "Faith has always been my anchor. It keeps me steady, reminds me of my purpose, and helps me lead—not just in my career, but in my home."

    He balances his real estate business, family life, and sports broadcasting with the same commitment to discipline and excellence that defined his football career.

    Key Takeaways from BT’s Journey

    * Athletic skills translate to real estate success – Discipline, teamwork, and perseverance are key.

    * Leadership starts with self-discipline – To lead others, you must first lead yourself.

    * Faith and family keep you grounded – A strong foundation helps navigate career transitions.

    * Networking matters in real estate – A conversation with a mentor changed Bryant’s career path.

    Final Thoughts

    BT’s story is an inspiring example of career reinvention and real estate success after sports. Whether you’re an athlete, entrepreneur, or someone looking for motivation, his insights on leadership, discipline, and faith are invaluable.

    If you enjoyed this interview, don’t forget to subscribe and follow for more insights on real estate, business growth, and leadership!



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    32 min
  • Phases of a Real Estate Career: Growth, Business, and Leadership

    The Three Phases of a Real Estate Career: Growth, Business, and Leadership

    Real estate is a journey—one that brings people from all walks of life into an industry full of opportunity. It’s not a one-size-fits-all career path, and there’s no single way to succeed. Instead, agents move through different stages of growth, each with its own set of challenges and rewards. Whether you’re just starting out, building your brand, or stepping into a leadership role, understanding these phases can help you navigate your career with confidence.

    Phase One: The Excited New Agent

    Every real estate agent starts somewhere. Maybe you’ve always loved looking at homes, or perhaps you were drawn in by the flexibility real estate offers. Some get started straight out of college, while others take the leap after raising a family or leaving a previous career. Regardless of how you got here, the excitement is real.

    New agents bring an infectious energy to the industry. They’re eager to learn, meet clients, and make things happen. But with that enthusiasm comes a learning curve. Contracts, negotiations, inspections—it’s a lot to take in, and real estate school doesn’t cover everything you’ll face in the field.

    At this stage, mentorship and hands-on training are game-changers. Having a broker or experienced agent to lean on can help new agents avoid common pitfalls and gain confidence in their skills. Real estate is an on-the-job learning experience, and the best thing a new agent can do is soak up as much knowledge as possible. If you’re looking for guidance on how to start your real estate career, check out ARC Agent Services for resources and support.

    Phase Two: The Business-Minded Professional

    At some point, agents realize that they’re not just selling houses—they’re running a business. This is a big shift. It’s no longer just about working hard; it’s about working smart. The most successful agents in this phase start treating their career like a business by:

    * Creating a plan – Knowing where you want to go and how to get there.

    * Branding themselves – Standing out in a competitive market.

    * Setting up efficient systems – Managing transactions, marketing, and client relationships smoothly.

    * Focusing on long-term growth – Building a pipeline instead of chasing the next deal.

    This is also when agents start to think about work-life balance. Setting boundaries, planning work hours, and making sure business doesn’t consume every waking moment is key. Many in this phase seek out additional education, hire assistants, or invest in marketing tools to scale their success while maintaining quality service.

    Phase Three: The Mentor and Leader

    For some agents, there comes a point when success isn’t just about their own deals—it’s about helping others succeed. This is the leadership phase, where agents take on roles such as:

    * Team leaders – Running a group of agents and guiding them to success.

    * Brokers – Managing an entire office and providing resources to agents.

    * Mentors and trainers – Sharing knowledge with newer agents and helping them navigate the business.

    * Industry leaders – Influencing the real estate landscape through associations and policy work.

    Leadership in real estate isn’t just about making more money; it’s about giving back and shaping the next generation of agents. Those in this phase focus on coaching, team-building, and inspiring others. It’s a whole new challenge but an incredibly rewarding one.

    Real Estate Careers Are Not One-Size-Fits-All

    One of the best things about real estate is that there’s no single path to success. Some agents transition quickly through these phases, while others stay in one stage for years—and that’s okay. The beauty of the industry is its flexibility.

    For example, teachers often transition into real estate seamlessly because of their experience in managing people and communicating effectively. Others bring business skills from previous careers, helping them establish strong operational systems early on. No matter your background, there’s a place for you in real estate.

    Final Thoughts: Keep Growing and Keep Learning

    No matter where you are in your career, the key to success in real estate is a willingness to learn and adapt. New agents should focus on building a strong foundation. Business-minded agents should refine their systems and maximize efficiency. And those stepping into leadership should embrace mentorship and education.

    Real estate is more than just buying and selling—it’s about relationships, problem-solving, and personal growth. By understanding where you are in your journey and where you want to go, you can build a career that’s both successful and fulfilling.

    If you’re looking to start or grow your real estate business, explore the tools and resources available at ARC Agent Services. Where do you see yourself right now? And more importantly, where do you want to go next? The best part about this industry is that the path is yours to create.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    14 min
  • Processing Change: Reflections from the Other Side

    Change is one of those things that’s always easier to talk about than to experience. For most of my career, I’ve been the one guiding others through it—helping them navigate the emotions and practical shifts that come with a new direction. But now, I’m on the other side. I’m the one going through it, and let me tell you, it’s a whole new perspective.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    12 min
  • How Football Teaches Us to Win in Changing Times

    Down here in the South, football isn’t just a game—it’s a way of life. It’s full of lessons that go way beyond the field. Not too long ago, I shot a video talking about how the transfer portal was going to shake up college football, making everyone rethink how they recruit, pay players, and build teams. Now, as I look at what’s happening in real estate, I can’t help but see some pretty strong parallels. Just like in football, the key to success in real estate comes down to solid leadership, being able to adapt, and having a clear vision for where you’re headed.

    The Transfer Portal and Real Estate Shakeups

    When the transfer portal was introduced, people thought it would turn college football on its head. Players could jump from team to team, and suddenly, traditional recruiting strategies were up in the air. Sound familiar? In real estate, we’re facing our own set of changes—shifting markets, new technology, and evolving customer expectations. To stay on top, we’ve got to be just as adaptable as those football teams navigating the transfer portal. It’s all about being ready to pivot and finding new ways to win.

    Leading Through Change

    Whether you’re leading a football team or a real estate team, strong leadership is what makes the difference. A great head coach knows how to inspire, strategize, and keep the team focused on the big picture. The same goes for real estate leaders. And with all the buzz around the National Association of Realtors (NAR) and the Department of Justice (DOJ) shaking things up in our industry, it’s more important than ever to have that kind of leadership.

    But here’s the good news: with every challenge comes an opportunity. Just like a football coach who sees potential in every play, real estate leaders can use these industry changes to rethink how they do business, strengthen their teams, and ultimately, come out ahead.

    Building a Strong Team

    In both football and real estate, it’s all about the team. A coach’s ability to bring in the right players and keep them motivated is what wins games. In real estate, that means recruiting agents who not only have the skills but also share your vision for success. Surround them with the right support, the latest tools, and a shared sense of purpose, and you’ve got a winning team on your hands. It’s about creating a culture where everyone is on the same page and ready to tackle whatever comes next.

    Staying Optimistic and Focused

    One of the biggest lessons from football is the importance of staying positive and keeping your eyes on the prize. Markets will shift, regulations might change, and unexpected challenges will pop up. But with the right mindset and a clear vision, you can turn those challenges into opportunities. Just like a football coach who’s always ready with a new game plan, real estate leaders who stay optimistic and adaptable will find new ways to succeed, no matter what.

    Conclusion

    When I look at both college football and the real estate industry, I see that the fundamentals of success are pretty much the same. Strong leadership, a clear vision, and the ability to adapt are what it takes to win—whether you’re on the field or in the office. As we move forward, I’m confident that the teams and leaders who embrace these principles will not just survive the changes but thrive in them.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    2 min
  • Keeping Calm in the Crazy

    Hey everyone! I stumbled across a really cool chart that I just have to share with you. It’s from Mike DelPrete, who’s a real estate tech strategist at the University of Colorado Boulder. He put together something called the DelPrete Probability Paradox, and it really nails what a lot of us have been thinking and feeling in our industry lately.

    Quick backstory: I met Mike briefly at a conference—he probably wouldn’t remember me—but I’m convinced we’d be besties if we ever had the chance to geek out together. His work, especially this chart, totally resonates with what’s going on in our world right now.

    The DelPrete Probability Paradox: What’s It All About?

    So, the chart is this super-smart tool that shows how much attention a scenario gets compared to how likely it is to actually happen. I first saw it back in April when there was all this buzz about big changes in our industry—like the NAR settlements and the DOJ getting involved. Now that we’re right in the middle of these changes, I thought it was a great time to bring this chart back into the conversation.

    What I love about this chart is that it’s a great reminder that the stuff that gets the most attention isn’t usually what actually happens. With all the new paperwork and rules we’re dealing with, it’s easy to get caught up in these “what if” scenarios that everyone’s talking about, even though they’re not super likely.

    How It Applies to Us

    Lately, in our meetings and roadshows, I’ve noticed how these low-probability scenarios can take over the conversation. People ask about situations that, while possible, hardly ever happen. For instance, out of 50 transactions, maybe one or two are really challenging or weird. But most of the time, things go pretty smoothly for both the agent and the client.

    Those rare cases—the ones I jokingly call “one-time at band camp” scenarios—definitely deserve attention, but we can’t let them overshadow the more typical, drama-free transactions that make up most of our work. The DelPrete Probability Index is a great way to keep things in perspective, helping us as leaders guide our teams through the noise.

    Keeping Our Cool

    I’ll be honest—I’ve had my own moments of getting worked up over these “what if” scenarios, especially during the roadshows. Even though I know the paperwork inside and out and feel good about what we’re explaining, I still catch myself worrying about those unexpected questions that might come up. It’s a good reminder that we all need to manage the stories we tell ourselves, especially when we’re dealing with something new or a bit uncomfortable.

    Mike’s chart also reminded me of a great exercise from Dan Elzer’s classes. He gets agents to write down the absolute worst, best, and most likely outcomes of a scenario—like knocking on a door or making a cold call. It’s such a simple way to help agents shift their mindset, focusing on what’s most likely to happen instead of what’s most terrifying.

    Trying It Out

    In my upcoming meetings, I’m planning to tweak Dan’s exercise for our team. I’m going to ask agents to think back on their last five or ten transactions—Were they smooth? Were they challenging? By looking at what’s already happened, they’ll have a better idea of what to expect moving forward, and thanks to Mike’s chart, they’ll realize it’s usually the more typical transactions that come up.

    As leaders, it’s on us to help our teams feel confident, stay in control, and keep calm when things get chaotic. Whether it’s using visual tools like the DelPrete Probability Index, doing mindset exercises, or just encouraging some reflection, we can help them focus on what’s likely, not just what’s possible.

    Wrapping It Up

    I hope this little dive into Mike’s chart gives you some helpful insights as you prep for your own meetings and conversations. I’d love to hear what you think—Does this chart click with you? Have you tried any similar exercises with your team? Let me know in the comments below!

    And if you’re curious to check out Mike DelPrete’s full article on this, you can find it here.

    Thanks for sticking with me through this chat about nerdy charts and the stories we tell ourselves. I hope it was helpful, and I’m looking forward to hearing your thoughts. Have a great day!

    — Anna Marie



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    10 min
  • Handling Hard Better

    I wanted to share some thoughts sparked by a video I saw in a class earlier today. This is being shot in the afternoon, so my energy might be a little different, but the message is crucial. The video featured Kara Lawson, the women's basketball coach at Duke University. It was a clip they showed on SportsCenter, where she talks to her female athletes about handling hardship better. Her insights resonated deeply with me.

    When I was in college, I was a student-athlete too. Back then, I didn't fully grasp what hardship meant for me. My experiences at that time shaped my perspective, but as years passed, my understanding of handling difficult situations evolved. Now, I constantly strive to handle hard things better than I did before. It's not about perfection but about improvement—responding to challenges in a way that makes me proud of my reactions and how I managed my emotions.

    Handling hard better means maintaining control of myself and my responses. It also involves ensuring that my relationships with people and situations remain intact after the difficulty has passed. This approach is especially relevant now, as our industry is about to undergo significant changes.

    In a few days, we will experience a major shift in our industry. Despite all the preparation—company policies, training sessions, updated processes—the real test comes when the switch is flicked. It's like asking our entire industry to switch from putting their left thumb on top to putting their right thumb on top. Practice is essential, but execution in the heat of the moment is the true challenge.

    As a broker, manager and leader, preparation is my first step in handling hard. Am I ready to answer questions from buyers or sellers who might not be as informed as we'd like them to be? Handling these calls requires patience and consistency, ensuring that every person I talk to gets the best version of me, no matter how repetitive the conversation feels.

    Another crucial aspect is ensuring that our office, accounting, and closing departments are prepared. Agents need their settlement statements well in advance, similar to the early days of TRID when documents had to be provided three to four days before loan funding. This preparation ensures that everyone gets the compensation they expect, especially since title companies and closing attorneys might be looking in new places for this information.

    Moreover, as broker/managers, we've conducted workshops and training sessions for our agents. But inevitably, there will be an agent who missed all the training and calls in a panic while heading to a listing presentation. In these moments, it's essential not to get flustered but to provide the support they need, even if it’s last minute.

    So, how do you handle hard? How do you prepare yourself to be the best version of you when challenges arise? I'd love to hear your strategies for managing difficult situations. And if you haven't seen Kara's video yet, I'll drop the link below. It's definitely worth the 3 minutes of your time.

    Stay strong and handle hard better!

    #DES



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    7 min
  • Nobody wants to be "slangry"

    Hey hey, it's Anna Marie Ellison here! Welcome to week two, or technically week one, of my Grit & Grace series—a 12-week journey focusing on mindset and overall health for women in the real estate space. Whether you’re an agent, broker, title professional, or part of the mortgage industry, this series is for you.

    I’m challenging myself in the latter half of 2024 to talk more about real estate, an area that's so important to us as leaders in our respective fields. This series is inspired by Ben Bergeron's "Health in 100 Words," and I'll share that at the end of this post.

    The first part of his declaration emphasizes creating an environment where it’s easy to eat well and, crucially, sleep well. Sleep is something I’ve prioritized for a long time, and I’m incredibly comfortable talking about it and sharing tips, even though I’m not perfect at it.

    A few years ago, I was in a class where they asked, "What is the one thing that, if you prioritize it, will help you be the best version of yourself?" For me, that thing was sleep.

    When I get enough sleep, I feel better overall. I manage not just my emotions but also my reactions to difficult situations much better. I want to be known for handling challenges gracefully and tactfully, but when I'm tired and run down, I can't do that effectively.

    In that class, I coined a new term: "slangry." It's like being "hangry" (hungry + angry), but for sleep. When I don't get enough good sleep and become angry, I become "slangry." It reminded me of Betty White in those Snickers commercials, where she turns into a grumpy version of herself when she's hungry. I digress…

    Consistent Sleep Routine

    If I want to wake up at a certain time, I calculate how far back I need to go to sleep to get seven to eight hours of rest. Sometimes, I need a full nine hours to feel my best the next day. When my son, Major, was younger, he'd go to sleep at 7:30 PM, and I’d follow shortly after at 7:45 PM. Now that he’s in high school, his bedtime has changed, and we’re adjusting.

    Just like many of us have a morning routine—whether you do your makeup before or after brushing your teeth, start your day with coffee or water, spend some quiet time, and then move your body—we need a solid bedtime routine to ensure quality sleep.

    Phone not in reach

    One key habit I'm working on is not keeping my phone next to my bed. Though we often use it as an alarm clock, I’ve found that I wind down better when it's not within arm's reach. I’ve read a lot of advice suggesting you charge your phone in another room, but even placing it across the room can help.

    When Major is at his dad’s house, I like having my phone accessible in case he needs me. I’m trying to get better at putting it on the dresser or in the bathroom, turning on sleep mode to silence notifications, but allowing calls from him.

    As moms, we often prioritize the "what ifs" over our needs, but it’s crucial to create a routine that supports our well-being. Putting my phone away at night is a small step towards better sleep and a healthier routine.

    Brain Dump or Journaling

    I've always carried a notebook and pencil with me. I use it to jot down a bunch of things to help set me up for the next day and to clear my mind. Recently, I discovered Apple's journaling app, which prompts me to journal at night before I put my phone on the dresser or in the bathroom.

    I'm still figuring out which method works best for me. I love the feeling of writing on paper, but sometimes my phone is more convenient since it's already in my hand. I'm experimenting with both to see which one fits my routine better.

    I’d love to hear from you: What are some things you do to ensure a solid bedtime routine? How are you prioritizing sleep in your life? Share your thoughts below!

    Y'all have a great rest of your week. See you next time!

    Grit & Grace: Gather

    We're hosting a workshop at a lovely spot in West Homewood. It's a cozy place where we’ll spend a few hours recharging and refocusing on ourselves. Lunch will be provided, and I’m looking forward to collaborating with like-minded individuals who want to take a minute to step back from the daily grind and prepare for the upcoming school year.

    Join Us:

    📅 Date: July 25, 2024📍 Location: Workshop, West Homewood🕒 Time: 10:00am 🍽️ Lunch Provided!

    If you found this post helpful or know someone who could use a reminder to prioritize their sleep, please share it with them. Let's spread the importance of self-care and help each other recharge and refocus.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    12 min
  • It's Recharging, Not Resting

    So for me, rest seems boring. You know that feeling when a child gets overstimulated and they start crying, unable to control their emotions? It's like they just need a nap, some rest, to reset.

    As you grow older, especially when leading an organization, that overstimulation can be similar. Even if you're not maxed out, that constant go-go-go feeling can become addictive. But eventually, you hit a point where you realize you need to slow down.

    For me right now, that means Major and I walked six miles last Sunday. We strolled to the park and back, without phones or music—just us, enjoying the sunshine and each other's company.

    If you're watching this and wondering, "What's she talking about, and how do I find this? I don't want to take a nap either," maybe it's time to start experimenting. Find ways to unplug, disconnect, work with your hands, and spend time outdoors.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    2 min
  • Fostering Stretch Moments

    Ever seen someone step up to a big, company-wide project—a stretch for them—and absolutely crush it?

    I've had several instances where I've given people opportunities to participate and/or lead challenging projects. Despite their initial nerves and worries, they excelled and exceeded expectations. It's like being a proud mom watching them succeed, knowing they could do it. They feel accomplished, encouraged, and inspired to take on more challenges.

    Seeing their growth motivates me to seek out more stretch projects. I want to push myself further and continue to grow. I thrive on that feeling. (More on this soon!)

    What inspires you to take on stretch projects and push your boundaries further?

    Looking to empower your real estate team with stretch projects that drive growth and success? Let's explore how strategic challenges can elevate your team's skills and performance. Reach out to me today to discuss strategies for implementing impactful stretch projects in your brokerage.



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    2 min
  • AI can't replace the "human" for you

    Having just read "Unreasonable Hospitality" by Will Giardina, it's clear we all crave curated, handpicked experiences. But in a world where AI predicts our every need, we risk losing that personal touch.

    To truly care and understand others, it takes more than just surface knowledge. It's about building deep, meaningful connections—not just close, but profoundly connected. You can't outsource this level of empathy and service. It requires your personal investment and genuine effort to truly appreciate and serve others.

    Feeling inspired by the message of "Unreasonable Hospitality," but wondering how it applies to real estate? Let's discuss how we can elevate your approach to caring leadership and genuine connection in the real estate industry. Reach out to me today and let's start a conversation!

    Together, let's make a difference through meaningful connections and personalized service in real estate!

    #RealEstateLeadership #HumanConnection #CaringLeadership #ReachOut #Hospitality #HumanConnection #Leadership



    Get full access to Consult with AME at consultwithame.substack.com/subscribe
    2 min

About Consult with AME

From the publisher's feed

Welcome to Consult with AME, the podcast where real estate, leadership, and strategy come together. Hosted by Anna Marie Ellison, this show dives into the mindset, methods, and moves that drive…